29 Dec 2023

December 2023 – CRAVE Guitars: Three Years in Review

by craveguitars | posted in: History, Introduction, News, Observations, Opinion | 0

Prelude

GOOD DAY’S SALUTATIONS and seasonal best wishes to all you good folks out there in music land. Welcome to vintage gear aficionados and greetings to the conclusion of the year, two thousand and twenty three. There is no point in, and no good will come from, re‑hashing the journey over CRAVE Guitars’ 3‑year hiatus once again, so it is now officially behind us and a thing of the past. Gone. However, there may be merit in looking briefly at what CRAVE Guitars actually got up to behind the scenes during that time. It is the end of the year, so it’s kinda traditional for review anyway, as has been the practice in years past. This review, though, isn’t a single year but three years in retrospect. As it transpires, less has happened in those three years than would normally have occurred in one year prior to 2020’s global meltdown. Perhaps that is just as well. If the previous trend had continued unabated, CRAVE Guitars would have run out of space and funds a long time ago. I guess that there are silver linings at the end of the tunnel after all (I really must stop playing with mixed metaphors! Bad CRAVE!).

Well, there is no point in perpetuating petty procrastination, so let’s proceed with some prosaic pontification (nothing like a bit of CRAVE’s addictive affinity for asinine alliteration, again!). All text and images copyright of CRAVE Guitars. No AI used here.

‘New’ old gear over the past 3 years

The volume of acquisitions may not be great but the choices, I believe aren’t too shabby. I aim for variety and novelty in my quest for something a wee bit different to the norm, at least as far as the guitars are concerned. Here, there are two are from the 1960s, two from the 1970s and one from the 1980s. The effects are slightly more numerous and there is a little bit of gap‑filling going on here but variety is again a factor. Only 3 out of the 11 stomp boxes are ‘Made in USA’. Interesting. Right, here is the short shortlist…

Guitars and basses (5):

1963 Danelectro Pro 1
1989 Fender Jazz Bass American Standard Longhorn
1978 Fender Musicmaster Bass
1979 Gibson Explorer E2
1964 National Glenwood 95

Effect pedals (11):

1985 BOSS HM-2 Heavy Metal (distortion)
1984 BOSS SD-1 Super Over Drive
1979 BOSS SG-1 Slow Gear (auto swell)
1974 Colorsound Supa Tone Bender (fuzz)
1970s Colorsound Supa Wah-Swell
1970s DOD Analog Delay 680 (echo)
1980s Dunlop Original Cry Baby GCB-95 Wah
1970s Electro-Harmonix Switch Blade Channel Selector (A‑B switch)
1981 Ibanez CP-835 Compressor II
1984 Ibanez SM9 Super Metal (distortion)
1989 Marshall The Guv’nor (overdrive/distortion)

Over the last three years, there haven’t been any ‘new’ vintage valve amps. This is mainly due to space restrictions and the responsibility for maintaining these delicate electrical artefacts. They weren’t delicate when originally manufactured, they were built to go on the road and put up with punishment. However, after 60 or 70 years, they tend to get a bit temperamental. A bit like humans in fact. The last amp that joined the family was the fantastic little 1973 Fender Princeton Reverb ‘silverface’. Possibly my favourite amp.

There has been one notable departure from the CRAVE Guitars family. I was looking around for a Gibson Explorer E2 to partner the Gibson Flying V2. However, I couldn’t really justify yet another Explorer. Then, someone contacted me out of the blue enquiring about the black 1984 Gibson Explorer. If there was one guitar that I would let go to trade up, that was the one. It can be really strange how opportunity can present itself as coincidence. Eventually, deals were agreed and one came in while one went out. Serendipity and status quo. Result! I hope the 1984 Explorer is in a happy place.

Let’s take a closer look at the ‘new’ guitars – all of them exhibiting unusual construction and specification, making them exceptionally cool and rare (in my opinion). Right, here is the long shortlist…

1963 Danelectro Pro 1 – I first saw one of these a few years ago and was struck by its utter simplicity and quirky charm. Nothing fancy going on here. It is diminutive, dinky and hyper cute. It is, however not very practical. It has a short scale and upper fret access is awkward and only one pickup will limit it for some. However, it has all the usual Danelectro traits, including the unique construction and that classic lipstick pickup. It is definitely not everyone’s cup of tea but, for me, that’s a good reason to dig it. It is a genuinely unique instrument and SO cool that it hurts. It’s great fun to play too.

Feature: 1963 Danelectro Pro 1

1989 Fender Jazz Bass American Standard Longhorn – I have long wanted a Fender Jazz Bass. The new CRAVE Basses has allowed me to indulge that luxury. However, this isn’t a Jazz Bass as you know it and definitely not in the long tradition of the J‑Bass. This lovely beast is a Longhorn, only made for five years, this one from the first year of production. The deep cutaways and 22 fret neck make it look, feel, play and sound different from a ‘normal’ Jazz Bass. The Longhorn nickname gained it an altogether humorously crude moniker of the ‘boner’ bass. Now this one lives with me, I actually now prefer the look of this unusual instrument over the one that defined the icon.

Feature: 1989 Fender Jazz Bass American Standard Longhorn

1978 Fender Musicmaster Bass – Another oddity and one of the ‘lost Fenders’. After the success of the Mustang Bass, Fender went on to release an even simpler budget model. The Musicmaster has the Mustang’s short scale but the pickup is actually a 6‑pole Mustang guitar pickup. The overall design and specification certainly alienated a whole bunch of players but that kind of misses the point. Snobs. Take the bass purely on face value and it’s actually a decent ‘student’ bass with great build quality and that offset body look that is currently very popular. Not one for the traditionalist. Note: Since the feature and photos were published, the original 2‑saddle bridge has been reinstated.

Feature: 1978 Fender Musicmaster Bass

1979 Gibson Explorer E2 – Some people hate the Gibson Flying V2 and Explorer E2. I love them because of their unusual multi‑layered construction. As mentioned above, finding an E2 was a mission. Moreover, this one belonged to the lead singer of the band Go West, Peter Cox. Kudos and thanks Peter. I don’t usually go for provenance but in this case, it adds something significant to the guitar’s backstory. It’s the walnut‑faced model (some are maple‑faced) and in wonderful near‑original condition. While it’s not quite as whacky as the admittedly peculiar V2, it has plenty of character and charisma. The Gibson Explorer, I think, remains my overall favourite guitar model.

Feature: 1979 Gibson Explorer E2

1964 National Glenwood 95 – Here’s a glorious instrument with another unusual type of construction. The body is moulded fibreglass, what the makers, Valco, called Res‑O‑Glas. I was expecting the material to be thin and plasticky. Instead, it is quite thick and solid. The two halves are screwed together leaving the interior hollow. It is very unique and an awesome entry in vintage guitar history. Not only is it well built, it is visually striking in just about every way. Whatever part you look at or whatever angle it is viewed from, it is a startlingly beautiful creation. Neither is it a case of style over substance, it plays very well and with an inimitable sound. I could go on and on but I’ll let it speak for itself.

Feature: 1964 National Glenwood 95

… and, now moving on to the ‘new’ vintage effect pedals:

1985 BOSS HM-2 Heavy Metal – A pedal renowned for creating a whole heavy metal sub‑genre thanks to Swedish death metal band Entombed and their debut studio album, ‘Left Hand Path’ (1990). Not many stomp boxes can claim that distinction. It is a monster. This one also comes with its original box and documentation. Very cool.

Feature: 1985 BOSS HM-2 Heavy Metal

1984 BOSS SD-1 Super Over Drive – Considered by many as a classic in the BOSS overdrive tradition. The SD‑1 adds a Tone control to the existing BOSS OD‑1 Over Drive to give it more flexibility and to help BOSS compete with other brands’ overdrive pedals. The SD‑1 has been seen on pedalboards all over the world for decades, earning it its enviable reputation.

Feature: 1984 BOSS SD-1 Super Over Drive

1979 BOSS SG-1 Slow Gear – This is one of the rarest, most collectable and misunderstood BOSS stomp boxes. The name gives nothing away. It acts a bit like a noise gate in reverse, the filter creating an auto swell effect. It is quite unique. After much experimentation, there is really only one sweet spot so, to be honest, sadly, it is a bit of a one‑trick pony, albeit an exclusive one.

Feature: 1979 BOSS SG-1 Slow Gear

1974 Colorsound Supa Tone Bender – The Supa Tone Bender is basically just a big box version of the original Colorsound fuzz. There is no room in this article to dive into the nerd zone and cover its origins or its similarities/differences to other models. The numerous gear obsessives out there will tell you at great length about all the geeky differences. Basically, it’s a great 1970s fuzz pedal. What more do you need to know?

Feature: 1974 Colorsound Supa Tone Bender

1970s Colorsound Supa Wah-Swell – Another over‑sized ‘Supa’ version of a standard combination wah‑wah and swell pedal with a footswitch to go from one mode to the other. There’s very little on the inside other than empty space, indicating that the old marketing ploys of ‘more is more’ and ‘bigger is better’ played a part here. 1970s pedalboards weren’t as crowded as they are today, so pedals like this gained bragging rights. I can’t date this one accurately.

Feature: 1970s Colorsound Supa Wah-Swell

1970s DOD Analog Delay 680 – Here is a truly wonderful 1970s American echo pedal. It’s not quite up with the benchmark Electro‑Harmonix Deluxe Memory Man but it is still authentic and very musical. I love these old analogue delays. It’s great fun to use and sounds great. It may not be in great cosmetic condition on the outside but few are because they were well used, an indication of what really matters to working musicians.

Feature: 1970s DOD Analog Delay 680

1980s Dunlop Original Cry Baby GCB-95 Wah – Probably one of the most iconic wah‑wah pedals of all time. This one is a straightforward model from the 1980s. As classic as they come, you know exactly what you are going to get. The model has probably been used by most of the great guitarists at some point during their careers. The pot is a bit scratchy but I can’t bear to replace it, so it’s still original.

Feature: 1980s Dunlop Original Cry Baby GCB-95 Wah

1970s Electro-Harmonix Switch Blade Channel Selector – Strictly this is not an effect, just an A‑B switch. Another ‘no bones’ pedal with nothing much inside the box. It has one input and two outputs (or vice versa if you wish). Not massively useful or flexible but it does what it needs to do in a simple set up. Typical 1970s EHX styling to boot.

Feature: 1970s Electro-Harmonix Switch Blade Channel Selector

1981 Ibanez CP-835 Compressor II – A pedal in the classic ‘square switch’ ‘0’‑series Ibanez effect pedal series (as is the most desirable TS‑808 Tube Screamer). The CD‑835 (catchy name, that. Not) is a perfectly capable pedalboard compressor. I still prefer the basic MXR Dyna Comp but this one will appeal to others. This one comes with its original box and documentation.

Feature: 1981 Ibanez CP-835 Compressor II

1984 Ibanez SM9 Super Metal – Part of Ibanez’s ‘9’‑series, the SM9 is a massively beefed up Ibanez TS9 Tube Screamer but without the reputation of the latter, so it is a bit of a dark horse. Much more flexible and with a greater range of sounds available. It is a bit fiddly to recreate just the right tone but it is worth the effort involved in getting it tuned in. How far do you want to go? Pretty colour too.

Feature: 1984 Ibanez SM9 Super Metal

1989 Marshall The Guv’nor – Way, way before the current fad of putting a guitar pre‑amp on a pedal board, Marshall basically came up with the idea back in the 1980s. For those wanting classic Marshall tones without a 100W head and two 4×12 cabs stacked as they should be, there is The Guv’nor. For a large box full of transistors, rather than baking hot valves, it does an impressive job. Not necessarily accurate but great distortion on tap nevertheless. This is the original ‘Made in England’ version, complete with its box.

Feature: 1989 Marshall The Guv’nor

There you have it, a brief rundown of 3 years’ collecting cool and rare vintage guitar gear in the background. Not a great deal to show for 36 months in terms of quantity but a nice range of quality. I am completely out of both storage space and funds, so any progress will be slow and steady for a while.

CRAVE Guitars’ website

The superficial sheen of the website hasn’t really changed much at all. However, there are technical changes beneath the surface that will hopefully keep it up‑to‑date and relevant. I’m no techno whizz, so CRAVE Guitars doesn’t appear on the prized ‘first page of Google’. Still, seeing as it is not a commercial enterprise, I’m not overly bothered. Overall viewing figures though have continued to increase year‑on‑year over the last seven years, even through the hiatus, which is a promising sign.

The web site’s beneath‑the‑radar positioning hasn’t stopped all the typical spammers inundating CRAVE’s e‑mail box with the usual promotional BS. It is absolutely clear that they don’t do their research, so every single one them gets summarily blocked and deleted without exception. I do, however, welcome genuine communications via the website, so long as they are sincere.

The biggest ‘news’ on the website is the addition of the all‑new CRAVE Basses pages. The web site originally started out just as CRAVE Guitars almost a decade ago now. Then it expanded to include CRAVE Effects and CRAVE Amps a few years ago, so CRAVE Basses is a logical extension. Even though I’m primarily a guitarist, I like the occasional dabble with the lower frequencies. The new sections of the website include features on CRAVE’s four vintage basses, as well as additions to the galleries.

The two ‘new’ CRAVE Basses covered above join a pair of existing vintage basses that I’ve owned since the 1970s…

1977 Fender Precision Fretless

Feature: 1977 Fender Precision Fretless

1978 Music Man Stingray Bass

Feature: 1978 Music Man Stingray Bass

Before Covid, the number of visitors to the site was steadily increasing and reaching peaks that I could only have dreamt about when I started. During Covid, things slowed dramatically, indicating that people, rightfully, had other things on their minds. This slow‑down was mirrored by consumer’s overall demand in the music equipment industry. Even after Covid, things have been slow. The so‑called cost‑of‑living‑crisis (thanks Putin et al), especially in the UK has hit most people (including me) hard and visits dropped right down to pre‑2020 levels. Other priorities rightly prevailed once again. Despite being generally subdued, visits seem to be gradually increasing again but it is way too early to call it a trend.

I actually have quite a bit more content already written for the site that I will get around to publishing at some point. It’s not super critical but it seems a shame not to use it.

CRAVE Guitars’ (un)social media

I really don’t have the resilience to return to social media to the same level as in the past. However, CRAVE Guitars is posting things irregularly on Musky old X (ex‑Twatter), Facebook and LinkedIn. I can’t respond to messages but I do review them every so often. That will have to do for now. My engagement with social media is not negotiable for now.

CRAVE Guitars’ database

There is not really a great deal to say about this other than I use it to catalogue all of CRAVE’s vintage guitars in some detail. In the case of catastrophe such as fire, flood, theft, cat, etc., at least the information should be safe and sound. A copy is saved in the cloud just in case the laptop goes the same way.

Brand augmentation

No, I’m not getting bigger brands for all you fetishists out there. CRAVE Guitars has been around since 2007. The short name is OK but it isn’t specific enough to identify that vintage guitars are the focus of the ‘brand’. The full name of CRAVE (Cool & Rare American Vintage Electric) Guitars is certainly specific enough although it is a bit of a mouthful when it comes to everyday use. Internet SEO (Search Engine Optimisation) also has some difficulty placing the CRAVE Guitars brand in the vintage guitar category. Type ‘CRAVE guitars’ into a search engine and the site appears straight away. Type in ‘vintage guitars’ and the site may eventually appear plenty of pages down.

So… In addition to the established short and full names used above, I will also be using the name CRAVE Vintage Guitars to help searchers and visitors to get a better understanding of what this strange entity is all about. It is a small but important change. It will take search engines a while to pick up on it but it might help people find the site. Future CRAVE Guitars merchandise is also likely to carry the updated branding as and when needed. As ‘they’ say, it does what it says on the tin (apart from the amps, effects and basses of course. Doh!).

Musical history update

It’s a while since the 14‑part CRAVE Guitars’ series of articles, ‘The Story of Modern Music in 1,500+ Facts’, culminated in May 2020. Sadly, we have lost far too many great music people since I published the last of the ‘Facts’ just 2½ years ago.

The inevitability of life is that it ends. RIP great men and women. This list picks up from where that last article on the subject left off. Here are just a few of them.

Day	Month	Year	Music Fact
4	June	2020	English bass guitarist, singer and founding member of glam pop/rock band The Sweet, Steve Priest died at the age of 72.
18	June	2020	English singer, songwriter and entertainer, nicknamed ‘The Forces’ Sweetheart’ during WWII, Dame Vera Lynn died at the age of 103.
6	July	2020	Italian composer, conductor and musician, who wrote hundreds of cinema and television scores, Ennio Morricone died of complications after breaking a leg in Rome at the age of 91.
13	January	2021	American guitarist with rock band New York Dolls, Sylvain Sylvain, died after a two-and-a-half year battle with cancer in Nashville, Tennessee at the age of 69.
17	February	2021	Jamaican vocalist and pioneer of reggae ‘toasting’ U‑Roy (Ewart Beckford) died from complications following surgery in Kingston, Jamaica at the age of 78.
2	March	2021	Jamaican singer, songwriter, percussionist and original member of The Wailers alongside Bob Marley and Peter Tosh, Bunny Wailer died from complications following a stroke in Kingston, Jamaica at the age of 73.
28	July	2021	American bass guitarist and long-term member of southern blues/rock band ZZ Top, Dusty Hill died at his home in Houston, Texas, at the age of 72.
13	August	2021	Celebrated American folk singer, guitarist, and songwriter Nanci Griffith died in Nashville, Tennessee at the age of 68.
24	August	2021	English drummer with rock band the Rolling Stones for over five decades, Charlie Watts died in hospital in London at the age of 80.
29	August	2021	Legendary Jamaican reggae and dub producer and recording artist, Lee “Scratch” Perry died of an undisclosed illness in hospital in Lucea, Jamaica at the age of 85.
26	September	2021	English bass guitarist and founding member of pop/rock band Status Quo from 1967-1985, Alan Lancaster died from complications of multiple sclerosis in Sydney, Australia at the age of 72.
8	December	2021	Jamaican bass guitarist and record producer, Robbie Shakespeare, best known as half of the reggae duo Sly & Robbie, died following kidney surgery in Miami, Florida at the age of 68.
10	December	2021	American singer, guitarist and songwriter with TV pop band, the Monkees, Michael Nesmith died from heart failure at his home in Carmel Valley, California at the age of 78.
7	January	2022	Canadian musician, singer, songwriter, and producer for Motown Records, R. Dean Taylor died at his home having contracted COVID‑19 (coronavirus) at the age of 82.
9	January	2022	American jazz and R&B musician, songwriter, producer, and radio personality James Mtume died in South Orange, New Jersey at the age of 76.
12	January	2022	American singer, co-founder and member the Ronettes, nicknamed the ‘bad girl of rock and roll’, Ronnie Spector died from cancer in Danbury, Connecticut at the age of 78.
20	January	2022	American singer and actor Michael Lee Aday, better known as Meat Loaf, died from Wolff–Parkinson–White syndrome in Nashville at the age of 74.
19	February	2022	English singer/songwriter, keyboard player and founder of the rock band Procol Harum, Gary Brooker MBE died from cancer at his home in Surrey at the age of 76.
22	February	2022	American singer/songwriter who worked with Isobel Campbell and Queens Of The Stone Age, in addition to a lengthy solo career, Mark Lanegan died at his home in Killarney, Kerry, Ireland at the age of 57.
25	March	2022	American rock drummer of the Foo Fighters, Taylor Hawkins died of heart failure probably caused by a drug overdose in a hotel in Bogota, Colombia at the age of 50.
4	April	2022	American guitarist and member of Motown Records’ in‑house studio band, the Funk Brothers, Joe Messina died from kidney disease in Northville, Michigan at the age of 93.
26	April	2022	German electronic music innovator, producer, composer and former member of krautrock band Tangerine Dream, as well as solo artist, Klaus Schulze died following a long illness at the age of 74.
17	May	2022	Academy Award-winning Greek musician, composer and producer Evángelos Odysséas Papathanassíou, better known as Vangelis died of heart failure in Paris at the age of 79.
26	May	2022	English keyboard player, DJ and founding member of electronica band Depeche Mode, Andrew Fletcher died of an aortic dissection at his home at the age of 60.
9	June	2022	American singer known for her collaborations with film director David Lynch, Julee Cruise committed suicide in Pittsfield, Massachusetts at the age of 65.
8	August	2022	British Australian singer and actress Olivia Newton-John died from breast cancer in Santa Ynez Valley, California at the age of 73.
28	September	2022	American rapper Artis Leon Ivey Jr., a.k.a. Coolio died from a heart attack caused by a drug overdose in Los Angeles, California at the age of 59.
4	October	2022	Highly acclaimed American country music singer and songwriter Loretta Lynn died from natural causes in Hurricane Mills, Tennessee at the age of 90.
28	October	2022	American rock ‘n’ roll pianist singer and songwriter, Jerry Lee Lewis died from natural causes in DeSoto County, Mississippi at the age of 87.
10	November	2022	English musician and key member of space rock band Hawkwind, Nik Turner died from unknown causes at the age of 82.
21	November	2022	English guitarist, singer, songwriter and one‑time member of pub rock band Dr. Feelgood, Wilko Johnson died from pancreatic cancer in Southend‑on‑Sea, England at the age of 75.
30	November	2022	English musician, singer and member of Fleetwood Mac, Christine McVie died of Ischemic stroke and metastatic cancer in London, England at the age of 79.
4	December	2022	German musician, composer, member of Ash Ra Tempel and solo artist, Manuel Göttsching died from natural causes in Berlin at the age of 70.
11	December	2022	Acclaimed American composer of film and TV scores, Angelo Badalamenti died from natural causes in Lincoln Park, New Jersey at the age of 85.
18	December	2022	English musician, singer and member of The Specials and Fun Boy Three, Terry Hall died from pancreatic cancer at the age of 63.
23	December	2022	British musician, rapper, singer, songwriter and DJ, front man of electronic band Faithless, Maxi Jazz (Maxwell Fraser) died from undisclosed causes in London England at the age of 65.
10	January	2023	English virtuoso guitarist and former member of the Yardbirds, Jeff Beck died from bacterial meningitis in East Sussex, England at the age of 78.
18	January	2023	Legendary American guitarist and singer, member of The Byrds and CSNY, David Crosby died from COVID-19 (coronavirus) in Santa Ynez, California at the age of 81.
28	January	2023	American singer, songwriter and guitarist with alternative rock band Television, Tom Verlaine died from prostate cancer in Manhattan, NYC at the age of 73.
8	March	2023	Legendary American composer, songwriter, producer and pianist, Burt Bacharach died from natural causes in Los Angeles, California at the age of 94,
5	March	2023	American guitarist and founding member of southern rock band Lynyrd Skynyrd, Gary Rossington died from undisclosed causes in Milton, Georgia, USA, at the age of 71.
12	April	2023	Influential Jamaican dub reggae sound system and record label owner, renowned for his work in London, Jah Shaka died at the age of 75.
1	May	2023	Canadian singer, songwriter and guitarist Gordon Lightfoot died from natural causes in Toronto at the age of 84.
24	May	2023	English bass player and member of post‑punk alternative rock band The Smiths, Andy Rourke died from pancreatic cancer in New York City at the age of 59.
25	May	2023	The Queen of Rock ‘n’ Roll, American singer, songwriter and actress Tina Turner died after a long illness in Küsnacht, Switzerland at the age of 83.
6	June	2023	English guitarist, singer and founder of blues/rock band Groundhogs, Tony McPhee died from complications after a fall and a stroke at the age of 79.
20	June	2023	English guitarist with rock group The Pop Group, John Waddington died from undisclosed causes at the age of 63.
21	July	2023	Legendary American jazz and popular music crooner Tony Bennett died from Alzheimer’s disease in New York City at the age of 96.
26	July	2023	American musician, singer, songwriter, and founding member of the Eagles, Randy Meisner died from COPD in Los Angeles, California at the age of 77.
26	July	2023	Irish singer, songwriter and activist Sinéad O’Connor died from unknown causes in London, England at the age of 56.
9	August	2023	Canadian musician and guitarist for Bob Dylan and The Band, Robbie Robertson died from prostate cancer in Los Angeles, California at the age of 80.
24	August	2023	Renowned English rock guitarist with Whitesnake and UFO, Bernie Marsden died from bacterial meningitis at the age of 72.
27	August	2023	American musician best known for being one half of electronica duo Stars Of The Lid, Brian McBride died from undisclosed causes at the age of 53.
13	September	2023	British singer, songwriter and musician Roger Whittaker died from a stroke in France at the age of 87.
30	November	2023	British‑born Irish singer, songwriter, musician and frontman with Celtic punk rock band the Pogues, Shane MacGowan died from pneumonia and encephalitis in Dublin, Ireland at the age of 65.
5	December	2023	English guitarist and founding member of The Moody Blues and Wings, Denny Laine died from lung disease at the age of 79.

Music industry opinion

A lot has (or rather hasn’t) happened in the music industry over the 3 years since CRAVE Guitars suspended its main activities. First, there was the hangover from global economic recession/depression, then the coronageddon, then the cataclysmic geopolitical conflicts adversely affecting far too many innocent peoples around the globe. At best, the music industry at all levels could only hope to hold its own.

In reality, it has been a tumultuous few years, to say the least. Everyone from equipment manufacturers (including their supply chains), venues, artists, music recording and distribution, publicity and management have been hit hard. Every conceivable facet of the market has been decimated. While I haven’t been able to keep up with events in the industry as I normally would have done, it is clear that things are only now just beginning to get back to 2019 levels.

Who would have predicted three years ago, for instance, that British amp stalwart Marshall would have been acquired by the Swedish digital music company, Zound Industries. A sign of the times, I guess.

Strategically, it has been a nightmare where even the best scenario planning has failed to predict wildly off kilter outcomes. Vintage guitar prices seem to have kept up as the super‑rich collectors are basically unaffected by economic blips that are savage to the rest of us. I know that I am paying more now than I would have done in 2019 for the same thing. While I am not economically motivated and CRAVE Vintage Guitars is a non‑profit enterprise, it is a relief that the 3‑year hiatus hasn’t totally wiped out the value of CRAVE Guitars’ precious artefacts.

It will take a long time for things to settle down and start to grow again. It will be a challenge for everyone involved for some time to come. The last three years haven’t signalled the death throes of the guitar music community. Yet. It has, however been badly wounded, let us hope not mortally so.

The guitar book

A while back, I was contacted out of the blue by a book publisher wanting to use one of CRAVE Guitars’ vintage guitars in their author’s new book on the subject. After a bit of formal toing‑and‑froing, it all went ahead and the book was published earlier this year. I was happy to do this for no commercial gain and the only reward was a shiny copy of the final print version and a credit in the acknowledgement section. While it won’t make CRAVE Guitars famous, I am quite proud of this minor morsel of exposure and recognition.

The book in question is, ‘Guitar: The Shape Of Sound – 100 Iconic Designs’ by author Ultan Guilfoyle, published by Phaidon Press (ISBN: 978 183866 558 6) (2023).

Link: ‘Guitar: The Shape Of Sound – 100 Iconic Designs’

Phaidon – Guitar The Shape Of Sound (2023)

The vintage guitar that was featured in the book is my lovely 1974 Ovation Breadwinner 1251 (see page 204‑205).

The pulp novel

As you may know, I have been writing on and off for some time, going back to the dim dark origins of CRAVE Guitars back in 2007. The main examples of this are the web site features and monthly articles on the CRAVE Guitars website over the last 9‑10 years or so, as well as the usual social media activity.

Very recently, I felt an irresistible urge to write a fiction novel. Its status is currently work‑in‑progress. It will be called, ‘The Distortion Diaries’ (remember, you read it here first). It started out as an amateur musician’s journal but the early content was clichéd, derivative and, frankly, very dull. It also wouldn’t fill a novel. So, I expanded the story to include a broader variety of situations and characters. The result will be, believe this or not, an eroti‑rom‑com with PARENTAL ADVISORY for Explicit Content. Even then, it isn’t at all what you might think or expect. Heck, how it turned out surprised me too! I don’t know if anyone will ever get to read it. It doesn’t matter. It is something creative that I had to do for myself. It isn’t good enough for a publisher to pick up and I have absolutely nil experience of self‑publishing, so it might never see the light of day. I have considered serialising it through the CRAVE Musings (i.e. the monthly blog articles) but I’m not sure the public is ready for some lovey‑dovey smut‑ridden muso pulp on a vintage guitar website though. The novel may end up just an aborted, ill‑advised, folly of an average superego’s gratuitous self‑indulgence. Thoughts on a postcard please.

Whether anything comes of this probably pointless fictional venture, I have no idea but it’s been addictive and fun to come up with something non‑factual for a change. And, no, it isn’t autobiographical, just in case you were wondering. Nor is it aspirational. Sadly, seeing as the protagonist has a ‘good time’ on the whole. Lucky git.

In truth, I would actually like to try and self‑publish the novel but I have no idea whatsoever about how to go about such an endeavour, so it will probably languish in long‑lasting literary limbo (stop it with the alliteration, already!).

New 2023 albums

As it’s the time of year for lists, here is a breakdown of 2023 album releases acquired during the year. As usual, these aren’t the only albums bought and neither will they be the only 2023 albums over time. Here are this year’s 33 purchases:

100 gecs – 10,000 gecs
Alborosie – Shengen Dub/Embryonic Dub
Caroline Polachek – Desire, I Want To Turn Into You
The Chemical Brothers – For That Beautiful Feeling
Creation Rebel – Hostile Environment
The Cure – Black Sessions: Maison De La Radio Paris 2004 (live broadcast)
Depeche Mode – Memento Mori
Don Letts – Outta Sync
Dub Pistols – Frontline
Everything But The Girl – Fuse
Fred Again.. & Brian Eno – Secret Life
Gentleman’s Dub Club – On A Mission…
Hollie Cook – Happy Hour In Dub
James Holden – Imagine This Is A High Dimensional Space Of All Possibilities
King Krule – Space Heavy
King Tubby & The Observer All Stars – Dubbing With The Observer
Kurt Vile – Back To Moon Beach
Lana Del Rey – Did You Know That There’s A Tunnel Under Ocean Blvd
Laurel Halo – Atlas
Mitski – The Land Is Inhospitable And So Are We
The Murder Capital – Gigi’s Recovery
The Orb – Metallic Spheres In Colour (Feat. David Gilmour)
The Orb – Prism
Orbital – Optical Delusion
Pigs Pigs Pigs Pigs Pigs Pigs Pigs – Land Of Sleeper
Queens Of The Stone Age – In Times New Roman…
Rolling Stones – Hackney Diamonds
Skindred – Smile
Sleaford Mods – UK GRIM
Slowdive – Everything Is Alive
Steve Hillage – LA Forum 31.1.77 (live)
X‑Press 2 – Thee
Yeule – Softscars

Is there a favourite 2023 album out of that lot? Well, I keep coming back to British alternative/indie shoegaze/dream pop band, Slowdive and ‘Everything Is Alive’ more than once, so that’s a fair choice at the time of writing. The big disappointment was Don Letts’ ‘Outta Sync’. Sadly. It comprises many well-crafted pop songs but very little of what I, and I think many others, hoped for in the way of heavy dub reggae tracks.

An even bigger disappointment for me was what didn’t appear. The Cure had hinted that their first studio album since 2008’s ‘4:13 Dream’, heralded as, ‘Songs Of A Lost World’ would be released in 2022. It was notable by its absence and many enthusiasts were hoping that it would finally see the light of day in 2023. The band tempted fans by playing several of the new tracks during their live concerts during the year. However, still nothing tangible has appeared on record store shelves. Let’s hope Robert Smith & co. get around to letting us hear it in 2024. Sixteen years is a long time to wait for new material. C’mon Bob, don’t keep us waiting any longer.

Note: I haven’t gone back to cover 2020, 2021 and 2022 lists of those year’s album releases, as this article would become just a loooooong list.

Whazzup for CRAVE Guitars in 2024?

Before Covid, I used to include at the end of the ‘review of the year’, a shortlist of vintage guitar gear that I might try to acquire in the subsequent 12‑month period. Rarely were the predictions spot on, or even close. Given CRAVE Guitars’ limited activity, space and funds, there is little point in speculating other than in very broad terms.

While there is always a long list of ‘most wanted’ guitars, it’s unlikely to expand significantly in 2024. I am actually generally relatively content with my lot. For now. I am sure that GAS (Gear Acquisition Syndrome) will strike again at some point.

Having launched CRAVE Basses in 2023, there are only four vintage bass guitars in the ‘collection’ thus far. There are a few I might be interested in looking for and which may improve diversity in this area.

There are no intentions for ‘new’ CRAVE Amps at the moment. But that can change, depending on opportunity.

I am also keeping an eye open for some interesting vintage stomp boxes for CRAVE Effects but it really depends on whether anything crops up at a reasonable market price.

The overall result is that there are no specific ambitions for 2024. Next year’s annual review will probably be very short and very dull! I have learned from past experience that predictions aren’t a good idea. Not only are they over‑ambitious but also they end up way wide of the mark. So, I will take things as they come and await any surprises with great anticipation. That sounds like it might be a bit more fun than reporting on yet another failed plan.

CRAVE Guitars ‘Record(s) of the Month’

It seems that this might become a regular feature. I listen to a lot of music (see last month’s article, ‘Music Machinations’ – November 2023). There are some albums that tend to stand out from the rest. There is no rhyme or reason why they do, they just do. Over the last month, I just can’t split two albums, which I’ve been enjoying amongst all the other great material out there. They both come under the general genre category of instrumental ‘stoner rock’ but that downplays their appeal. So, on account of there being SO much great music to discover, I’m going for the plural of ‘Record’ for December 2023. Let’s just call that extra little ‘(s)’ a Christmas/New Year treat for y’all. Enjoy

Eternal Tapestry – Beyond The 4th Door (2011) – First up is this strange thing of beauty. Eternal Tapestry is an American psych rock band based in Portland, Oregon. It may not be regarded by some as their best but it was their first ‘proper’ record label release, after several previous albums. It isn’t heavy. It sounds like a group of friends getting together for a jam session. To get that right is a LOT harder than people think. It is atmospheric, dreamy and so far out of this world that it leaves the sordid real world truly out of sight. Good. laid back, hypnotic, immersive, psychedelic and otherworldly experience.

My Sleeping Karma – Soma (2012) – Not the same as Eternal Tapestry but not too far off either. My Sleeping Karma is a German psych rock band from Aschaffenburg, Bayern and ‘Soma’ is their 4^th studio album. The tracks are long, intentionally repetitive and with a gentle groove. It’s not quite an impromptu jam session but it has a distinctive psychedelic undercurrent that can be great for zoning out. I prefer this to other MSK studio albums, as it has a bit more variety within the confines of its moody origins. Emotional krautrock. Who’da thought?

Tailpiece

Good riddance to 2023. Funny (not) how I seem destined to repeat that same dreary sentiment every year. Ever hopeful and optimistically deluded, I have to remain confident that 2024 will be a bit better. Any improvement will be eagerly grasped. A new year, new opportunities.

My naïve wish and hope for 2024? Listen up all humans! Stop destroying our planet and stop killing each other. Then put all that wasted money to good use making a peaceful, sustainable civilisation, fare and just for all. A pipe dream, maybe, but one has to dream.

As far as articles for 2024 are concerned, I have a couple of ideas gestating, although nothing firmed up at this stage, Watch this space folks. Tune in, same time, same channel, next month. In the meantime, I wish you all a Happy New Year. Be good.

Truth, peace, love, and guitar music be with you always. Until next time…

CRAVE Guitars’ ‘Quote of the Month’: “The best thing in life is freedom”

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27 Dec 2017

December 2017 – That Time for Guitar Lists and Stuff

by craveguitars | posted in: Observations, Opinion | 0

So, yet another infernal year draws to a close. Why infernal? Well, I was never going to like 2017 on principle, as 2,017 is a prime number. My dislike of prime numbers is one of my weird traits – I have no idea why – at least I’m not primonumerophobic, i.e. fearful of the darned things. At least the next prime year is 2027, which is a whole decade away yet. Fun Trivia: while many people fear the prime number 13 (triskaidekaphobia), many primonumerophobes fear the number 2, it being the only even prime number.

Anyhoo… I digress, as is my wont. In tried and tested (and predictable) fashion, it is time to reflect on the year now departing from platform 2017, re-assess the way things are now, as well as to look forward to new opportunities in the year ahead. One cannot change the past but one may be able to influence both the here and now as well as the future, so it’s a time to take a deep breath, muster up one’s energy and be both positive and forward thinking.

2017 in retrospect

Well, 2017 was certainly a year of major change, that’s for sure, with events during 2017 definitely impacting on CRAVE Guitars.

At the equivalent point last year, the relocation was looming and structural works were underway to make the ‘new’ (90‑year old) place safe, if not fully habitable. The move has now taken place but that is just the start. The structure still needs considerable work before even the basic works can be described as complete. At the time of writing, it is even now only barely habitable with little in the way of what many people expect of basic ‘home’ comforts. Carpets? Nah. Curtains? Nah. Heck, we’ve only just got heating and hot water after 7 months. Getting trustworthy, cost-effective workmen is proving aggravatingly difficult.

However, something about the ‘old’ life had to change and along with that realisation came major risks. After weighing up the cons and the even bigger cons, we embarked on the new venture with our eyes wide open. The two main drivers for change comprised basic economics and quality of life due to family health issues, so it had to be done, as the alternatives were simply unsustainable. So here we are in the south west of the UK.

As a direct result of the relocation, the major part of the vintage guitar ‘collection’ is currently in temporary storage until I can create safe and secure accommodation for them in the new location. This is why I haven’t been able to update all the photos on the web site. I am very, very concerned about the far from ideal environmental conditions at both the old and new places, so there is no easy answer. However, beggars can’t be choosers and, as ‘they’ say, needs must. The precious (to me) guitars will just have to endure their enforced incarceration for a while longer. I can only hope and pray that they aren’t unduly compromised by the interlude. Until they can be retrieved and re-homed, I just won’t know for sure what condition they are in. They are a couple of hundred miles away and I now have to be at this end, so all I can do is hope for the best. At least I have a few modest vintage guitars available here to pluck in the meantime, whenever I get a few rare moments to spare.

Also back in December 2016, I declared my hand and stated an ambition to secure two specific vintage instruments during 2017 – a 1970s Fender Starcaster and a 1950s Gibson ES-150. How did that turn out? Regrettably, I have to report that I failed dismally on both counts. In context, it really doesn’t matter a jot. I possibly could have achieved what I set out to do but circumstances and timing didn’t align to make it possible. Now, in the absence of sufficient lucre, I need to reassess and reprioritise my aspirations.

At the start of 2017, I was about to embark on a culling of the (guitar) herd to strengthen the focus on vintage gear. As a consequence of the clear out, I had the rare opportunity to reinvest some of the proceeds in a small number of ‘cheap’ and unusual vintage guitars (see below). I prefer the term ‘cool and rare’ but let’s be honest, there have been some peculiar budget vintage axes that have crossed my path this year. I wanted to use the funds to invest in maybe 1 or 2 great guitars, as mentioned above, but ‘best laid plans’ and all that.

The year hasn’t been without many other significant difficulties, particularly around significantly deteriorating family health. I’m afraid that’s the way our cookies tend to crumble. Don’t expect details; this article is supposed to be about guitars and music!

Still, stepping back and looking at the bigger picture, at least there remains a way forward on a few fronts, albeit experiencing very slow and frustrating progress.

CRAVE Guitars acquisitions in 2017…

On a more positive note, there has been more instruments than I expected to be inducted into the CRAVE Guitars family over these past 12 months. I had anticipated that 2017 was going to be quite a barren year guitar-wise, especially with everything else going on.

There were some interesting acquisitions that were intentionally offbeat and not at all what one might have predicted 365 days ago. This unorthodox approach is now kinda becoming CRAVE Guitars’ raison d’être. As it turned out, there were no ‘classic’ models at all, probably because – to be honest – they would have represented ‘more of the same’. If you have followed these monthly articles, you’ll have picked up the conscious rationale for venturing off the beaten track. I must admit that, on reflection, even I have been surprised by the way things have panned out, which was actually a nice surprise. 2017 purchases included…

Guitars (7):

1981 Fender Bullet [→ click here to read the feature]
1981 Fender Lead I [→ click here to read the feature]
1978 Fender Mustang [→ click here to read the feature]
1977 Gibson L6-S Deluxe [→ click here to read the feature]
1981 Gibson Sonex-180 Deluxe [→ click here to read the feature]
1983 Gibson USA Map [→ click here to read the feature]
1974 Ovation Breadwinner 1251 [→ click here to read the feature]

Given that seven non-vintage guitars left the fold during 2017, there was a net increase of… zero guitars overall. It also represents more than double the number of vintage guitars purchased in 2016 (only 3).

Amps(1):

1979 Fender Musicmaster Bass [→ click here to read the feature]

That is an overall net reduction of one (non-vintage) amp on this time last year.

Effects (6):

1981 BOSS PH-1r Phaser [→ click here to read the feature]
1985 BOSS TW-1 T Wah [→ click here to read the feature]
1976 Electro-Harmonix Octave Multiplexer [→ click here to read the feature]
1981 Ibanez CS-505 Chorus [→ click here to read the feature]
1979 Ibanez PT-909 Phase Tone [→ click here to read the feature]
1978 MXR Envelope Filter [→ click here to read the feature]

This represents an overall reduction of seven effects in the year. Just 6 purchases in 2017 compares to 17 vintage effects bought in 2016. Admittedly, I was on a mission last year and limited funds meant that expenditure tended towards effects rather than guitars.

All in all, I think that is not bad going under circumstances.

Guitarists that departed us in 2017 (9):

As is inevitable, all things come to pass and this year, like every other before it, has seen the demise of some truly inspirational musicians. At this time of year it is customary to take a few moments to contemplate those guitarists that we have lost in 2017 and recall what musical treasures they have left us. Their talents will be sorely missed and it is sad to think that there will be no more distinctive music from these guys (no gals). Rest in Peace ineffable rock dudes and forever rock the big gig in the sky. Sad losses include:

Deke Leonard (Man) on 31^st January, aged 72
Larry Coryell on 19^th February, aged 73
Chuck Berry on 18^th March, aged 90
Allan Holdsworth on 15^th April, aged 70
Gregg Allman (The Allman Brothers Band) on 27^th May, aged 69
Glen Campbell on 8^th August, aged 81
Walter Becker (Steely Dan) on 3^rd September, aged 67
Tom Petty on 2^nd October, aged 66
Malcolm Young (AC/DC) on 18^th November, aged 64

New recorded music in 2017 (18):

One of the things I learnt from the late, great British DJ John Peel is to appreciate fresh new music as well as the respected classics. I had expected that access to new releases would have been a bit limited in 2017 but it seems to have been roughly on a par with previous years. There seems to have been a wealth of good music released this year from both established and new artists covering a broad range of genres. 2017 new music album purchases include (in artist alphabetical order):

!!! – Shake the Shudder
Bonobo – Migration
Cats In Space – Scarecrow
The Correspondents – Foolishman
Dub Pistols – Crazy Diamonds
Eric Gales – Middle Of The Road
Hurray For The Riff Raff – The Navigator
The Jesus And Mary Chain – Damage And Joy
Kasabian – For Crying Out Loud
King Creature – Volume One
LCD Soundsystem – American Dream
London Grammar – Truth Is A Beautiful Thing
Imelda May – Life Love Flesh Blood
Prophets Of Rage – Prophets Of Rage
Royal Blood – How Did We Get So Dark?
The War On Drugs – A Deeper Understanding
The xx – I See You
Neil Young – Hitchhiker

I don’t think that I have a single ‘album of the year’ from this modest but diverse bunch, as my tastes change with mood. One wonders if any of these releases will be considered timeless classics in years to come.

Live Music in 2017 (2)

As you may know, I am also a big fan of live music of all kinds from street entertainers through pub gigs and concerts of all types and sizes, right up to minor and major festivals featuring a broad range of interesting musical experiences. One great thing about live music is that there is always something new and surprising to discover. I am also regularly amazed at the quality of musicianship exhibited across the board, including by artists that one may never hear of again. The talent out there is phenomenal and sadly puts my playing abilities to shame.

Due to constraints imposed by family health, live music attendance has had to be very limited in 2017 with just one major concert (Black Sabbath’s amazing ‘The End’ tour in January) and one boutique festival (Looe Music Festival in September/October, punching well above its weight). Now we are located in the south west of the UK, getting to major music venues is proving more challenging than in previous years.

Social Media

There were a couple of minor achievements during 2017. CRAVE Guitars more than doubled the number of followers it has on Twitter, now standing at over 2,700. The number of followers also now consistently exceeds the number followed, another small landmark. A heck of a lot of hard work went into cultivating this social media audience. Although it earns diddley-squat at precisely £0, it is, I hope, an investment in the brand, at least in terms of time and diligence. Along the way, I have learnt quite a lot, so there is a modicum of knowledge gain. It’s a shame that other social media platforms have proved less successful, so the proportion of effort has to be targeted at Twitter.

2018 in Prospect

Looking forward, it looks like 2018 is going to be a really, really tough year. The family health situation that partly precipitated the move is likely to be life changing and VERY challenging during the year ahead. It is all very sad and the inevitable outcome is beyond my (or anyone else’s) ability to change.

At least there is not another relocation to manage on top of increasing caring duties. It also looks like the renovation works are likely to take most of the year and all my patience, as well as resources. Of course, it isn’t possible to predict what will actually happen and experience suggests that the unexpected is likely to do its best to derail any reasonable plans. It is therefore best to approach the next 12 months with trepidation and no fixed expectations.

As a result of the uncertainties, the operating status of CRAVE Guitars’ is resolutely in ‘ticking over’ mode and I suspect that it is likely to stay that way for the foreseeable future. I intend to maintain a modicum of incremental improvement and will endeavour to keep foundation‑building in the background while I can. The hope is that the venture should be ready to fly, given half a chance.

So… being a bit more specific, what music gear tops CRAVE Guitars’ affordable vintage ‘most wanted’ list for 2018? I have relinquished any hope of acquiring last year’s ambition for a Fender Starcaster and/or Gibson ES-150. This coming year, I will have to set my sights at an altogether different level and go for something on a more realistic budget. I am casting the net a bit wider and shallower this time. If I can get just one guitar, one amp and one effect from the following list this coming year, I’ll be content:

Guitars:

1960s Danelectro (no specific model)
1970s Fender Bronco
1960s Gibson Melody Maker (type 3)
1970s Guild (perhaps a S-100 or S-300D)
1970s Peavey T-60

Amps:

1970s ‘silverface’ Princeton (with or without reverb)
1970s ‘silverface’ Fender Champ

Effect pedals:

1980s BOSS CE-2 Chorus
1970s Electro Harmonix Zipper (envelope follower)
1980s Ibanez PT9 Phaser
1970s MXR Micro Chorus

In order to achieve even 2018’s moderate ambition (just 3 items over 12 months), a lot of penny pinching is still likely to be required. I also don’t have much leeway to ‘trade up’ existing models. For instance, I wouldn’t mind some selective substitution, i.e. replacing a couple of later-year instruments with examples from earlier years, or to swap out a couple of current guitars for ones that are in better condition or are more original. The intention is really not to grow the ‘collection’ but to consolidate and improve it. All this needs funding of course. I also have to keep options open for those unforeseen, unmissable opportunities that might arise from time to time during the year, i.e. when the dreaded irresistible temptation strikes! We’ll just have to wait and see what transpires.

Hopefully, despite constant building setbacks on the residence, I want to try and create a safe home for the majority of the guitar ‘collection’. Currently, while this is top of my personal priorities, it isn’t top priority overall (grrr, argh). The necessity for very basic habitability and adaptation must come first. Finances are either completely used up or committed and now that I’m a full‑time carer, there is no other income on which I can rely, so I really hope there are no (further) unforeseen expensive catastrophes to contend with.

Frustratingly, I actually have the physical space earmarked for on-site guitar storage. Unfortunately, in its present‑day state, it is far from suitable. The space currently comprises a small, dark, dank and musty cellar suitable only for severely vertically challenged troglodytes and the occasional adventurous spelunker. Basically, the cellar is mostly underground (built into a solid rock cliff face) and is pretty much as it was when the house was built 90 years ago (single‑skinned concrete block walls with no damp‑proofing), so it needs some pretty extensive work(!).

The first step is for the walls and floor to be ‘tanked’ and drained to reduce rampant damp. Once dry, insulation, heating and ventilation are needed to keep the relative humidity and temperature within acceptable parameters for storing vintage musical instruments. Due to the adverse environment conditions, it may also require active de‑humidification. In addition, there needs to be suitable interior access to the cellar so all the guitars can be swapped around regularly but this has implications for the rest of the ground floor. The list goes on and on… lighting and power are essential to provide basic utility. Finally, reasonable security is required to keep pesky scoundrels and ne’er‑do‑wells out. I’m not too bothered about prettying it up to make it presentable; it is far more important that it is functional and fit‑for‑purpose. That’s all!!!!!

Considering the current condition of the cellar and what needs to be done to make it usable, this is one heck of a project to take on, especially on a shoestring budget with everything else that needs doing. The trouble is that the works can’t really be broken down into smaller, more manageable chunks – it currently looks like an all‑or‑nothing exercise. If the project could be phased over a longer period, it would certainly help, although it would extend the current storage compromise – it is something worth exploring though. Despite the obstacles, it is an exciting proposition and something I would really like to take on if I can. If nothing else, it would be a welcome distraction from some of the other difficulties.

Even then, because of the adaptations required, it will never be ideal, particularly the limited accessibility and very low headroom. I can only work with what I’ve got. For instance, it isn’t possible to excavate into solid rock and underpin the existing (poor) structure. Financially, it won’t be an investment. If I am going to be making a long‑term success of CRAVE Guitars, it has to be able to work under one roof. It is essentially the only feasible option I have and there is no ‘Plan B’. If I can’t do it, I will have to think again about the viability of CRAVE Guitars and/or its location. If I can embark on this ‘exciting’ venture, I will try to log progress through these regular articles. Wish me luck.

If I can liberate all the stored guitars from their enforced confinement, I am pretty sure that I will need to find a local luthier/guitar tech to work through any conservation work that needs to be done to get/keep them in as good a condition as can be expected after their prolonged period of internment. Most of the remedial work is likely to comprise setups and tweaks but I suspect that a few guitars may require some expert intervention. For instance, a couple could have potential truss rod issues, which may or may not turn out to be complicated, and there are probably also some electrical issues that need investigating (scratchy pots, intermittent switches, dodgy sockets, etc.). There may also be some finish or corrosion problems.

I have to be honest here – I am not one of those tinkerer types; I hate changing guitar strings, let alone anything more involved. I am wise enough to understand that I should leave anything complex to the specialists, especially if it involves a soldering iron! I am pretty certain that, by attempting to do any serious guitar work myself, I would probably make any problems worse. Where vintage guitars are concerned, a cautious approach makes a lot of common sense – leave it to the experts every time.

Changing the subject matter a little bit. Strange as it may seem after 40 years of playing, I would actually like to take some guitar lessons. I am not sure that tuition could do much to improve my technical or theoretical skills (see previous articles) but it might be able to inspire me to make better noises than I do now. It might also motivate me to play with others again and maybe, just maybe, encourage me to play live with a band again. I’m not committing to anything and it looks unlikely that 2018 will be the year that it happens. I’m running out of years though, so perhaps I’d better get a move on if I’m to achieve that particular bucket list item. Even if learning is purely a recreational exercise, my playing could definitely do with significant improvement. Like many musical types, I suffer crippling self‑doubt, so I’d hope that my confidence would benefit greatly as well. If I don’t enjoy the fruits of such hard work, it isn’t worth doing, so I’m a bit dubious. Acquiring skill is as much in the mind as it is in the physical dexterity. The trouble is that I’m very much a loner in my old age and I’m not sure I could collaborate easily with others. I would, however, also like to record some of my guitar music, if only for personal gratification and, perhaps, posterity.

At this particular juncture, it really isn’t possible, or advisable, to look any further forward or to speculate more strategically about what may happen either more generally or to CRAVE Guitars. So, it is probably best to let 2018 play out as it sees fit. I must trust that good things will happen and let fate take its course. They say you make your own luck, so I will try my hardest to influence good fortune. Let’s face it, despite my best endeavours, luck hasn’t been on my side for many years but I persevere and try to do the right thing to the best of my abilities and hope that things will work out alright in the end.

What else is in store for 2018? Well that depends on many other things. If possible, I would like to improve the CRAVE Guitars web site and enhance the social media content on platforms other than Twitter, Google+ and LinkedIn. I would also like to spend a little more time researching and writing seriously about my obsession with guitars and contemporary music. However, being brutally realistic, 2018 will simply be just keeping things going on the back burner. I would dearly like to say that it will be a year of exciting new developments but I think I’d be raising expectations beyond what I’ll physically be able to deliver.

In terms of recorded music, I have to admit that I am a Luddite as far as streaming and download services are concerned. I like to go into retail stores and purchase a tangible product that I can take home and appreciate visually as well as aurally. My tastes are not stuck in any particular period and I am a big fan of both old and new music alike. Who knows what new recorded music will be released in 2018 but I look forward to finding out.

I also don’t think that there is much likelihood of attending many live music events in 2018. However, all other things being equal one of my all‑time favourite bands is playing live in 2018 and tickets are already booked. Indie rock legends Robert Smith and The Cure are celebrating their 40^th anniversary by playing London Hyde Park BST concert in July. I also hope to repeat Looe Music Festival in September if I can.

A message of hope for 2018 and the future

Fundamentally, I don’t like to plan things out in great detail for two principal reasons: a) things never seem to work out for me and I would only get downcast when things don’t go as intended and, b) no-one really knows what is going to happen and prescribing a set of immutable circumstances in advance inhibits the potential for the sort of spontaneous opportunity that may make life really worth living (one can hope!).

One thing experience has taught me is that life is too short to get hung up on trivial things and maintaining a positive mental attitude is the only way to deal with life’s harsh realities. Perhaps it is the juddering realisation of one’s mortality that hangs over us all (but some more than others) like the proverbial sword of Damocles that makes me so philosophical. One cannot afford to be laid back about life otherwise precious time will be squandered in the pursuit of idle mundanity. So, I will take one day at a time, aim to do the best one can in every situation, make the most of every moment, and see what transpires. If I can be more profound and fundamental, I shall attempt to do so. I hope that I’ll still be here waffling on interminably this time next year (December 2018).

I am not a religious person. However, the Buddhist philosophy tends to resonate with my own outlook on life, so I will share the following quotes ascribed to Buddha. I reflect on these (and other) words of wisdom from time to time in an attempt to find internal solace, particularly during difficult times. Perhaps, through sharing, they may make a difference for others too:

“The secret of health for both mind and body is not to mourn for the past, nor to worry about the future, but to live the present moment wisely and earnestly.”

“Have compassion for all beings, rich and poor alike; each has their suffering. Some suffer too much, others too little.”

“I do not believe in a fate that falls on men however they act; but I do believe in a fate that falls on them unless they act.”

“To be idle is a short road to death and to be diligent is a way of life; foolish people are idle, wise people are diligent.”

“Better than a thousand hollow words, is one word that brings peace.”

What does all this have to do with vintage guitars, you may well ask? Well, if I can get everything else turning out positively, it may increase the likelihood that CRAVE Guitars could prove to become a success. It is, at least, something on which I can focus. Call me crazy but I remain determined to make something of CRAVE Guitars sooner or later, preferably sooner. It may not become a reality in 2018, but, as long as I can keep things moving forward in the right direction, however slowly, it may just happen… eventually. The following quotes are others that seem appropriate…

“If you can’t fly, then run. If you can’t run, then walk. If you can’t walk, then crawl. But whatever you do, you have to keep moving forward” – Martin Luther King Jr (1929-1968)

“Great things are not accomplished by those who yield to trends and fads and popular opinion” – Jack Kerouac (1922-1969)

I don’t have any great words of comfort, grace or insight to impart either in retrospect or prospect, other than the obligatory monthly CRAVE quote (see below). Praying for world peace, an end to suffering and justice for all seems trite, given the current poor state of world affairs. So, perhaps, a simple personal message of “I hope that 2018 will be good for you” to all guitar aficionados out there will suffice.

That’s it for now. The holiday season should be a time to sit back and plink one’s plank(s), so I’m off to pick up a geetar (or two). Play on. Until next time (and next year)…

CRAVE Guitars ‘Quote of the Month’: “Inspiration is everywhere around. Think deeply about what you experience every day and then act on what matters to change some things for the better.”

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30 Sep 2017

September 2017 – A Map Leads To Some Hidden Gems

by craveguitars | posted in: Event, Observations, Opinion | 0

Phew! I am still recovering from last month’s article (‘A Peak into the Pandora’s Box of Guitars’). As with many of CRAVE Guitars’ musings, it should have been a straightforward subject but the research and production took a disproportionate amount of time compared to likely audience interest – I know 3 people who read it and one of them is me! This month’s article is a little more prosaic and shorter; a fizzy cocktail of insight with a little pinch of observation and a cheeky twist of opinion.

Now CRAVE Guitars is into its 2^nd decade and also now post-relocation, there is much to consider. The good news is that there is a new member of the CRAVE Guitars’ family, possibly the last acquisition of 2017, as funds have once more expired and there are too many other high priority calls on finite lucre. I hinted last month that the new purchase epitomises CRAVE Guitars’ philosophy while also being very divisive – a real ‘marmite’ guitar. This procurement, and the dilemma that led up to it, started me thinking about why we choose the guitars we do and particularly how this relates to an interest in vintage guitars while avoiding the traps of ‘accepted wisdom’ and cliché.

Also, picking up on some of the nuances of last month’s article, questions are also raised about getting the balance right between being different enough to stay ‘fresh’ while not being so ‘out there’ as to be insignificantly weird. To niche or not to niche, that’s the question (apologies for making an English noun into a verb – however for etymology nerds, the English word niche derives from the French verb ‘nicher’, to rest). For the sake of clarity, the meaning of niche here refers to ‘specialised market’.

Despite committing the vast proportion of my adult life to the responsibilities imposed by the Protestant Work Ethic, capitalist economics and the expectations of family life, I am at heart part-hippie, part-maverick, part-anti-establishmentarian and part-social deviant. However, in order to function effectively in society at large, one has to be pragmatic. I am also intensely curious, profoundly questioning and not one to accept the norm just because someone asserts that I must. This attitude may be fuelled by the fact that I am also burdened by a particularly English trait; I tend to side with an underdog facing up to overwhelming odds. Anyhoo… I digress and it’s time to get to the point(s).

This month, I am focusing predominantly, and rather unusually, on a single guitar and all the contextual thoughts that it provokes. The ‘new’ vintage guitar is… drum roll please… a 1983 Gibson USA Map.

→ Click here to read the feature on the 1983 Gibson USA Map

Not aware of it? I’m not surprised, as they were only made for a very short time and for a specific purpose. I won’t repeat the history here but if you are interested, take a look at the feature [feature link here]. Admittedly, on the face of it at least, it is an extraordinary looking musical instrument. It was reasonably innovative for a traditional company like Gibson. It is precisely because of its off-beat looks that I think it is very cool, as well as being very rare. So much so, I had to import this example into the UK from mainland Europe.

How many have you seen in the flesh, let alone played? I may be in the minority in thinking it’s rather fancy. I can see a large proportion of the population saying (or at least thinking), “what the f**k is that?” That reaction was precisely my son’s verbatim response when shown it. Even the seller, a reputable Dutch guitar dealer, described it as a “funny shaped guitar”. To me, those subjective, superficially dismissive comments just make the guitar all the more fascinating, both as a serious instrument and also as part of vintage guitar heritage. Perhaps, to me, the unusual is beguiling and makes me want to look deeper than the superficial.

Is the Map simply an imprudent case of style over substance? No, far from it. Some minor ergonomics aside, it is a Gibson after all. The more I looked into it, the more I became intrigued by the tension between the standard Gibson appointments and the departures from the norm. It would take a whole article to dissect the instrument and discuss the similarities and differences. Suffice to say, I was hooked, if only because it is SO unusual and quirky. Within the broader social and economic context at the time of its birth, it becomes even more beguiling for someone like me. You probably won’t be surprised that I believe it should be taken far more seriously than it is and this article will hopefully explain why.

The Gibson/Epiphone USA Map isn’t the only guitar to share the inspiration of the USA mainland as a body design. In the early 1960s, some 20 years or so before the Epiphone/Gibson, National/Valco produced the Newport and Glenwood Res-o-Glas ‘map’ guitars. The geographical aesthetics were more impressionistic but it was still clearly based on the shape of the continental USA. Eastwood now make a modern wood-bodied version of the National’s map guitar.

Unlike the earlier National, the outline of the Gibson USA Map is a much closer representation of the lower 48 states. As these guitars were made in tiny numbers, it wouldn’t have been produced on computer-controlled machines, the bodies would have been cut by hand on scroll saws, so to some extent, each one will be unique. The edges of the body clearly show the intentionally ‘unfinished’ saw marks, which is, I think, a great touch. The craftwork around the Great Lakes is also impressive.

The body is sandwich construction comprising 2 layers of slab-cut mahogany with a thin layer of maple between, presumably for added strength, given the vulnerability of the design. Most, but not all, were finished in natural satin nitrocellulose. While Gibson/Epiphone did make a very small number of guitars in ‘stars-and-stripes’ finishes, I do wonder why Gibson never produced one or two with the 48 state boundaries outlined. Now, that would be a cool option. It isn’t worth refinishing one of these rare axes just to try it out though. Epiphone even did a sunburst version, which seems a strange choice.

So… after a great deal of agonising and deliberating about whether it was the right thing for CRAVE Guitars, I went ahead and bought it anyway. Why on Earth would I spend a lot of money for a 1983 Gibson USA Map when, for the same price, I could have got something with a better reputation and far more likely to increase in value, you may ask? I did struggle with this particular dichotomy for several days before I took the plunge. Am I insane? Under the circumstances, I sincerely hope so. There is, however some sort of rationale.

Before we get there, it is worth touching on why the Gibson USA Map is noteworthy and why it is important to conserve it. The model clearly meant something to Gibson at the time. While the Epiphone and Gibson Maps were only made as a limited edition promotional item to showcase what Gibson could do. The model also appears to have been significant to Gibson’s overall marketing strategy in the early 1980s. The importance, albeit indirectly (it wouldn’t, or rather couldn’t, earn large sales revenues in itself), of the Map to Gibson’s commercial fortunes therefore marks it out as being of special interest. It was not just a company product; it was a symbol of national pride and patriotism in the face of industrial complacency, stiff overseas competition and impending economic recession. The Map was positioned front and centre of Gibson’s advertising campaign of the time, “American-Made, World-Played”. It also appeared on the front of the company’s full line catalogue and was featured on the cover of the Gibson guitar owner’s manual.

Interestingly, the guitar used in the advertising photoshoot was slightly different from the ones that reached the public. The differences include the pickup selector switch, bridge/tailpiece, speed knobs, jack plate, strap button and a bound neck. Interestingly, the face of the headstock is not visible in the photo, so it isn’t possible to determine whether it carries the Epiphone or Gibson logo.

Essentially, at the time, if you were into Gibson or Epiphone, you couldn’t avoid the Map’s imagery, even though most customers were unlikely to see, let alone be able to play, one. Perhaps the Map’s physical rarity was intended to motivate aspiration for the almost-but-not-quite attainable. Anecdotally, the Epiphone versions were made first to help bolster sales and when they proved popular, the branding was changed to boost Gibson sales. Presumably, if the tactic had failed, there would have been no Gibson versions and no impact on reputation. However, the strategy proved to be a success, even though ‘production’, if you can call it that, ceased in 1984 due to Gibson’s manufacturing facilities being moved from Kalamazoo to Nashville and skilled company craftsmen being laid off. All Epiphone manufacture was moved to Korea, also from 1984.

Gibson has dabbled with reissues of the Map from both Gibson’s Custom Shop and the Epiphone brand; the latter possibly intended to deter the many imitations and fakes that have appeared over the years. The longevity of the model now seems assured, albeit in low numbers to meet variable demand, compared to the more popular classics. Beauty (and therefore desirability) is in the eye of the beholder.

Original early Gibson USA Maps will undoubtedly remain Cool & Rare American Vintage Electric Guitars. I get the feeling that the original Maps will at some point become much sought after in the same way as the first Gibson Modernes that appeared around the same time. The Moderne had a similar ephemeral presence and, like the Map, has also now been reissued. Those rare 1980s Modernes seem to trickle onto the market at some pretty exclusive prices. I’m glad that I got my Moderne while it was still overlooked; I certainly couldn’t afford one now! Will the same apply to the Map at some point? I watch with interest.

This eventually begins to get to the nub of why the Map is now a CRAVE Guitar. You may have noticed that I make a concerted effort to be ‘different’ from the mainstream collector or dealer. Whereas they tend to focus on the usual Strats, Teles, Les Pauls, SGs and ES-335s (after all, that’s where the money is… or will be), I try to occupy a different space. The classics are great guitars and I love them all; I even own a few. However, after a while they can get a bit samey and can become a little bit ‘meh’ after a while. “Heresy! Burn him at the stake!” I hear you scream. In my defence, you may have experienced a similar phenomenon at one time or another, especially if the amount of choice can be overwhelming. In abundance, they can elicit that dreaded ‘so what?’, glazed-eye effect. It’s a bit like going into modern music retail warehouses where there is a whole wall of the same model and they all begin to merge into one homogenous whole and the impact of each individual instrument, however good it is, can be lost. Cool and rare vintage Guitars aren’t like that and ones like the Map tend to stand out from the crowd.

In an attempt to keep things interesting, I actually made a conscious decision to seek out something that marks out a CRAVE Guitar as being a bit different from the run‑of‑the‑mill. By doing this, I might just become recognised (or ignored) for doing something a bit different from what everyone else does. In a world where guitars can sometimes look the same, feel the same, play the same, and sound the same, there needs to be something unexpected to make one stand out from the plain and ordinary. I simply can’t afford the really exotic examples, so my only option is play in the ballpark of ‘affordable vintage’ and throw in the odd curveball. Therefore, my ploy is to differentiate CRAVE Guitars from A.N.Other Guitar Shop, and the best way to do that is through the instruments themselves.

In addition, my simple brain processes told me that someone has to conserve and act as steward for a few selected examples of the more obscure, lower demand models for future generations. This may constitute foolhardiness or bravado but I don’t see anyone else doing exactly what CRAVE Guitars does.

The almost inexplicable allure of these oddities started me thinking, at which point you probably roll your eyes and think, “Oh god, here he goes again!!!” I have been, and still am, attracted to some very unusual vintage instruments that many pundits will automatically condemn. At least I have thought about it and made an irrational choice to be concertedly un-lemming-like and, perhaps worryingly, un-business-like.

I have plenty of evidence within the CRAVE Guitars’ family to support my conjectures. For instance, my compassionate adoption of some widely regarded ‘ugly duckling’ guitars, including:

1974 Ovation Breadwinner
1980 Gibson Flying V2
1981 Gibson RD Artist
1982 Gibson Moderne
1983 Gibson Corvus II
… and now the 1983 Gibson USA Map

CRAVE Guitars’ Unconventional Guitar Designs

Then, there are the traditional mainstream brands that produced some marginal designs. In my view, these are also quite endearing and worth mentioning but, again, they are not favoured by the conservatives (yet). Perhaps these guitars, also part of the CRAVE Guitars’ family, may be best described as ‘plain ducklings’:

1965 Gretsch Corvette
1974 Rickenbacker 480
1976 Music Man Stingray
1977 Gibson L6-S

… then, there are the so-called ‘student’ models such as the short-scale offset Fenders (Musicmaster, Duo-Sonic, Mustang and Bronco), the dinky Gibson Melody Makers (and Epiphone Olympic) and the Silvertone 1449 (and 1457, as well as the full Danelectros). You may begin to get the picture. For some peculiar reason, I have an affinity for these less desirable (and therefore less valuable) instruments. They aren’t eminently collectable for the greedy investment brigade but I think they have many often‑overlooked positive attributes. Bring them together under CRAVE Guitars’ banner and I think they represent a pretty cool angle on a captivating period of modern guitar history.

Even where the classic guitar designs are concerned, where possible, I try to seek out the unusual. For instance, I intentionally went for a Fender Stratocaster Dan Smith-era ‘2‑knobber’ and I’d like to get hold of a similar-period active Elite. Telecasters? I lean towards the Thinline, Deluxe and Custom (and Elite) rather than the standard. Offset Fender Jazzmasters and Jaguars? Bring them on. Unlike most, I think the Fender Coronado is cool, as is the Starcaster (the latter is still on my ‘wanted list’) Les Pauls? I prefer the Deluxe or the Recording (I’m still looking for a good one of the latter or its predecessors the Personal and Professional). Given the choice, I’d prefer a Junior or Special over a Standard or Custom most days (as long as I have the latter to hand as well!). Gibson Explorers or Firebirds? Yes please. Semis? I prefer the ES-330 to the ES-335. Go figure.

Here are some unusual models that are on CRAVE Guitars’ ‘wanted’ list…

There is, of course, a huge risk to venturing too far off the beaten track and into wild guitar country. Firstly, sinking inadequate, valuable funds into potential white elephants is not advisable in anyone’s book. You may be surprised to know that I actually do care about this for 2 reasons: a) I don’t have infinite funds to burn on a laughing stock of geeky guitars, and b) I might want to trade up at some point, so having unsellable guitars that no-one wants is not a good strategy. However, I like to think that one day, when people eventually see the light of day, my whacky and weird bits of obsolete firewood might actually become the desirable antiquities I think they deserve to become. In the meantime, they will remain curios of a bygone age.

Given that the real rarities will forever be out of my humble reach (a 1958 Gibson Explorer anyone? According to records, only 6 shipped that year), it means that my attention tends to be refocused on guitar delights from the 1970s and 1980s. Yes, before some of you get on your high horses, this is the exact same period that all ‘learned commentators’ vehemently and vociferously despise for poor quality, lost craftsmanship and corporate interference. The epoch that I’m talking about are the so-called ‘dark ages’ when CBS owned Fender, Norlin owned Gibson, Baldwin owned Gretsch and MCA owned Danelectro. However, my argument goes that, if you are rich or narrow-minded enough to close your eyes to anything post-1965, you will never see or experience some very creative experimentation. For example, the first tangible example of the Gibson Moderne didn’t appear until 1982-83 while the Gibson USA Map appeared only in 1983-84. Love these instruments (as I do) or loathe them (as many do), they shouldn’t be ignored without some contemplation. I maintain that there are many hidden treasures from this period and… one day… the nay-sayers will catch on and catch up.

There are plenty of odd creations from this period, some of which are great, some mundane, some remarkable and some downright awful. Into which category they fall into is not just what the purists say. For instance, there are some unpopular guitars out there with some very interesting attributes. Generally un‑loved Gibson examples include the S-1, Marauder, Sonex-180, Firebrand, ‘The Paul’, Invader, Challenger and Victory. Many of these unusual Gibsons are also on CRAVE Guitars’ ‘wanted’ list…

Fender also produced some unusual creations in the USA in the 1960s and 1970s, such as the Swinger, Marauder, the (mythical) Maverick, the XII, Bass VI and Montego II before going with the more mainstream but commercially unsuccessful Lead and Bullet. In Japan, Fender created guitars not based on previous fender designs including the Performer, Katana and Flame. Fender’s strategy from the mid‑1980s seems to have been to experiment with Squier models – if unsuccessful, they wouldn’t damage Fender’s credibility but if successful, they could be re‑branded by Fender.

Some of the ‘budget’ USA Fenders on CRAVE Guitars’ ‘wanted’ list…

Trivia fact folks: In 1982, Fender strategically consolidated its budget off-shore production under the Squier brand in Japan. However, did you know that Squier as a musical instrument company actually dates back to 1890, founded as V.C. Squier by Victor Carroll Squier in Michigan, USA? Squier was predominantly a string maker and supplier for Fender from 1963 before being acquired by Fender in early 1965 shortly before Fender itself was taken over by CBS in the same year. Fender marketed Squier strings until 1972 and, by 1975, Fender had dropped the Squier name. Squier remained dormant until it was revived in 1982 as the main brand for guitars built by the newly established Fender Japan Ltd.

Some of these short-lived eccentric guitars from Fender and Gibson are truly rare beasts with just a few hundred or low thousands ever going into circulation. Some of them will eventually attract speculators, simply because of their brand, age and relative scarcity, or through trendy artist association. For instance, vintage market values for the previously unloved Fender Bronco soared after Alex Turner of Arctic Monkeys used one and collector interest in the model grew rapidly. When that investment trigger is pulled, just watch the vintage values spiral quickly to silly levels, as keen demand outstrips limited supply. The Bronco is another model on CRAVE Guitars’ ‘wanted’ list.

Capitalist economics are founded on the principle of growth and, in order to keep growing, companies have to innovate. Logic suggests that some ventures will be more successful than others. As the late, great Frank Zappa (1940-1993) once said, “Without deviation from the norm, progress is not possible”. He was right and that principle applies aptly to guitar heritage. When compared to the acknowledged classics, many of these lesser models didn’t last very long and quickly disappeared into relative obscurity without a second thought from musicians at the time. Many of these ephemeral idiosyncrasies and dead ends in the guitar family tree are the ones that fascinate me as much as the perennial classic designs do.

In the fickle consumer marketplace, success of new guitar models, even from major brands, isn’t pre-determined or assured. Just remember that some now-legendary Gibson guitars didn’t last long on their original release, e.g. the Explorer, Flying V (both 1958-59), Les Paul Standard (1958-1960), and ‘reverse’ Firebirds (1963-65), all of which were dropped due to poor sales, only to be reintroduced later to massive success. The Gibson Moderne was part of the ‘modernistic’ series designed in the late 1950s although it never reached market. Even Fender flopped with the original Jazzmaster and Jaguar. Now look at their popularity. I blame the punters myself (joke)!

As Stephen King wrote, “sometimes they come back”. The USA Map is not the only phoenix to rise from the ashes of past ‘failures’, following a quiescent period. Gibson examples include the L6-S, RD, Moderne and Melody Maker. Fender examples include the Coronado, Mustang, Duo‑Sonic and Bass VI. Glad to see them back, albeit in different form from their progenitors. We can expect these companies to keep trying to introduce shiny new models alongside the classics and these reintroductions for a new generation.

So is CRAVE Guitars’ skewed sense of objectivity in showcasing the oddball guitars from the past a risk worth taking in a fiercely competitive and currently unstable vintage guitar market? I think it is but you may well adopt a contrary view. Discuss…

I guess it’s all about balance – having enough of the widely-regarded classics to get a foot in the mental door of the attention deprived gearhead while also getting enough attention such that people become more aware of the delights of the many unique guitars that proliferate around the margins of major brand guitars. Is it just me or are those peculiar ‘ugly and plain duckling’ guitars mentioned above, fantastic examples of the guitar makers’ creative dalliances reflective of the world in which they were originally created? Will they ever be re‑evaluated as ‘beautiful swan’ guitars? Probably not, but they should not to be ridiculed as abhorrent out of prejudice without some sort of contextual re‑assessment.

Just take another look at the montages of some of the leftfield instruments from Fender and Gibson above and I challenge you to maintain that they are not worthy of your attention. I came across a plainly ignorant headline when doing this research for this article, “stupid CBS and Norlin era guitars”. I contest that such hyperbole represents uninformed rhetoric by someone who is possibly not very bright and mouthing off to get attention. I take the alternative view and suggest that they actually look pretty cool in context and they aren’t bad musical instruments to boot. Not only that, they make ideal entry points into the world of vintage guitar collecting, being relatively low cost and risk free. Yes, they have idiosyncrasies but so what? That just makes them all the more interesting.

What I must do, though, is to resist the temptation of obsessing solely on the weird and whacky to the exclusion of the familiar or it will just end up as a bizarre dead‑end, the point will be well and truly lost, and CRAVE Guitars will sink into the same obscurity as many of the oddities it intended to showcase. My aim is to present the unconventional alongside the conventional as necessary counterpoints of contemporary guitar design culture. Going Zen, they represent the yin and yang of guitars if you will.

Now that it seems I am ploughing this particular furrow, it reiterates the fundamental question I posed a couple of articles ago, that is, what the heck do I do next with CRAVE Guitars and how do I convert it into some sort of going concern? I’ve established that CRAVE Guitars has to be a modest entity, that it wants to be something different from the norm, but not so different that it becomes overlooked and invisible to would‑be enthusiasts and aficionados. I like to think that I’m doing something right.

You know what might just happen, based on my luck and actual experience? I will beat my head against the brick wall of impenetrable puritanical dogma until I eventually give up. The cynic inside me says that I’ll sell off the CRAVE Guitars’ family at ridiculously cheap prices just to move them on and, the day after I do that, the market will boom and others would benefit from exactly what I’d been striving for in splendid isolation for the last 10 years. The scathing axioms of ‘I told you so’ and ‘he was before his time’ will ring hollow in my desolate dispossession. I’ve been in that position before and it’s not a very nice place to be. So I will persevere.

That’s enough of the doom and gloom. More Positive Mental Attitude required – CRAVE Guitars is still here and hopefully here to stay in one form or another for the foreseeable future. Let’s get back to the crux and rejoice the glorious miscellany of vintage guitars, including all the many heterogeneous ‘mutations’ that have occurred along the way. We wouldn’t be able to judge the sublime without the ridiculous to measure them up against. They are all part and parcel of our diverse, crazy, guitar‑distracted life.

The celebration extends to the 1983 Gibson USA Map that started this little debate in the first place. I think the Map is wonderful in a zany sort of way and we shouldn’t lose sight of it as part of the bigger picture. Isn’t it funny how a seemingly straightforward event can lead to something deeper and, from my perspective, quite interesting? One thing I’m certain of is that purchasing an ‘ordinary’ Strat or Les Paul would not have warranted this sort of conversation.

I mentioned at the top of this article that I deliberated as to whether to buy the Map or something else more sensible. You may ask, what else I might have gone for, had I chosen to forgo the opportunity of acquiring the Map? There are many vintage guitars that I would be tempted to go after; way, way too many to mention. However, on this occasion it wasn’t a straightforward either/or decision. It was go for this or wait until something else cropped up to spark my craving (sic!). The Map just got there first. However, it wasn’t an easy decision for all the reasons outlined above. What next for the Map? Not a lot; it is so unique, it’s likely to hang around for a while. I did think it might become CRAVE Guitars’ signature instrument but the Les Paul logo still fits better with the image, I think. Thoughts?

Unless something changes, there is nothing new in the procurement pipeline for CRAVE Guitars at the moment, so next month’s soliloquy is likely to be back to rambling randomness (or “pretentious waffle” as my other half calls it!). In the meantime, spread peace, love and music to change lives for good and let’s make the world a better place, one guitar at a time. I’ll be plinking CRAVE Guitars’ most recent vintage acquisitions, the 1978 Fender Mustang covered two months ago and the 1983 Gibson USA Map.

I will keep looking for unusual guitars. On the basis of the research for this article, I may just take another look at what’s out there and report back in due course. The Map may just lead to something interesting!

Musically, I’m off too Looe Music Festival 2017 (29 September to 1 October) with The Jesus & Mary Chain, Lulu and Happy Mondays headlining and some other credible artists on the line up (The Undertones, Cast, Reverend & The Makers, etc.). This event signals that the UK’s music festival season is pretty much concluded for this year.

That’s it for now. Until next time…

CRAVE Guitars ‘Quote of the Month’: “Deviance is a lack of conformity which, to a degree is essential, as it separates the remarkable from the homogenous.”

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