August 2020 – Even More Whazzup at CRAVE Guitars

posted in: News, Observations, Opinion | 0


GREETINGS GREAT GUITAR people and welcome back to some ‘even more whazzup at CRAVE Guitars’, herein the third and final part of the triptych of guitar‑related ‘current affairs’ articles. You may be pleased to know that this one is a wee bit shorter than usual. You might well conclude that I pad out these monologues because I revel in writing voluble blurb for the sake of it. If there isn’t much to say, I won’t… or will I?

For the record, at the time of writing, current COVID‑19 statistics indicate that there are now over 25 million confirmed cases and 843,000 deaths recorded globally and still rising. These are scary and truly staggering statistics for a health pandemic during the modern era. Like every other responsible adult, CRAVE Guitars is not only weary of the enforced constraints of living through coronageddon but also aghast at the sheer arrogant stupidity of selfish covidiots who ignore the threat and risk prolonging the danger for the rest of us. GGggrrrr. Right, got that out of my system, now back to business.

While I cannot promise oodles of delightful entertainment, I can at least deliver on what I said that I would do two months ago which is to bring you all bang up‑to‑date with what else has been happening down here in the south west of the UK during 2020. As a rapid recap, the first slice of this recent 3-parter was to cover last year’s (2019) purchases in some detail, the second was to cover the on‑going vintage guitar repatriation project, and this third part is basically a ‘what’s new in at CRAVE Guitars’ in 2020 so far. So, getting right to the point, what shiny new old stuff has come CRAVE Guitars’ way?

New in at CRAVE Guitars in 2020, so far

Well, for starters, it has been a very quiet time for guitars recently. This is primarily because a) I’m trying futilely to save funds for the much‑vaunted but little‑actioned cellar conversion, and b) actually finding the 5 guitar Rs – the right instruments at the right time in the right place in the right condition at the right price. Then there is the COVID‑19 situation triggering the worst recession in living memory going on in the background, which is affecting the fundamental economics of supply and demand.

CRAVE Amps has been equally quiet but more eventful than last year. While there has been only one purchase, it is a doozy and one I’ve been after for a couple of years. Amps take up a lot of space and demand a lot of attention, as well as resources, so buying a whole bunch of them isn’t exactly a high‑priority large‑scale exercise.

It is CRAVE Effects where I’ve been most active this year; I’ve been a very busy boy (for me). Effect pedals have a number of advantages; they generally require less capital outlay per item (but not always!) and most take a lot less space to accommodate. There also seems to be a plethora of choice (unlike guitars at the moment). Under current circumstances, and with another deep economic downturn looming, effect pedals have proved less financially risky all round, which is a good thing as funds are very limited. Having said that, a couple of these pedals cost nearly as much (or more!) than an ‘affordable vintage’ guitar, so perhaps I need to have a rethink. Effect pedals also make a great complement to the guitars and amps and they can be great fun to amass. So… here is the shortlist of what has actually come this way in the last 8 months.

CRAVE Guitars (2)

  • 1984 Gibson Flying V Designer Series
  • 1979 Peavey T-60

CRAVE Amps (1)

  • 1973 Fender Princeton Reverb

CRAVE Effects (11)

  • 1986 BOSS DD‑2 Digital Delay
  • 1984 BOSS DM‑3 Delay
  • 1980 Electro‑Harmonix Bad Stone Phase Shifter
  • 1981 Electro‑Harmonix EH4600 Small Clone Mini‑Chorus
  • 1982 Ibanez CP9 Compressor/Limiter
  • 1981 Ibanez PT‑909 Phase Tone
  • 1978 MXR Analog Delay
  • 1982 MXR Micro Flanger
  • 1982 MXR Phase 100
  • 1982 MXR Stereo Chorus
  • 1976 Sola Sound Tone Bender Fuzz

Plus 3 replacements for existing pedals:

  • 1982 BOSS DM-2 Delay
  • 1975 MXR Phase 90
  • 1980 MXR Dyna Comp (compressor)

The whys and wherefores

Just sharing a list of gear doesn’t give any sense about the rationale behind searching them out or how they fit into the overall CRAVE Guitars strategy. Although unforeseen opportunities cannot be ignored, there is generally some rhyme and reason to purchasing decisions. In order to give some insight to what the heck I’m doing, it’s worth a little bit of exposition in each case.

1984 Gibson Flying V Designer Series – Believe it or not, up to now I didn’t have a ‘normal’ Flying V. I was actually looking for a vintage Gibson Explorer E2 and got within a hair’s breadth of getting hold of a very nice example but sadly it proved ultimately unsuccessful. This was very disappointing, as it would have been a perfect partner for my groovy Flying V2. Anyway, I’d been holding off on a couple of other vintage guitars while looking into the E2, which were quite tempting. Then I came across this very nice example of a cool and rare all‑original Flying V Designer Series in pinstriped ivory. It was happily residing in restful retirement in sunny Florida, USA, so I took it upon myself to do a ‘Cocoon’ on it and transport it over to a chilly and soggy UK. Basically, I didn’t want to lose out on another guitar, so I bit the bullet and jumped in (darn that FOMO!). The exchange rate, customs duty, VAT and fees made it a highly unprofitable transaction but to heck with it. At least the relaxation in CITES regulations didn’t prevent the rosewood fingerboard from flying (sic!) my way. As it turned out, I think I was lucky to grab it when I did. Thankfully, I am not driven by monetary gain, as I’ll probably never get the full cost back, so I’ll just hang onto it and enjoy it, which is what CRAVE Guitars is all about. Original Flying Vs from the 1960s and now even the 1970s are getting incredibly expensive. I’m sure it won’t be long before the evil profit‑motivated collectorati get their heads around the up‑to‑now not very popular 1980s Flying Vs. Personally, I like them and that’s plenty good enough for me.

1984 Gibson Flying V Designer Series

1979 Peavey T-60 – I’d been interested in the Peavey T‑60 for a while, as it’s a bit of an underground underdog, which often piques my curiosity. The T‑60 was Peavey’s first venture into electric solid body guitars, so it really is the first of its kind. The people who have owned them tend to rave about them but they don’t tend to come anywhere near the top of the list for collectors (a good thing too, if you ask me). I thought I’d satisfy my inquisitiveness and try one out for myself. They are still relatively good value for a vintage guitar, especially when compared to the aforementioned Flying V for instance! The T‑60 is bit of a heavy beast at just under 10lbs (4.4kg), so that particular reputation is on the button but… remember that weight was seen as a ‘good thing’ at the time. It has very 1970s style with its slightly ungainly outline and natural ash finish. On close inspection, it is quite intriguing with its subtle carved top and now‑ever‑so‑trendy thin but tough satin finish. The T‑60’s electrics are unique in that the tone controls blend from single coil to humbucker, a feature that I think remains unique to this day. In addition, a small phase switch adds further flexibility when both pickups are in use, making the T‑60 a very versatile and underrated instrument. It may seem an odd choice for a CRAVE Guitar but, to me, it makes perfect sense – cool, rare, American, vintage and electric. Nuff said.

1979 Peavey T-60

1973 Fender Princeton Reverb – I have been using American valve amps for years and the Fender Princeton Reverb has been top of the ‘wanted’ list for a quite a while. I was fortunate enough to find one in the same county, so off I trundled just before the coronavirus lockdown and brought her home with me. It was just what I was after, a 1973 ‘silverface’ Princeton Reverb in fantastic condition. I am not wealthy or pedantic enough to aspire to a ‘blackface’ or ‘tweed’ Princeton, so this will do very nicely thank you. It is still hand‑wired and true to its origins. My vintage Fender Champ and Vibro Champ have been reliable little home workhorse amps and my Music Man 210 ‘sixty five’ can deliver big noise when needed but I was pining for some valve driven spring reverb in a small package and this is just the ticket. I had been using a BOSS RV‑2 Digital Reverb with the Champs but this brings all the basics together in one neat solution. It has been modified to a 240V UK mains power supply, a very practical mod, which is fine by me. I have to say that it sounds awesome for its diminutive size. The valve tremolo is not as pronounced as other Fender amps but apparently that is quite normal and I can live with it. I am now looking for a vintage ‘silverface’ Fender Deluxe Reverb to compare the Princeton’s 10” speaker with the Deluxe’s 12”. Is that getting greedy?

1973 Fender Princeton Reverb

1986 BOSS DD‑2 Digital Delay – You may already know that I am a huge fan of analogue solid state echo pedals. However, the limited delay time usually tops out at c.300ms and the tails can get a bit mushy. Sometimes, longer delays and crisp clarity are called for. The DD‑2 was Boss’ first digital pedal and the first compact digital delay. It is one of the few digital effects worth having that appeared before my vintage cut‑off year of 1989. Last year, I got hold of a 1980s BOSS RV‑2 Digital Reverb and they go well together, so here they are, now part of the CRAVE Effects family. If nothing else, it shows that I’m not a complete digital‑phobe.

1986 BOSS DD 2 Digital Delay

1984 BOSS DM‑3 Delay – Going back to analogue delays after my digital excursion (see above), the DM‑3 fits that bill. It is remarkably similar to the outgoing DM‑2. The internal circuit was tweaked to improve fidelity and reduce noise but there really isn’t that much between them. The only visible difference is the screen printing and the unique knobs used on this model. Other than that, it is business as usual and it does sound very similar to its predecessor. So, an interesting variation on the classic DM‑2. The DM‑3 was the last analogue delay pedal made by BOSS until they released the DM‑2 Waza Craft in the 2010s.

1984 BOSS DM 3 Delay
[Image: 1984 BOSS DM 3 Delay]

1980 Electro‑Harmonix Bad Stone Phase Shifter – The EHX Bad Stone was another pedal that I had back in the 1970s, so I have a soft spot for it. I had retained a Small Stone but the Bad Stone obviously ran away with a better guitarist than me. So, it was a case of reuniting with an old friend and feeling that comfort that comes with rose‑tinted familiarity. It sounds great, just like it did back in the day. All’s well that ends well. Good EHX Bad Stones are getting surprisingly expensive on the vintage effect market. Welcome home, mate.

1980 Electro Harmonix Bad Stone Phase Shifter

1981 Electro‑Harmonix EH4600 Small Clone Mini‑Chorus – Now here is another big‑time elite (a.k.a. expensive) classic pedal. I was never really into chorus pedals when I was younger, so this was a new one for me. I preferred my faithful trio of EHX pedals, the Big Muff Pi (fuzz), Electric Mistress (flanger) and Deluxe Memory Man (echo). The Small Clone didn’t really achieve reverential status until Kurt Cobain used it to great effect (sic!) in Nirvana’s revolutionary grunge exploits. Yes it is good for what it is but is its hallowed status truly warranted? I guess so if you want to imitate the past but there are many other competent chorus pedals out there. Original vintage Small Clones seem to be very scarce and when they do come up they are pricey and/or in a bit of a state, so I think I was fortunate to grab this one.

1981 Electro Harmonix EH4600 Small Clone Mini Chorus

1982 Ibanez CP9 Compressor/Limiter – Compressor pedals are strange things. They aren’t in‑your‑face effects that will immediately blow you away. They add a glossy sheen to playing that is very effective but also quite subtle. They give a studio produced feel to playing dynamics when used properly. Compact pedals are very simple compared to their studio counterparts and a bit of experimentation is needed to hit the ‘sweet spot’. Good compressor pedals are probably best left on full‑time and it’s only when they are switched off that you realise what magic they have been weaving. The ‘9’ series Ibanez CP9 was made famous by David Gilmour, so everyone then jumped on the CP9 bandwagon in a vain attempt to sound like him. Probably a pedal for the guitarist who doesn’t have one and didn’t know they needed one. The CP9 is still very good value on the used vintage market despite the strong artist association.

1982 Ibanez CP9 Compressor/Limiter

1981 Ibanez PT‑909 Phase Tone – Alongside the iconic Ibanez TS‑808 Tube Screamer, there were a whole range of other ‘0’ series pedals sporting the familiar square footswitch. The PT‑909 is one of those ‘other ones’. Ibanez got through a huge number of phase pedal models in a short period of time and this is just one in that long line. It’s a phase pedal and it sounds like most other phase pedals, which pretty much says it all. Incidentally, I actually have more phase pedals than any other type of effect. I guess I’m a bit jaded or perhaps it’s just a phase (sic!) I’m going through. The PT‑909 does its job well but it doesn’t necessarily stand out from the crowd (more below). It is, though, better sounding, more ergonomic and sturdier than the previous ‘narrow box’ PT‑909. Another vintage stomp box that remains reasonably priced at the moment.

1981 Ibanez PT 909 Phase Tone

1978 MXR Analog Delay – Right, now we’re really talking. The 3rd echo pedal in this catch‑up and the 2nd analogue one. The now‑vintage Electro‑Harmonix Deluxe Memory Man is my all‑time favourite delay pedal and I’ve had mine since new, so there is a lofty pedestal with which to compare. The Japanese BOSS and Ibanez delay pedals are all very well but there is something about good American delay effects that sets them apart. The MXR Analog Delay is a large, unwieldy, mains powered box with just 3 controls and, boy, does it do a grand job? I really, really respect this analogue delay for its warm, lush repeats. OK, so the delay tops out at the typical c.300ms but when it sounds this good, does it really matter? Well, sometimes, to be honest. The enclosure paintwork is a little scuffed here and there but that’s nothing, as it is the sonic signature that excels. Does it beat the EHX? No, not quite but it really is a marvellous effect. The MXR Analog Delay is much heard on recordings but for some reason, it isn’t much talked about. They are quite scarce, so they tend to be quite pricey. However, in my humble view, they’re definitely worth it. Don’t delay… or, on second thoughts, do.

1978 MXR Analog Delay

1982 MXR Micro Flanger – Once again, I find the American pedals beat the Japanese, even though the latter make some very good effects and sold them very successfully. I can’t be objective as to why I feel that way, so perhaps it is just a subjective bias. This rather demure looking MXR Micro Flanger is one is one of the later ones with LED status light and DC power input, so it is immediately more convenient than the older ones. It also sounds great. It isn’t up there with my favourite flanger, the Electro‑Harmonix Electric Mistress but it is very creditable. I’m now on the lookout for a large box, mains powered MXR Flanger to see what it can do that the Micro Flanger can’t. I think it may improve on it by a small margin and perhaps challenge the EHX, let’s see. Watch this space.

1982 MXR Micro Flanger

1982 MXR Phase 100 – I’m already a lucky owner of a vintage ‘script’ MXR Phase 45 and the iconic Phase 90. One of those aforementioned unforeseen opportunities came up to get my grubby hands on a large box Phase 100, so here it is. This pedal is unique in the MXR Innovations canon in having this size/shape of enclosure, somewhere between the familiar ‘micro’ boxes and the larger mains powered big boxes. I haven’t had a Phase 100 before and it really was an epiphany for me; this thing sounds awesome. Given that I’m a bit blasé about phasers, using that adjective is saying something. It has a 4‑way preset switch and two rotary controls so, compared to its smaller single‑knob peers, it is very flexible. Perhaps it’s the 6‑stage phasing that raises it above its competition. Whatever fairy dust MXR sprinkled on its innards, it worked and I wasn’t really prepared for the engaging sounds it exudes. It is also in fantastic original condition, which is icing on a tasty cake. The Phase 100 has quickly become my favourite vintage phaser. Sorry Bad Stone, your post has been pipped.

1982 MXR Phase 100

1982 MXR Stereo Chorus – Around the same time that I came across the MXR Analog Delay, I had the opportunity to get this enhanced version of the MXR Micro Chorus (which, to be honest, was the one that I was actually looking for and still don’t have). Like the Analog Delay, the Stereo Chorus is a large, bulky, mains powered behemoth with three controls. Like phasers, I can’t put my hand on my heart and assert that the chorus effect is the bee’s knees but it is certainly very creditable. Comparing this to the Small Clone revealed the answer to my previous question about whether the EHX pedal deserves its post in chorus royalty. Spoiler warning: not really. This one is in exceptionally clean condition and actually quite a bargain as well. Result!

1982 MXR Stereo Chorus

1976 Sola Sound Tone Bender Fuzz – Okey dokey, now we’re getting serious again. Last year, I ventured out of safe territory and acquired two iconic (and very expensive) vintage effect pedals, a 1969 Dallas Arbiter Fuzz Face and 1981 Ibanez TS‑808 Tube Screamer Pro. The Sola Sound Tone Bender Fuzz is another of those exclusive vintage pedals, which is a little surprising given its roots in cheap British effects of the 1970s. It also came under the banner of the British Colorsound brand. I had a Tone Bender back in the day and this was an interesting reintroduction, albeit just a bit (!!!) pricier nowadays. This version of the Tone Bender is based largely on the Electro‑Harmonix Big Muff Pi, so if you’re familiar with that, you know you’re in the right ballpark, tone wise. Plenty of fuzzy goodness. This one is in very good all‑original condition and fuzzes, fizzes and froths in all the right ways. I adore great vintage fuzz pedals. A classic, for sure, but why SO expensive? Really.Hhhhh’jdf

1976 Sola Sound Tone Bender Fuzz

I won’t go into the three replacement pedals here, suffice to say that they were all bought to improve marginally on the ones I had, which can now move on to good homes elsewhere. The image below is of the new replacements (from left to right), 1982 BOSS DM-2 Delay, 1975 MXR Phase 90 and 1980 MXR Dyna Comp (compressor). All very cool effects.

Other 2020 Pedals

One good question might be, how do these purchases all tie together? Well, believe it or not, there is an inherent coherency to the plan. “Though this be madness, yet there is method in’t” (as said by Polonius in Shakespeare’s ‘Hamlet’).

The two new old guitars integrate seamlessly into the other vintage guitars in the family. Similarly, the amp is very complementary to my other vintage amps and, although I don’t have many, that’s plenty enough… for now. The effects fall into three main camps, the Japanese BOSS and Ibanez range, the American Electro‑Harmonix and MXR lines, plus the odd one or two from Europe or other manufacturers. They generally all derive from the 1960s to the 1980s so, once again, job done.

Full features on both these guitars, amp and effects will appear on the CRAVE Guitars web site in due course (see more below).

Help Needed

Apologies, this is the 3rd article in a row where I’ve made this earnest plea. A few of the effect pedals above have minor electrical issues like extraneous noise, non‑working DC or battery input, LED faults, etc. If there is someone out there with the requisite skillset to help maintain these vintage effects as well as the guitars and amps, and who is local to SE Cornwall in the UK, I would be interested in exploring mutually beneficial opportunities. Is there anyone out there attracted to the proposition? If there is, please contact me at the e-mail address at the bottom of every page on the website. Talking of which…

CRAVE Guitars Web Site

I will probably cover this in more detail in coming articles but I thought that this might be a good place to mention it. For over 2½ years, the CRAVE Guitars’ web site remained largely static and unchanged. This was largely due to more pressing personal circumstances, as it takes a lot of time to do it properly. I have, at long last, finally started the desperately‑needed updates to the web site. Overall, it won’t look much different and its structure remains the same, it’s the content that matters.

CRAVE Guitars – Web Site

So far, the underlying technology has been brought right up‑to‑date and many behind‑the‑scenes components have been made current. It is actually quite a fundamental change to the mechanics, which aren’t immediately apparent when viewing the pages – it’s a bit like a car’s engine rebuild hidden away under the bonnet (a.k.a. hood for American readers).

I have also started the process of introducing a whole raft of new content. Again, at the moment, it isn’t immediately obvious because I’m starting off by replacing what is already there before moving onto adding brand new material.

To give you an idea, there are over 120 existing pages and more than 70 monthly articles. There are 60+ incumbent guitar feature pages to revamp and 15 new guitar feature pages to add. There are only 2 amps to add, then there are 30+ effect pages to overhaul and 26 new effect pages to add. Then there are all the galleries, new features on brands and model histories to add. The resources pages need to be completely re‑worked as they are completely out of date, often irrelevant and error‑prone. Even the main CRAVE Guitars logo has been very subtly refined.

Also, the bass guitars have gone from the site, as have the newer guitars that don’t (yet) qualify as vintage. This makes the material a bit more focused than it was. I hope to re‑introduce CRAVE Basses in the future but it’s not an immediate priority.

In coming weeks and months, I hope to make many fundamental changes. Well over 1,000 new photographs have been taken and many dozens of new features have been written. It is a colossal task and one that I’ve been actively prevaricating (?!) for way too long. Now that I’ve started, I will actually relish rejuvenating the site and making it a lot more relevant, and hopefully a respected resource for people to enjoy. There is so much to do that it will probably take until the end of the year before the project is completed (and then the on‑going updates and maintenance). By the time the main job is done, every single page and post will have been updated in some way or other. Some pages have already been finished and have gone live. I will work through the immense backlog as quickly as I can.

If anyone has any positive and constructive thoughts or ideas about what you’d like to see on the web site, let me know and I’ll give it serious consideration. Also, some typos and errors will undoubtedly creep in, so I would appreciate being informed of any corrections and clarifications to help improve the quality of the narrative.


There isn’t a lot of time to go now until the end of a thoroughly miserable and depressing 2020. There also isn’t much time to take action to acquire some of those elusive items that were on last year’s ‘most wanted’ list. I think I’m going to fail big time on the guitars but I’m very content with how other things are going. I realise how fortunate I am to have all these great vintage guitars, amps and effects, so I’m not going to complain about my lot… much. Anyhow, the quest continues and it’s time to get back to the graft!

Who knows what I’ll be pontificating about for the next article but I’m sure I’ll come up with something. In the meantime, I will be in splendid misanthropic solitude and voluntary seclusion to work on the web site and play vintage guitars. Sounds good to me. Until next time…

CRAVE Guitars’ ‘Quote of the Month’: “Why are so many people so determined to be so stupid?”

© 2020 CRAVE Guitars – Love Vintage Guitars.

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September 2017 – A Map Leads To Some Hidden Gems

posted in: Event, Observations, Opinion | 0

Phew! I am still recovering from last month’s article (‘A Peak into the Pandora’s Box of Guitars’). As with many of CRAVE Guitars’ musings, it should have been a straightforward subject but the research and production took a disproportionate amount of time compared to likely audience interest – I know 3 people who read it and one of them is me! This month’s article is a little more prosaic and shorter; a fizzy cocktail of insight with a little pinch of observation and a cheeky twist of opinion.

Now CRAVE Guitars is into its 2nd decade and also now post-relocation, there is much to consider. The good news is that there is a new member of the CRAVE Guitars’ family, possibly the last acquisition of 2017, as funds have once more expired and there are too many other high priority calls on finite lucre. I hinted last month that the new purchase epitomises CRAVE Guitars’ philosophy while also being very divisive – a real ‘marmite’ guitar. This procurement, and the dilemma that led up to it, started me thinking about why we choose the guitars we do and particularly how this relates to an interest in vintage guitars while avoiding the traps of ‘accepted wisdom’ and cliché.

Also, picking up on some of the nuances of last month’s article, questions are also raised about getting the balance right between being different enough to stay ‘fresh’ while not being so ‘out there’ as to be insignificantly weird. To niche or not to niche, that’s the question (apologies for making an English noun into a verb – however for etymology nerds, the English word niche derives from the French verb ‘nicher’, to rest). For the sake of clarity, the meaning of niche here refers to ‘specialised market’.

Despite committing the vast proportion of my adult life to the responsibilities imposed by the Protestant Work Ethic, capitalist economics and the expectations of family life, I am at heart part-hippie, part-maverick, part-anti-establishmentarian and part-social deviant. However, in order to function effectively in society at large, one has to be pragmatic. I am also intensely curious, profoundly questioning and not one to accept the norm just because someone asserts that I must. This attitude may be fuelled by the fact that I am also burdened by a particularly English trait; I tend to side with an underdog facing up to overwhelming odds. Anyhoo… I digress and it’s time to get to the point(s).

This month, I am focusing predominantly, and rather unusually, on a single guitar and all the contextual thoughts that it provokes. The ‘new’ vintage guitar is… drum roll please… a 1983 Gibson USA Map.

1983 Gibson USA Map

→ Click here to read the feature on the 1983 Gibson USA Map

Not aware of it? I’m not surprised, as they were only made for a very short time and for a specific purpose. I won’t repeat the history here but if you are interested, take a look at the feature [feature link here]. Admittedly, on the face of it at least, it is an extraordinary looking musical instrument. It was reasonably innovative for a traditional company like Gibson. It is precisely because of its off-beat looks that I think it is very cool, as well as being very rare. So much so, I had to import this example into the UK from mainland Europe.

How many have you seen in the flesh, let alone played? I may be in the minority in thinking it’s rather fancy. I can see a large proportion of the population saying (or at least thinking), “what the f**k is that?” That reaction was precisely my son’s verbatim response when shown it. Even the seller, a reputable Dutch guitar dealer, described it as a “funny shaped guitar”. To me, those subjective, superficially dismissive comments just make the guitar all the more fascinating, both as a serious instrument and also as part of vintage guitar heritage. Perhaps, to me, the unusual is beguiling and makes me want to look deeper than the superficial.

Is the Map simply an imprudent case of style over substance? No, far from it. Some minor ergonomics aside, it is a Gibson after all. The more I looked into it, the more I became intrigued by the tension between the standard Gibson appointments and the departures from the norm. It would take a whole article to dissect the instrument and discuss the similarities and differences. Suffice to say, I was hooked, if only because it is SO unusual and quirky. Within the broader social and economic context at the time of its birth, it becomes even more beguiling for someone like me. You probably won’t be surprised that I believe it should be taken far more seriously than it is and this article will hopefully explain why.

The Gibson/Epiphone USA Map isn’t the only guitar to share the inspiration of the USA mainland as a body design. In the early 1960s, some 20 years or so before the Epiphone/Gibson, National/Valco produced the Newport and Glenwood Res-o-Glas ‘map’ guitars. The geographical aesthetics were more impressionistic but it was still clearly based on the shape of the continental USA. Eastwood now make a modern wood-bodied version of the National’s map guitar.

Unlike the earlier National, the outline of the Gibson USA Map is a much closer representation of the lower 48 states. As these guitars were made in tiny numbers, it wouldn’t have been produced on computer-controlled machines, the bodies would have been cut by hand on scroll saws, so to some extent, each one will be unique. The edges of the body clearly show the intentionally ‘unfinished’ saw marks, which is, I think, a great touch. The craftwork around the Great Lakes is also impressive.

The body is sandwich construction comprising 2 layers of slab-cut mahogany with a thin layer of maple between, presumably for added strength, given the vulnerability of the design. Most, but not all, were finished in natural satin nitrocellulose. While Gibson/Epiphone did make a very small number of guitars in ‘stars-and-stripes’ finishes, I do wonder why Gibson never produced one or two with the 48 state boundaries outlined. Now, that would be a cool option. It isn’t worth refinishing one of these rare axes just to try it out though. Epiphone even did a sunburst version, which seems a strange choice.

So… after a great deal of agonising and deliberating about whether it was the right thing for CRAVE Guitars, I went ahead and bought it anyway. Why on Earth would I spend a lot of money for a 1983 Gibson USA Map when, for the same price, I could have got something with a better reputation and far more likely to increase in value, you may ask? I did struggle with this particular dichotomy for several days before I took the plunge. Am I insane? Under the circumstances, I sincerely hope so. There is, however some sort of rationale.

Before we get there, it is worth touching on why the Gibson USA Map is noteworthy and why it is important to conserve it. The model clearly meant something to Gibson at the time. While the Epiphone and Gibson Maps were only made as a limited edition promotional item to showcase what Gibson could do. The model also appears to have been significant to Gibson’s overall marketing strategy in the early 1980s. The importance, albeit indirectly (it wouldn’t, or rather couldn’t, earn large sales revenues in itself), of the Map to Gibson’s commercial fortunes therefore marks it out as being of special interest. It was not just a company product; it was a symbol of national pride and patriotism in the face of industrial complacency, stiff overseas competition and impending economic recession. The Map was positioned front and centre of Gibson’s advertising campaign of the time, “American-Made, World-Played”. It also appeared on the front of the company’s full line catalogue and was featured on the cover of the Gibson guitar owner’s manual.

Interestingly, the guitar used in the advertising photoshoot was slightly different from the ones that reached the public. The differences include the pickup selector switch, bridge/tailpiece, speed knobs, jack plate, strap button and a bound neck. Interestingly, the face of the headstock is not visible in the photo, so it isn’t possible to determine whether it carries the Epiphone or Gibson logo.

Essentially, at the time, if you were into Gibson or Epiphone, you couldn’t avoid the Map’s imagery, even though most customers were unlikely to see, let alone be able to play, one. Perhaps the Map’s physical rarity was intended to motivate aspiration for the almost-but-not-quite attainable. Anecdotally, the Epiphone versions were made first to help bolster sales and when they proved popular, the branding was changed to boost Gibson sales. Presumably, if the tactic had failed, there would have been no Gibson versions and no impact on reputation. However, the strategy proved to be a success, even though ‘production’, if you can call it that, ceased in 1984 due to Gibson’s manufacturing facilities being moved from Kalamazoo to Nashville and skilled company craftsmen being laid off. All Epiphone manufacture was moved to Korea, also from 1984.

Gibson has dabbled with reissues of the Map from both Gibson’s Custom Shop and the Epiphone brand; the latter possibly intended to deter the many imitations and fakes that have appeared over the years. The longevity of the model now seems assured, albeit in low numbers to meet variable demand, compared to the more popular classics. Beauty (and therefore desirability) is in the eye of the beholder.

Original early Gibson USA Maps will undoubtedly remain Cool & Rare American Vintage Electric Guitars. I get the feeling that the original Maps will at some point become much sought after in the same way as the first Gibson Modernes that appeared around the same time. The Moderne had a similar ephemeral presence and, like the Map, has also now been reissued. Those rare 1980s Modernes seem to trickle onto the market at some pretty exclusive prices. I’m glad that I got my Moderne while it was still overlooked; I certainly couldn’t afford one now! Will the same apply to the Map at some point? I watch with interest.

This eventually begins to get to the nub of why the Map is now a CRAVE Guitar. You may have noticed that I make a concerted effort to be ‘different’ from the mainstream collector or dealer. Whereas they tend to focus on the usual Strats, Teles, Les Pauls, SGs and ES-335s (after all, that’s where the money is… or will be), I try to occupy a different space. The classics are great guitars and I love them all; I even own a few. However, after a while they can get a bit samey and can become a little bit ‘meh’ after a while. “Heresy! Burn him at the stake!” I hear you scream. In my defence, you may have experienced a similar phenomenon at one time or another, especially if the amount of choice can be overwhelming. In abundance, they can elicit that dreaded ‘so what?’, glazed-eye effect. It’s a bit like going into modern music retail warehouses where there is a whole wall of the same model and they all begin to merge into one homogenous whole and the impact of each individual instrument, however good it is, can be lost. Cool and rare vintage Guitars aren’t like that and ones like the Map tend to stand out from the crowd.

In an attempt to keep things interesting, I actually made a conscious decision to seek out something that marks out a CRAVE Guitar as being a bit different from the run‑of‑the‑mill. By doing this, I might just become recognised (or ignored) for doing something a bit different from what everyone else does. In a world where guitars can sometimes look the same, feel the same, play the same, and sound the same, there needs to be something unexpected to make one stand out from the plain and ordinary. I simply can’t afford the really exotic examples, so my only option is play in the ballpark of ‘affordable vintage’ and throw in the odd curveball. Therefore, my ploy is to differentiate CRAVE Guitars from A.N.Other Guitar Shop, and the best way to do that is through the instruments themselves.

In addition, my simple brain processes told me that someone has to conserve and act as steward for a few selected examples of the more obscure, lower demand models for future generations. This may constitute foolhardiness or bravado but I don’t see anyone else doing exactly what CRAVE Guitars does.

The almost inexplicable allure of these oddities started me thinking, at which point you probably roll your eyes and think, “Oh god, here he goes again!!!” I have been, and still am, attracted to some very unusual vintage instruments that many pundits will automatically condemn. At least I have thought about it and made an irrational choice to be concertedly un-lemming-like and, perhaps worryingly, un-business-like.

I have plenty of evidence within the CRAVE Guitars’ family to support my conjectures. For instance, my compassionate adoption of some widely regarded ‘ugly duckling’ guitars, including:

  • 1974 Ovation Breadwinner
  • 1980 Gibson Flying V2
  • 1981 Gibson RD Artist
  • 1982 Gibson Moderne
  • 1983 Gibson Corvus II
  • … and now the 1983 Gibson USA Map
CRAVE Guitars’ Unconventional Guitar Designs

Then, there are the traditional mainstream brands that produced some marginal designs. In my view, these are also quite endearing and worth mentioning but, again, they are not favoured by the conservatives (yet). Perhaps these guitars, also part of the CRAVE Guitars’ family, may be best described as ‘plain ducklings’:

  • 1965 Gretsch Corvette
  • 1974 Rickenbacker 480
  • 1976 Music Man Stingray
  • 1977 Gibson L6-S
CRAVE Guitars’ Unconventional Guitar Designs

… then, there are the so-called ‘student’ models such as the short-scale offset Fenders (Musicmaster, Duo-Sonic, Mustang and Bronco), the dinky Gibson Melody Makers (and Epiphone Olympic) and the Silvertone 1449 (and 1457, as well as the full Danelectros). You may begin to get the picture. For some peculiar reason, I have an affinity for these less desirable (and therefore less valuable) instruments. They aren’t eminently collectable for the greedy investment brigade but I think they have many often‑overlooked positive attributes. Bring them together under CRAVE Guitars’ banner and I think they represent a pretty cool angle on a captivating period of modern guitar history.

CRAVE Guitars’ ‘Student’ Guitar Models

Even where the classic guitar designs are concerned, where possible, I try to seek out the unusual. For instance, I intentionally went for a Fender Stratocaster Dan Smith-era ‘2‑knobber’ and I’d like to get hold of a similar-period active Elite. Telecasters? I lean towards the Thinline, Deluxe and Custom (and Elite) rather than the standard. Offset Fender Jazzmasters and Jaguars? Bring them on. Unlike most, I think the Fender Coronado is cool, as is the Starcaster (the latter is still on my ‘wanted list’) Les Pauls? I prefer the Deluxe or the Recording (I’m still looking for a good one of the latter or its predecessors the Personal and Professional). Given the choice, I’d prefer a Junior or Special over a Standard or Custom most days (as long as I have the latter to hand as well!). Gibson Explorers or Firebirds? Yes please. Semis? I prefer the ES-330 to the ES-335. Go figure.

1983 Fender Stratocaster ‘Dan Smith’
CRAVE Guitars’ Variations On A Theme
CRAVE Guitar’s Fender Offsets

Here are some unusual models that are on CRAVE Guitars’ ‘wanted’ list…

There is, of course, a huge risk to venturing too far off the beaten track and into wild guitar country. Firstly, sinking inadequate, valuable funds into potential white elephants is not advisable in anyone’s book. You may be surprised to know that I actually do care about this for 2 reasons: a) I don’t have infinite funds to burn on a laughing stock of geeky guitars, and b) I might want to trade up at some point, so having unsellable guitars that no-one wants is not a good strategy. However, I like to think that one day, when people eventually see the light of day, my whacky and weird bits of obsolete firewood might actually become the desirable antiquities I think they deserve to become. In the meantime, they will remain curios of a bygone age.

Given that the real rarities will forever be out of my humble reach (a 1958 Gibson Explorer anyone? According to records, only 6 shipped that year), it means that my attention tends to be refocused on guitar delights from the 1970s and 1980s. Yes, before some of you get on your high horses, this is the exact same period that all ‘learned commentators’ vehemently and vociferously despise for poor quality, lost craftsmanship and corporate interference. The epoch that I’m talking about are the so-called ‘dark ages’ when CBS owned Fender, Norlin owned Gibson, Baldwin owned Gretsch and MCA owned Danelectro. However, my argument goes that, if you are rich or narrow-minded enough to close your eyes to anything post-1965, you will never see or experience some very creative experimentation. For example, the first tangible example of the Gibson Moderne didn’t appear until 1982-83 while the Gibson USA Map appeared only in 1983-84. Love these instruments (as I do) or loathe them (as many do), they shouldn’t be ignored without some contemplation. I maintain that there are many hidden treasures from this period and… one day… the nay-sayers will catch on and catch up.

There are plenty of odd creations from this period, some of which are great, some mundane, some remarkable and some downright awful. Into which category they fall into is not just what the purists say. For instance, there are some unpopular guitars out there with some very interesting attributes. Generally un‑loved Gibson examples include the S-1, Marauder, Sonex-180, Firebrand, ‘The Paul’, Invader, Challenger and Victory. Many of these unusual Gibsons are also on CRAVE Guitars’ ‘wanted’ list…

Fender also produced some unusual creations in the USA in the 1960s and 1970s, such as the Swinger, Marauder, the (mythical) Maverick, the XII, Bass VI and Montego II before going with the more mainstream but commercially unsuccessful Lead and Bullet. In Japan, Fender created guitars not based on previous  fender designs including the Performer, Katana and Flame. Fender’s strategy from the mid‑1980s seems to have been to experiment with Squier models – if unsuccessful, they wouldn’t damage Fender’s credibility but if successful, they could be re‑branded by Fender.

Some of the ‘budget’ USA Fenders on CRAVE Guitars’ ‘wanted’ list…

Trivia fact folks: In 1982, Fender strategically consolidated its budget off-shore production under the Squier brand in Japan. However, did you know that Squier as a musical instrument company actually dates back to 1890, founded as V.C. Squier by Victor Carroll Squier in Michigan, USA? Squier was predominantly a string maker and supplier for Fender from 1963 before being acquired by Fender in early 1965 shortly before Fender itself was taken over by CBS in the same year. Fender marketed Squier strings until 1972 and, by 1975, Fender had dropped the Squier name. Squier remained dormant until it was revived in 1982 as the main brand for guitars built by the newly established Fender Japan Ltd.

Some of these short-lived eccentric guitars from Fender and Gibson are truly rare beasts with just a few hundred or low thousands ever going into circulation. Some of them will eventually attract speculators, simply because of their brand, age and relative scarcity, or through trendy artist association. For instance, vintage market values for the previously unloved Fender Bronco soared after Alex Turner of Arctic Monkeys used one and collector interest in the model grew rapidly. When that investment trigger is pulled, just watch the vintage values spiral quickly to silly levels, as keen demand outstrips limited supply. The Bronco is another model on CRAVE Guitars’ ‘wanted’ list.

Capitalist economics are founded on the principle of growth and, in order to keep growing, companies have to innovate. Logic suggests that some ventures will be more successful than others. As the late, great Frank Zappa (1940-1993) once said, “Without deviation from the norm, progress is not possible”. He was right and that principle applies aptly to guitar heritage. When compared to the acknowledged classics, many of these lesser models didn’t last very long and quickly disappeared into relative obscurity without a second thought from musicians at the time. Many of these ephemeral idiosyncrasies and dead ends in the guitar family tree are the ones that fascinate me as much as the perennial classic designs do.

In the fickle consumer marketplace, success of new guitar models, even from major brands, isn’t pre-determined or assured. Just remember that some now-legendary Gibson guitars didn’t last long on their original release, e.g. the Explorer, Flying V (both 1958-59), Les Paul Standard (1958-1960), and ‘reverse’ Firebirds (1963-65), all of which were dropped due to poor sales, only to be reintroduced later to massive success. The Gibson Moderne was part of the ‘modernistic’ series designed in the late 1950s although it never reached market. Even Fender flopped with the original Jazzmaster and Jaguar. Now look at their popularity. I blame the punters myself (joke)!

As Stephen King wrote, “sometimes they come back”. The USA Map is not the only phoenix to rise from the ashes of past ‘failures’, following a quiescent period. Gibson examples include the L6-S, RD, Moderne and Melody Maker. Fender examples include the Coronado, Mustang, Duo‑Sonic and Bass VI. Glad to see them back, albeit in different form from their progenitors. We can expect these companies to keep trying to introduce shiny new models alongside the classics and these reintroductions for a new generation.

So is CRAVE Guitars’ skewed sense of objectivity in showcasing the oddball guitars from the past a risk worth taking in a fiercely competitive and currently unstable vintage guitar market? I think it is but you may well adopt a contrary view. Discuss…

I guess it’s all about balance – having enough of the widely-regarded classics to get a foot in the mental door of the attention deprived gearhead while also getting enough attention such that people become more aware of the delights of the many unique guitars that proliferate around the margins of major brand guitars. Is it just me or are those peculiar ‘ugly and plain duckling’ guitars mentioned above, fantastic examples of the guitar makers’ creative dalliances reflective of the world in which they were originally created? Will they ever be re‑evaluated as ‘beautiful swan’ guitars? Probably not, but they should not to be ridiculed as abhorrent out of prejudice without some sort of contextual re‑assessment.

Just take another look at the montages of some of the leftfield instruments from Fender and Gibson above and I challenge you to maintain that they are not worthy of your attention. I came across a plainly ignorant headline when doing this research for this article, “stupid CBS and Norlin era guitars”. I contest that such hyperbole represents uninformed rhetoric by someone who is possibly not very bright and mouthing off to get attention. I take the alternative view and suggest that they actually look pretty cool in context and they aren’t bad musical instruments to boot. Not only that, they make ideal entry points into the world of vintage guitar collecting, being relatively low cost and risk free. Yes, they have idiosyncrasies but so what? That just makes them all the more interesting.

What I must do, though, is to resist the temptation of obsessing solely on the weird and whacky to the exclusion of the familiar or it will just end up as a bizarre dead‑end, the point will be well and truly lost, and CRAVE Guitars will sink into the same obscurity as many of the oddities it intended to showcase. My aim is to present the unconventional alongside the conventional as necessary counterpoints of contemporary guitar design culture. Going Zen, they represent the yin and yang of guitars if you will.

Now that it seems I am ploughing this particular furrow, it reiterates the fundamental question I posed a couple of articles ago, that is, what the heck do I do next with CRAVE Guitars and how do I convert it into some sort of going concern? I’ve established that CRAVE Guitars has to be a modest entity, that it wants to be something different from the norm, but not so different that it becomes overlooked and invisible to would‑be enthusiasts and aficionados. I like to think that I’m doing something right.

You know what might just happen, based on my luck and actual experience? I will beat my head against the brick wall of impenetrable puritanical dogma until I eventually give up. The cynic inside me says that I’ll sell off the CRAVE Guitars’ family at ridiculously cheap prices just to move them on and, the day after I do that, the market will boom  and others would benefit from exactly what I’d been striving for in splendid isolation for the last 10 years. The scathing axioms of ‘I told you so’ and ‘he was before his time’ will ring hollow in my desolate dispossession. I’ve been in that position before and it’s not a very nice place to be. So I will persevere.

That’s enough of the doom and gloom. More Positive Mental Attitude required – CRAVE Guitars is still here and hopefully here to stay in one form or another for the foreseeable future. Let’s get back to the crux and rejoice the glorious miscellany of vintage guitars, including all the many heterogeneous ‘mutations’ that have occurred along the way. We wouldn’t be able to judge the sublime without the ridiculous to measure them up against. They are all part and parcel of our diverse, crazy, guitar‑distracted life.

The celebration extends to the 1983 Gibson USA Map that started this little debate in the first place. I think the Map is wonderful in a zany sort of way and we shouldn’t lose sight of it as part of the bigger picture. Isn’t it funny how a seemingly straightforward event can lead to something deeper and, from my perspective, quite interesting? One thing I’m certain of is that purchasing an ‘ordinary’ Strat or Les Paul would not have warranted this sort of conversation.

I mentioned at the top of this article that I deliberated as to whether to buy the Map or something else more sensible. You may ask, what else I might have gone for, had I chosen to forgo the opportunity of acquiring the Map? There are many vintage guitars that I would be tempted to go after; way, way too many to mention. However, on this occasion it wasn’t a straightforward either/or decision. It was go for this or wait until something else cropped up to spark my craving (sic!). The Map just got there first. However, it wasn’t an easy decision for all the reasons outlined above. What next for the Map? Not a lot; it is so unique, it’s likely to hang around for a while. I did think it might become CRAVE Guitars’ signature instrument but the Les Paul logo still fits better with the image, I think. Thoughts?

1983 Gibson USA Map

Unless something changes, there is nothing new in the procurement pipeline for CRAVE Guitars at the moment, so next month’s soliloquy is likely to be back to rambling randomness (or “pretentious waffle” as my other half calls it!). In the meantime, spread peace, love and music to change lives for good and let’s make the world a better place, one guitar at a time. I’ll be plinking CRAVE Guitars’ most recent vintage acquisitions, the 1978 Fender Mustang covered two months ago and the 1983 Gibson USA Map.

1978 Fender Mustang

I will keep looking for unusual guitars. On the basis of the research for this article, I may just take another look at what’s out there and report back in due course. The Map may just lead to something interesting!

Musically, I’m off too Looe Music Festival 2017 (29 September to 1 October) with The Jesus & Mary Chain, Lulu and Happy Mondays headlining and some other credible artists on the line up (The Undertones, Cast, Reverend & The Makers, etc.). This event signals that the UK’s music festival season is pretty much concluded for this year.

That’s it for now. Until next time…

CRAVE Guitars ‘Quote of the Month’: “Deviance is a lack of conformity which, to a degree is essential, as it separates the remarkable from the homogenous.”

© 2017 CRAVE Guitars – Love Vintage Guitars.

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