29 Oct 2016

October 2016 – The South of England Guitar Show 2016

by craveguitars | posted in: Event, News, Observations, Opinion | 0

Here’s a change of tack for CRAVE Guitars this month and not something I would normally pontificate about. Yes, there is still some pretentious waffling, so October 2016’s article is not a complete volte face on my part. Before I get going, though, a wee bit of background in 3 points…

My adult working life started in the music industry many, many years ago with very well-known UK south coast musical importer and distributor, which is still in business (and present at the titular event). The only point in mentioning this is that I’ve seen the world of guitar business from both sides of the tracks for a long time.
I have also been to many trade shows over the years and, like many, they become pretty ‘so what’ after a while, especially those where the big manufacturers predictably roll out their shiny new stock and their professional sellers push to move product to eager consumers (or dealers). This is a necessity in any sector and is just par-for-the-course in the world of music trade. The only point in mentioning this is that, over several decades, I’ve become jaded and the anticipatory excitement of pretty new toys at these gatherings has long-since faded. As a result, I haven’t been to a sales/exhibition event for a very long time.
I have also shifted away from new guitars, amps, pedals, etc. and refocused on older and vintage stuff. This passion for vintage guitars ‘n’ things germinated because I hung on to some nearly-new gear back in the day and it has now, inevitably and rather obviously, became old. New equipment rapidly lost its superficial gleam and, like me, the relic patina gained through years of continual use began to shine through in a very different way. The only point in mentioning this is that what I’m looking for now is very different to what appealed to me as a naïve teenager, when new=good, old=bad.

Beyond the cyclical round of big trade shows, I became aware of some regional shows also taking place in the calendar, clearly run by enthusiasts passionate about the subject matter, rather than sterile accountants obsessed with maximising the contribution to the bottom line. These ‘boutique’ events looked much more alluring to me because they encapsulated the desire for guitar music, rather than the drive for mere cash profit. To my chagrin, though, most of these provincial events took place around the north of England. Now, I have nothing against the north other than my own innate laziness to travel and the demands of a full working/family life, so these events came and went without me.

I have, though, campaigned for a while on social media to bring guitar shows down south. Let’s face it, the urbanised south east is where a lot of the country’s filthy lucre is stashed away, so the vacuum down here was a bit perplexing. This may be because of the prohibitive costs of putting something on anywhere near London, especially during recessionary times.

My ‘prayers’ were to be answered. Roll forward to October 2016. Peter and Gail from Northern Guitar Shows (notice the name) thankfully saw an opportunity to address the issue and hosted the South Of England Guitar Show at Kempton Park Racecourse in Surrey this year. Even better, they put me on the guest list – so a big “thank you” to them. Now there was an additional incentive to get out of bed and haul my lazy fat arse over the county boundary and go see what was on offer.

My jaundiced and sceptical view of the music instrument industry (colloquially known as M.I.) has been reinforced by my recent experiences of arrogant vintage and new guitar retailers in both London and the south east. Restoring a little faith, the South Of England Guitar Show was very busy with ordinary folks keen to partake and it looked to be a major success. It also turned out to be an enjoyable experience for a weary, road-worn music veteran. All credit to Northern Guitar Shows for taking the risk with us fickle softy southerners.

Yes, there were the usual trade exhibitors, which one accepts, but none of the corporate big boys – no Gibson, Fender, Marshall, etc. For some, that may have been a disappointment, to me it was a blessing. To many stallholders, exhibitors and performers, it was probably run-of-the-mill and part of the annual trade circuit. Again, to me, it was refreshingly ‘intimate’ and, mostly, friendly. There were, of course, the usual dickheads who come out of the woodwork to frequent these things and make their presence known but, like bad weather, one just has to put up with them.

I was pleasantly surprised at the diverse range of smaller companies making the effort to extract my (sadly hard-earned, rather than ill-gotten) currency. Of note were some up-and-coming guitar makers presenting their wares, including among many others, Palm Bay Guitars, Stone Wolf Guitars and Flaxwood Guitars, all of whom make very pretty and practical musical instruments.

I was also pleasantly surprised by the number and variety of vintage instruments for sale including some VERY nice, but expensive, pieces – too many to mention here. The mix of new and vintage was something that has clearly come about since the last time I trudged around exhibition halls – thinking about it, there probably wasn’t a mainstream ‘vintage’ market way back then, at least not in the way there is now.

There was also decent live music on offer and a host of fringe stuff to maintain broader interest. Of note was The John Verity Band – to those that remember, he was in the band Argent and is a very good blues/rock guitarist. Also worth a listen was industry veteran Phil Harris commentating provocatively about the obsession with vintage authenticity by suggesting that reproductions can not only be as good as the originals but in many cases better. It was refreshing to hear someone who has profited considerably from the vagaries of the vintage market arguing to the contrary in very pragmatic terms. He is quite a nifty guitarist too. The objectionable high-net worth collector market aberration is something that I have also tried to articulate in my blogs but, heh, who listens to me?

Not only did I wander the aisles academically looking for a variety of desirable bits and pieces, I actually shelled out some dosh on a selected vintage item. I had made the effort to be there and so had the sellers, so I wasn’t about to leave empty‑handed. Was I tempted by the usual array of vintage Strats, Teles, Les Pauls, ES‑335s, et al, all going for what I still think is silly money? Hell yes, of course I was – don’t be ridiculous! Even though the art of haggling is still accepted at these events, the prime guitars were all (sadly) way out of my price range, especially during my current period of enforced purchasing abstinence.

So, you may ask, what did I come back with? My eye had been caught by a very modest and reasonably priced cute little guitar… a 1964-ish black sparkle Silvertone 1449 complete from Terry’s Guitars. Terry is selling much of his guitar collection and this baby was up for sale. For those who may not know, Silvertone guitars were made by Danelectro in the ‘60s for the American Sears & Roebuck department stores and were sold as a set with their ‘amp-in-case’ as an ‘all-in-one’ solution for beginners. The Silvertone is pure Danelectro, complete with twin ‘lipstick’ pickups and vinyl tape body edging. The 1449’s sweet 5-watt valve amp features a tremolo circuit and 8” speaker, all of which is cleverly integrated into the slim (and heavy) guitar case. While not the first or last, as an offering to the mass market, it was a genius idea from half a century ago and a move that proved very successful for Sears and Danelectro.

The guitar was very competitively priced because the headstock has a crack in it which, while relatively common, had been poorly ‘repaired’ (with screws – yikes!). This will need professionally seeing to and I feel a trip to see Dave at Eternal Guitars coming on. However, the guitar was otherwise very clean and all-original, and the ‘amp-in-case’ was working (albeit with a new Weber speaker to replace the original). In fact, the valve amp sounds VERY good for what was originally a budget practice amp. So, 52 years after it was made, this particular Silvertone has found a new home at CRAVE Guitars. One wonders where it might be in another 52 years’ time. Who knows?

I was interested in this particular guitar because I have been looking for a vintage Danelectro for ages; CRAVE has a 2008 Chinese-built Dano ’63 which is a modern interpretation of the 1449 (but no case), so this seemed an ideal match. The Silvertone also fits with CRAVE Guitars’ core ethos – Cool & Rare American Vintage Electric guitars (that’s what the acronym CRAVE stands for after all) – and the meek little hybrid ticked all 5 essential criteria. After a short haggle, Terry let me have it for a reasonable price, including the step-down transformer for the amp’s 110V power supply, which all works perfectly. Thanks Terry. What a cool guy! Striking a great vintage deal was the icing on the cake for a Sunday out with a difference.

So, kudos to all concerned. The good news is that the South of England Guitar Show will return to Surrey on 29^th October 2017. My advice? Why not give it a go if you like the idea. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Age does not stop a guitarist, death does.”

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16 Sep 2016

September 2016 – Sitting In A Field Listening to Music

by craveguitars | posted in: Observations, Opinion | 0

As the sizzling summer season of weekend music festivals draws to a close for another year, maybe it’s worth taking a look at this particular cultural phenomenon. It is perhaps tempting to think that open air festivals are a new-ish thing because they are one of the fads of the late ‘noughties’ and ‘teenies’. The modern ‘pop’ festival that we’ve come to accept as part of the summer musical landscape has actually been around for a very long time.

Festivals of the past

People have always performed to audiences out of doors, travelling troubadours, minstrels, bards, poets and entertainers roamed the countryside as a means of communicating news and passing on stories, so the social fabric of our communities has thrived and depended on al fresco musical and literary experiences for many, many centuries. Fast forward…

While it wasn’t the first large scale outdoor music event, perhaps the pivotal moment, and the granddaddy of what we now regard as the open air music festival, occurred between 15^th and 17^th (actually the 18^th) August 1969 at Max Yasgur’s dairy farm in Bethel, New York State, USA. The Woodstock Music and Art Fair, described by its organisers as “An Aquarian Exposition: 3 Days of Peace & Music” has passed into field music legend as a hippie pilgrimage and the dawn of a ‘new age’. Known to most simply as Woodstock, it was attended by around 400,000 people and had only 32 main acts. Now widely regarded in hindsight as a massively important event in modern music and a milestone in popular counter-culture, it was by many accounts, a soggy and shambolic experience, thereby setting the standard for modern festivals to learn from and improve upon. The top acts at Woodstock included Joan Baez, Santana, Grateful Dead, Creedance Clearwater Revival, Janis Joplin, Jefferson Airplane, The Band, Crosby Stills Nash & Young, The Who and, ultimately on Monday morning, Jimi Hendrix. Regardless of the myths surrounding the event, it was probably as successful as it could have been. There is plenty of information about Woodstock on the hinterweb, so it isn’t repeated here. (Wikipedia… https://en.wikipedia.org/wiki/Woodstock)

The next major festival event was the Isle of Wight Festival in the UK held between 26^th and 31^st August 1970. While the Isle of White pop festivals started in 1968 and had built a solid reputation for quality, 1970 became almost as legendary as Woodstock. It was certainly much bigger, attracting somewhere between 600,000 and 700,000 people. Given that the island had a resident population of less than 100,000 at the time, the scale of the event proved a logistical nightmare. Ultimately, it failed to make a profit, consigning the Isle of Wight Festival into hiatus for over 30 years. Acts included The Doors, The Moody Blues, The Who, Miles Davis, Emerson Lake & Palmer, Joni Mitchell, Joan Baez, Jethro Tull, Leonard Cohen, Free and Jimi Hendrix. As with Woodstock, the Isle of Wight Festival 1970 has been well documented over the years. Wikipedia… https://en.wikipedia.org/wiki/Isle_of_Wight_Festival_1970)

While both these events were essentially limited in longevity (1 and 3 years respectively), they spawned the annual programmes of modern music festivals. Perhaps the world’s most famous and successful music festival is Glastonbury Festival, held at Worthy Farm, in Pilton, Somerset, UK, organised by Michael Eavis. While the first Pilton Festival (as it was called) on 19^th September 1970 was attended by only about 1,500 people (rising to 12,000 in 1971), it has grown into a global phenomenon and arguably now sets the benchmark for the organisation of modern summer open air music festivals, including revived events on the Isle of Wight. Glastonbury had a shaky start, taking place intermittently until 1981 but has since settled into a regular feature not only of the festival scene but also an essential symbol of the modern festival zeitgeist. Attendance now hovers around 170,000 to 180,000 people. Festival nerds’ fact: The first Glastonbury Festivals were first held between 1914 and 1926 but were a far cry from the hippie movement of the early ‘70s. The history of Glastonbury Festival has also been well-documented elsewhere. (Wikipedia… https://en.wikipedia.org/wiki/Glastonbury_Festival)

Music festivals also seem to be synonymous with recreational drug taking, although less so these days where alcohol seems to be the drug of choice. I’m not going to cover substance (mis)use here, however, it cannot be overlooked within the broader context so, there you go, it has been mentioned.

I was too young to experience the historic festivals in the early years. So…

Festivals in the current day

Moving to the modern day, there is a massive diversity of open air music festivals across the globe and particularly across Europe and North America. The enormous growth in popularity of outdoor concerts has led to a veritable saturation of music (and indeed other types of) festivals every year, despite being inherently prone to meteorological unpredictability. So much so, that many events struggle to sell out and many have to work very hard to make a meagre profit, usually by finding a niche in the timing, scale or theme of a busy, full summer festival diary. Organisers work on their profit being made in the last few tickets sold (the vast majority of ticket sales go to covering costs of organisation, regulation and artist fees). Long gone is the hippie nirvana epitomised by the early ‘free festivals’ of the ‘60s and ‘70s, and based on a youthful rebellion against capitalist greed and institutional/social constraint. Some festivals have stayed true to their origins and retained ideological stance and continue to support worthy causes, including Glastonbury.

To many onlookers, the current festival scene must seem relatively homogenous with many bands regularly performing on the festival ‘circuit’, leaving little to differentiate between many of them. However, festivals do provide an ideal breeding ground for emerging new talent, eager to gain experience in front of massive receptive audiences. Specialisation is now common with both major and minor festivals adopting discrete genre-specific approaches, including indie, folk, heavy metal, pop and retro.

Success or failure of open air events can often depend on the weather, for instance, Glastonbury has become laughingly notable for the stubborn reliability of its mud. The festival has, however, become equally resilient to it, as it sells out on reputation within minutes every year, usually without any artist announcements beforehand. Automatic sell out is a remarkable achievement, especially considering its history and the volatile economic climate.

What I can’t adequately explain is the magnetic attraction of attending open air music festivals. Perhaps obviously, there is the opportunity to see a concentration of excellent music artists at relatively (!?!?) economic prices all at one location. Add to that the atmospheric vibe, festival girls, and the sheer other worldliness of a back-to-basics existence for a short time. There are also the surprises – the things one never expected to encounter that make it all worthwhile. However, the benefits have to be balanced with potential for poor weather, poor sanitation, poor transport and accessibility, discomfort and exhaustion, drunken idiots, more drunken idiots, irresponsible rubbish and the impossibility of fitting everything into a limited time period. However, there is something in the blood for veteran festival goers that just keep us returning to the fields on a regular basis. Go figure!

Those that don’t ‘get it’ will probably never understand, let alone be converted and it’s not worth trying to articulate the appeal of shivering outside in the middle of a muddy cow field listening to bands (good and bad) that you may not be able to see (other than on big screens) with sometimes poor sound systems. It is notable that live music festivals have continued to flourish despite the proliferation of Internet music, iTunes, music TV, etc. The current appetite for guitar music seems unquenchable, which is promising in this abominable X-Factor-obsessed world. Perhaps, in addition to my grumpy-old-man misanthropic attitude, there is also a bit of the diehard ‘festival snob’ coming to the fore, based on seeing the scene change over the years. So sue me!

Not forgetting CRAVE Guitars’ fundamental rationale, it is also great to see so many vintage guitars being used in earnest at big live events. These instruments are being used for their intended purpose, which is to make real music for festival aficionados, rather than being stored away in wealthy owners’ private collections. I would love to play on a major festival stage, along with one or two of my vintage guitars, rather than participate as part of the audience but, I have to be realistic, it just ain’t ever gonna happen now. Shame.

Personal circumstances now dictate that, like guitar buying, festival attendance is in hiatus, hopefully temporary but perhaps permanently. After 40 years, I have to report that there is an uncomfortable withdrawal effect in a festival-less summer. TV coverage of festivals is continually improving but, let’s face it, it just isn’t the same as the physical, spiritual and emotional endurance required to ‘enjoy’ the full festival experience.

What do modern festivals now represent in the current day? Peace & Love? The hippie ‘ideal’ has long since been consigned into the history books and mythology has been replaced with rampant commercialism, corporate exploitation and, sadly, a degree of youth complacency resulting from over-familiarity of the type. Rebellion? Where is the counter-culture revolution that fuelled those early historic festival events? Sadly it seems to have been diluted by the middle class desire to be seen to be ‘cool’. Fashion? It is fashionable to wear fashion at festivals – always has been. Sorry to burst your bubble but massive flares are unlikely to come back into fashion any time soon! Right of passage? Not necessarily any more, as the almost insurmountable challenge of attendance has been eased by the Internet, on-site glamping, showers and other, frankly, ludicrous festival facilities, especially for the growing abhorrent VIP ‘set’ who wouldn’t dream of getting their designer high heels or pristine white trainers muddy. Despite the vile elite, modern festivals have, I believe something for everyone, which is healthy.

Although festivals continue to attract the young and adventurous, many stalwart veterans still need the visceral on-site experience of the fetid festival ‘fix’. The age profile has changed significantly over the intervening decades since, for instance, Woodstock, with the ‘family unit’ currently well catered for. Thankfully, access for disability has also improved, although remains far from ideal.

The future

What of the future? Probably more of the same littered with subtle diversification and specialisation; it will, however, become an increasing challenge to distinguish one weekend from another – a field is a field is a field after all. There is, though, plenty of room for improvement to inspire current and future generations.

Size does matter (no matter what wimmins say!) – Big is sometimes better, however, small and intimate fields (a.k.a. ‘bijou’ festivals) also have many benefits, as ‘less can be more’. I will almost guarantee that there is now a festival somewhere for pretty much every taste. One thing is for sure, money is king, and always has been. Money and commercial interests will drive the development and survival of the festival phenomenon, rather than ideological passion. How long before there is a Starbucks franchise at our festivals? Place your bets please.

A festival veteran’s personal reminiscences

My personal festival ‘career’ began 40 years ago in the balmy heat of the summer of 1976 in the UK. My first outing was Knebworth Fair in 21^st August 1976 with Todd Rundgren, 10CC, Lynyrd Skynyrd and The Rolling Stones. The second was Reading Festival (no Leeds at that time) on 27^th to 29^th August 1976 with Gong, 801, Rory Gallagher, Camel, Van der Graaf Generator, Colosseum and Ted Nugent amongst others. The third was Hyde Park Free Festival on 18^th September 1976 with Kiki Dee, Steve Hillage and headliners, Queen. Quite an introduction for a teenage ‘festival virgin’!

The fact that I simply cannot clearly remember very much about the adventures of the ‘Summer of ‘76’ probably means that it was probably pretty enjoyable, despite all the inherent drawbacks (having stuff lost/stolen, travel problems, etc.). That was it, hooked.

Glastonbury Festival has been my adult mainstay, along with occasional much smaller ‘boutique’ events to fulfil the need.

The mist of time, and perhaps some naughty narcotics, tends to elevate the hazy highs and diminish the dodgy deficiencies. Thank heaven that others documented these occasions for posterity. I can’t begin to count the number of artists I’ve seen over the last 4 decades. What a journey.

The evolution of outdoor music festivals from the late 1960s to the current day is interesting (at least to me). It will also be fascinating to observe what happens to them in the future. Hopefully, I can be at some of them to celebrate at the altar of live field music first-hand. See you in the inevitable quagmire. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Sex, drugs and rock ‘n’ roll. Excess in all three, at least at the same time, is not recommended. Compliance, however, seems to be modern music’s one abiding law.”

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28 Aug 2016

August 2016 – Guitars Are Everywhere

by craveguitars | posted in: Observations, Opinion | 0

The CRAVE Guitars web site is intentionally a serious place. Its mission is clear – to bring you “the coolest American vintage electric guitars from the biggest guitar companies on the planet”. What constitutes ‘cool’ is obviously for each of us as individuals to judge – one person’s love affair is another’s anathema and so on. A pervious article covered ‘A Matter Of Personal Taste’ (April 2016), so I won’t revisit that debate other than to say that the instantaneous gratification of ‘love at first sight’ can often obscure the deeper and sometimes (?!) more rewarding, meaningful relationship that can develop with ‘ugly duckling’ guitars over time. The same goes for people, apparently! However, as usual, I digress; let’s reset the starting point…

The CRAVE Guitars web site is intentionally a serious place. Its mission… you get the idea. There is a point coming, honestly, please bear with me. The main web site is a window into CRAVE’s ‘collection’ of guitars, amps and effects, and it is presented with a respectable reverence for the subject matter. If some guitars aren’t significant now, they may be one day and I’m just looking after some of them on their long journey that will probably outlast me.

As a full time slave to ‘the man’, I only have time when I’m not working to write one article a month at the moment and these are generally verbose monologues like this one (sorry about that), which attempt to look beyond the feeble façade of visual adoration and the abhorrent avarice of economic exclusivity.

In addition to the dedicated web site, CRAVE Guitars also has some social media channels that look at other aspects of ‘the guitar life’, for instance Tumblr looks at guitar brands and I hope to extend this sometime. Instagram shows ‘rose tinted’ imagery of CRAVE’s guitars, Pinterest and Flickr are essentially the gallery of CRAVE’s guitars. YouTube is an area where I want to expand considerably if I ever get the time. Most of these pages change their content infrequently. LinkedIn gets a new ‘quote of the day’ every day, either from musicians or people who think deeply about the human condition.

That leaves Twitter, Facebook and Google+. These 3 are my childish ‘playground’ for everything guitar-related. The thing is, in order to stay sane in our increasingly mean and nasty world, humour and positivity are vital ingredients, as is a strong vein of irreverence (and occasional mischievous iconoclasm) for the topical. On Twitter, which drives CRAVE’s daily commentary, there are no ‘sacred cows’ where guitars are concerned. The discipline of Twitter’s brevity and rapid throughput is, I find, actually a great liberator. If anyone looks at CRAVE Guitars’ Twitter feed, you’ll know that I try and do something different every day, which in itself can be a challenge. To me, there’s nothing duller on social media than rampant repetition. The way I try to ‘keep it real’ is to create ephemeral ‘themes of the day’, which look at guitars and other stuff from all sorts of angles, ranging from the serious to stuff that is completely off the planet. It really doesn’t matter on Twitter et al. One follower generously tweeted recently, “You guys put out some amazing stuff! :-)”, so I guess I’m doing something right.

Once the strategy was set, the question of how to keep material varied and ‘fresh’ came up. Actually, it has proved quite easy, although time-consuming doing the research required. It has been fun creating new themes, finding relevant images and writing the supporting narrative in just 116 characters (140 less image/link). What it demonstrated to me – ah-ha! Finally, the point!!! (Ed) – is that ‘Guitars Are Everywhere’. I didn’t comprehend just how pervasive they are; pretty much wherever you look and whatever you listen to. The inspiration conjured up by this one simple instrument, either directly or indirectly, permeates the very fabric of our society in a way that surprised me and in a way that very few other manmade objects seem to do. Whichever way you turn, a quick look under the surface reveals that there is a fundamental human connection with this humble little music-making device.

I can’t and won’t try to explain why this penetration into our psyche may have come about or why it should be so strong. There are probably some learned academic papers somewhere that explore this enduring phenomenon. I’m certain that there is a fascinating psychological study in there somewhere, perhaps around attachment theory. My naïve perspective is that successive cultures in some way relate to the guitar’s particular characteristics and guitars, in turn, adapt to the prevailing zeitgeist in a way that no other instrument seems able to emulate. My subjective amateur observations, not reinforced by empirical evidence I hasten to add, appear to support this crude hypothesis.

As a result, the guitar has enabled me to post thousands of Tweets so far and there is no sign of this letting up. I have many guitar-related themes in reserve, all ready to use when it feels right to do so. Currently, the ones that have been used can only be uncovered by wading through the backlog of Tweets, which isn’t very user-friendly. Maybe, I’ll start expanding these themes into the other, currently under-utilised, social media channels when I can get around to it. For me, it means that I have plenty of diverse material already researched for months of daily Tweets and I still think of new themes regularly, ranging from the sublime to ridiculous. Planned themes don’t include topical events that come up as part of going about our daily lives. Still variety is supposedly the spice of life. It’s certainly keeping me on my creative toes. Hopefully, amongst it all, there is some idle amusement for spectators, including some loyal followers (who’d have thunk!). HUGE thanks to anyone who takes even the slightest interest in CRAVE’s frankly flippant social media output.

Now, it may be that by revealing this little ‘secret’ to the world that others will commandeer my ideas for their own purposes. Well, in the spirit of sharing, I’m not precious about what I do and the more that the online community participates the better. For instance, I’m only tapping into the vast Internet resources that are already out there and applying some structure to it for my own purposes, so there is no way that I could legitimately claim this as my territory. Having said that, CRAVE Guitars is growing a modest online reputation, so perhaps there is a latent mine of interest to be tapped.

Hopefully, sharing these tiny titbits of transient titillation entertain a few similarly minded souls out there on the global hinterwebthingummy. Sometimes, my Tweets are intended as an essential distraction from the evil ghastliness that seems to saturate our so‑called ‘civilised’ modern world. Using puerile humour when things look bleak and desperate may be seen as trivial. However, the intention is worthy and there is an undercurrent of hope for a better world (it’s the ‘hippy’ in me, I guess). Manipulative? Possibly. ”Peace begins with a smile”, as Mother Theresa once wisely pronounced; something we can all surely promulgate at no cost and very little effort. Go on, try it – we can make a difference. Or perhaps I’m just another guitar-obsessed weirdo, deluded at the thought that we should all try and co-exist in harmony! Buddha rightly observed, “Better than a thousand hollow words, is one word that brings peace”.

All these things in combination may go some way to justifying why the guitar has become the world’s favourite musical instrument and, getting back to the title of this article, why ‘Guitars Are Everywhere’. Like the influence it has bestowed, it doesn’t seem that guitars are going anywhere anytime soon. Let’s face it, guitars, or rather their distant progenitors, have been around in one form or another for thousands of years, albeit in varied and unrefined forms. Despite appearances of being quite conservative, guitars continuously adjust to trend; for example, see my article, ‘What Does the (Digital) Future Hold?’ (June 2016 ) for a glimpse of the (conceivable) future.

It is possibly worth remembering at this particular juncture that guitars are not just objects to be disseminated for purely fashionable purposes; they have a very real and crucially important purpose, which is to enable people to make music. Music is undoubtedly a powerful remedy for our emotional and spiritual well-being and its healing properties are often underestimated. Whether the music/noise we guitarists generate pleases others who (are forced to) listen to it is another matter. Playing and listening to music can definitely be therapeutic and cathartic in an increasingly mad, mad world. At any rate, it has to be better than brandishing lethal weapons on each other.

Anyway, I’ve got to go, I’ve just thought of a new guitar-related Twitter theme that needs exploring – you know where to look – or follow the links at the bottom of any CRAVE Guitars web page. Alternatively just search the popular Social Media sites for CRAVE Guitars and see what pops up.

Remember, ‘Guitars Are Everywhere’! Resistance is futile. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Music affects us in a very basic way that we don’t fully understand. Thankfully!”

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26 Jun 2016

June 2016 – What Does the (Digital) Future Hold?

by craveguitars | posted in: Observations, Opinion | 0

CRAVE Guitars is returning to pretentious opinionated pontification (POP for short) for June 2016. The starting point for this month’s article is to have a bit of fun speculating about the future, especially given that musicians by and large tend to be a pretty ‘old‑school’ bunch. We tend to resist change and frequently pay considerable homage to the past as a reason to maintain the apparent status quo (not the band). The cause and effect fallacy that is past=good therefore future=not-so-good may be enhanced by selective rose-tinted specs, confusing perceptions about what was actually good with what wasn’t.

Whether you like it or not, we’ve already been experiencing the digital revolution for at least 30 years now. While previous paradigm shifts may have been triggered at a point in time, it often takes a very long period for society to move to a new zeitgeist. The industrial revolution didn’t happen overnight after all; it took decades for the benefits of modernisation to be fully realised as the norm and to become accessible to most.

I recall seeing recently that BOSS released the first digital delay stomp box in c.1984! Line 6 really turned things upside down by bringing acceptable digital modelling to the masses with its iconic POD. Digital recording now provides the mainstay of modern music production and it is generally regarded as a very good thing because it brings massive potential to musicians on a shoestring budget. We’ve also had digital music reproduction and distribution for longer than some probably care to remember. Listening to digital music wherever we are and whatever we’re doing is now the custom for the vast majority of ordinary people.

This fundamental shift raises a question about whether old and new can really co-exist in the long-term? Other than perhaps vinyl, analogue storage has now all but disappeared and unlikely to undergo a popular Renaissance. So, digital is here to stay. Get over it. It’s not clear from here on what music technologies will survive and which will be cast aside as minor entries in the history books. That natural filtering process will be down to us and whether the timing is right for a particular product.

Our obsession with musical history, whether conscious or subconscious, is likely to endure and may well influence our purchasing decisions for a very long time yet. Despite digital’s best attempts, we remain stubbornly wedded to certain bits of obsolete technology – the vacuum valves and moving magnet speakers in our amps for example. So what does digital do to capture our interest? It tries to sound just like the old stuff we had to put up with all those years ago – go figure! There is no doubt that digital provides quality, economy, reliability, consistency and convenience, as well as releasing a massive amount of dynamics, power and storage that was previously seen as unattainable. The benefits of digital music-making enable considerable freedom and choice, as well as providing new opportunities to experiment that would have been seen as ‘magic’ just 100 years’ ago.

There is no point in fighting advancement per se; the organised luddites didn’t succeed against the industrial revolution, so you won’t hold back the digital one. Individual resistance in the face of a mass movement will prove utterly futile. My supposition is sort of symbiotic relationship, with both old and new technologies relying on each other for their existence and with neither eradicating the other, i.e. we are likely to embrace the best of both worlds.

Technology isn’t what makes real music, it is musicians. We should not forget that unpredictable artistic creativity adds a crucial spark into the mix and it’s that which ultimately drives technological change (along with a sprinkling of economics). You can’t buy or make talent but you can make it easier for talent to thrive. To quote Keith Richards, “To make a rock ‘n’ roll record, technology is the least important thing”.

Neither can we ignore the benefits of innovation. The best of digital modelling allows most of us to get pretty close to experiencing rare and/or vintage equipment that we would otherwise have no hope of ever playing, let alone owning. Unless you’re a multi-millionaire, where on earth would you put all that gear even if you could afford it? Technology recreates great gear spookily well, all in a tiny box that doesn’t need much in the way of maintenance either. The rest is up to you.

However, where will it all end? Manufacturers in the digital world are continually trying to compete by leapfrogging in terms of functionality and features. Jump forward 20, 50, 100 or more years and try to think about it. A digital audio workstation of the 22nd century may well be connected directly into your brain, providing an infinite array of variables and you will adjust the tone for the minutest variation in pseudo-relic condition. No doubt, we will have digitally sampled ‘pops’, ‘crackle’ and ‘hum’ added back to a pure binary signal, just so that it sounds ‘authentic’. I would, however, assert that such a bewildering range of options can actually begin to act as a barrier to adoption, rather than an enabler. Being overwhelmed by complexity may not be good for the simpletons among us (like me).

There are also constraints on progress. For example, we guitarists have a massive dependence on the humble and archaic analogue jack plug (and socket). I’m not sure when it was invented but it is a great example of standardisation that has endured essentially unchanged since at least the 1930s. This is astounding endurance for what is actually not a very good connector. The industry has tried to move on but I’ll wager that, if you go into your local guitar store tomorrow, you won’t find a single electric guitar or amp that doesn’t still require one. After nearly a century of use, it will be a difficult item to displace, if only because of global ubiquity. Even if a new industry-wide successor is introduced, there is no way that anyone in their right mind would retro-fit a MIDI or USB port to, say, a ‘59 Les Paul Standard. Will we even still have USBs in the 22nd century and, if we do, will they be backwards compatible? Firewire anyone?

We can influence what happens. We continually tinker with the ingredients. We alter many of the variables on our guitars, e.g. strings, tunings, scale, frets, pickups, materials, etc., all in a quest for something we often can’t clearly define or articulate. Ultimately though, we keep coming back to the core, familiar product while duly tolerating such variations on a theme. A guitar is still a guitar… for now. Currently, most future guitars are still trees today; at least it’s an environmentally sustainable product. In the (nearer than you think) future, guitars may just be synthetic digital controllers, a la PlayStation. A quick Google search can be quite revealing (see the ‘future guitar’ examples throughout this article). Fascinating stuff.

So… looking forward a century to the year 2116, just what will guitar playing be like? Will we still spend our lucre on current major brands? Will we need strings or magnetic pickups? Possibly not. Will guitars colour-change for mood? Maybe – we’ve had illuminated guitars for some time anyway. Will they shape-shift for musical genre or aesthetic taste? I doubt it, but you never know. We’ve actually had guitar synths/controllers/digital guitars (e.g. Roland GK, SynthAxe, Casio DG10/20, Ibanez X-Ing) since the 1980s as well as synth effect pedals from the likes of Electro-Harmonix. Sophisticated sampling has enabled digital guitar modelling to arrive with the Line 6 Variax. Modular instruments have also been attempted and these might finally find their time and become the vogue. No-one really knows the future for sure. I bet ‘we’ will still want but won’t be able to afford that real vintage ’59 Les Paul held in a wealthy collector’s secure vault somewhere, and we will still hanker to recreate the look, feel and sound of one, even though we may never get to see one for real. Not much different from now in fact, with faithful recreations of the past.

The journey isn’t clearly defined and the outcome will evolve through a fascinating mixture of the past, present and future. You, or actually your descendants, will be able to pick up a physical vaguely guitar-shaped instrument (just 3D print a new one?) and it will still be processed through something to affect the signal (probably a cool digital app) and we need some means of being able to ‘hear’ it (sensory implants?). Will we flock to online gigs using VR headsets rather than physically trek to a distant venue to watch a live band in a sweaty beer‑stained crush? No real Glastonbury mud in the future then. Whichever way you look at it, technology will deeply affect our musical experience.

What will our musical tastes be like? Very different I guarantee. Look back at various sci-fi films from the 1950s and ‘60s that depict the then future and see a) how ‘of their time’ the music actually was, and b) how wrong they were about what was yet to come. Look back through the last few centuries to assess the increasing pace of change. The science of music (rather than the style of it), however, remains fixed because we are bound by physical laws that we cannot change or overcome. There will be unwavering and unstoppable progress, and it will be informed by the past (including what we call ‘now’). Will progress render our ability to make real music redundant, to be replaced by computer-generated musical products controlled by technologists rather than artists? I sincerely hope not.

Personally, I look forward to seeing what unfolds. I will enthusiastically grasp those tools that make music creativity quicker/easier/better and I’ll simply avoid those things that make it too difficult to play and work. In the end, I suggest that a recipe comprising pragmatism and diversity will prevail. Advances will occur at a pace that musicians will accept – no faster or slower. We will continue to worship the best of the past (while conveniently disregarding the worst). We will also learn to venerate the best of the future (whatever it may be), maybe not when it first appears but probably with the benefit of hindsight. One thing’s for sure, ‘Cool & Rare American Vintage Electric Guitars’ aren’t going to be consigned to a scrapheap anytime soon. Even CRAVE Guitar’s own 1981 Gibson RD Artist had Moog electronics back in the day.

Guitarists strive to be regarded as conservative traditionalists at one extreme while somewhat hypocritically we also desire (or feel obliged) to push the boundaries of what’s possible and acceptable at the other. Putting my highly unreliable predictions aside, a Brave New World beckons. A combination of old and new technologies will enable us to create original music in surprising and exciting ways. Be inspired, not afraid. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Historians in the future will debate the contribution of Guitar Hero to the canon of 21st Century music. Discuss…”

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28 May 2016

May 2016 – New Stuff At CRAVE Guitars

by craveguitars | posted in: News | 0

It’s been a few months now since I covered any new CRAVE Guitars’ acquisitions and it suddenly occurred to me that quite a bit has happened since Christmas 2015. So, I’ve put arrogant, pretentious rhetoric on hold in order to get back to the core of what CRAVE Guitars is all about.

In March 2016, I mentioned that I am on a new mission, money permitting, to accumulate a range of classic vintage guitar effect pedals. Progress to-date has largely fallen into 3 categories:

Purchasing a range of cool vintage effect pedals
Recovering a number of older effects from storage that I bought new in the 1970s
Getting out a horde of modern effects, some of which will probably have to go over coming weeks/months to fund further vintage purchases

Only some of the ‘new’ vintage pedals have made it to the web site at the time of writing – I am in the fortunate position of having a backlog of features and galleries to update, so keep an eye open to see newly published material. There is too much to cover in this article, so take a peek at the ‘Amps & Effects’ features pages (click here to see feature menu page…). These particular pedals have been selected because they were the tools of the trade in the late ‘70s and early ‘80s, so represent familiar territory for me.

In summary, cool vintage stomp boxes that are ‘new in’ since March 2016 include:

1981 BOSS DS-1 Distortion
1985 BOSS OC-2 Octave
1976 Electro-Harmonix Doctor Q (envelope follower)
1982 Ibanez AD9 Analog Delay
1984 Ibanez CS9 Stereo Chorus
1981 Ibanez FL301-DX Flanger
1982 Ibanez FL9 Flanger
1981 Ibanez TS9 Tube Screamer (overdrive)
1980 Jen Cry Baby Super (wah)
1977 MXR Blue Box (octave/fuzz)
1975 MXR Distortion +
1977 MXR Phase 90

My personal collection of cool vintage Electro-Harmonix effect pedals includes:

1977 Electro-Harmonix Big Muff Pi (fuzz)
1977 Electro-Harmonix Deluxe Memory Man (echo)
1977 Electro-Harmonix Electric Mistress (flanger)
1976 Electro-Harmonix LPB-2 (clean boost)
1977 Electro-Harmonix Small Stone (phase)

Now, if you know about or even have a passing interest in vintage effect pedals, that’s quite an impressive little haul for starters, albeit from the mainstream brands. Like all CRAVE Guitars items, they will be used (but not, I hasten to add, all at the same time!).

That’s not all folks… Despite my declared ‘temporary change of direction’ I haven’t completely been able to resist the temptation to purchase more vintage guitars. There have been 2 new purchases that are complete polar opposites in almost every respect. Both are great instruments; they are just very, very different from each other. Both guitars have features written on them, so I won’t repeat the detail here, other than to say that they are fabulous additions to the CRAVE Guitars stable. Go take a deeper look:

1962 Gretsch 6120 Double Cutaway Chet Atkins Hollowbody (click here to see feature…)
1981 Gibson RD Artist (click here to see feature…)

The time is coming for a bit of rationalisation at CRAVE. If anyone out there is interested in purchasing any ‘modern’ (i.e. post-1990) guitars, amps and/or effects pedals, let me know and I’ll send a list. I’m not a dealer, so I’m not sure about how much they are worth, so I might just let eBay auctions determine the market value (time permitting). They deserve more use than they’re getting now.

While the stomp box mission is in full swing, I am also mildly interested in getting hold of another vintage valve amp. I’m thinking of one of the smaller ‘student’ models from Fender (black or silver face), probably from the late 1960s up to the mid‑1970s – perhaps an all-original Champ, Vibro Champ or a Princeton in good used condition (and UK 240V).

Guitar-wise, I am also browsing the Internet for some cost-effective vintage guitars to fill gaps, for instance a 1970s Fender Bronco, a 1960s Danelectro and a 3^rd generation Melody Maker from the mid-1960s (these are the ‘ugly duckling’ ones with the amateur-looking pointy cutaways, i.e. not the pretty 2^nd generation or the SG-like 4^th generation ones). I am more pernickety about guitars and these have to be in good-to-excellent original condition (i.e. no refinishes, major modifications or breakages).

I simply can’t afford ambitious ‘retail’ vintage prices for guitars, amps and effects, but we may be able to find common ground around realistic values. What may come my way will be shared on the site.

That’s more than enough for now. Stay cool. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Music is not necessarily the only road to true enlightenment. According to many musicians that’s also what sex and drugs are for.”

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24 Apr 2016

April 2016 – A Matter Of Personal Taste

by craveguitars | posted in: Opinion | 0

Let’s face it; one of the peculiarities of most musicians is the vehement adherence to unjustifiable preferences, often to almost extreme levels of obsessiveness, usually responded to with the rather inadequate defence of ‘personal taste’. In fact, I agree with this assertion but then again, I have pretentions of being a musician.

Whether it’s guitar brand, colour, age, style, etc., it doesn’t matter. Whether it is maple or rosewood, Fender or Gibson, pristine or relic, clean or distorted, analogue or digital, valve or transistor, single coil or humbucker, etc., it doesn’t matter. It all comes down to ‘personal taste’. Where are you along the continuum between slavish conservatism to the unwaveringly traditional at one end and rampant experimentalism exploring the wildly deviant at the other? No one view is right or wrong, especially to the exclusion of every other perspective that our ever-present dogmas might suggest. Are we able to accept that, as long as we are passionate about our craft, that’s the most important thing – how we go about expressing it is another?

Can we acknowledge that embracing and tolerating diversity is what drives creative progress and that there is a valid place for everyone’s particular bias? One sure thing musicians can agree on is that we will disagree with each other, constructively and destructively and this is what drives musical originality and innovation.

This got me thinking about how we develop our ‘personal taste’ and music is a prime example of what makes us, well, us. Why do we like the music we like? How did we develop our likes and dislikes in such a clear cut way as we grow up (and old)? When I was young, rock was for the young and I thought that, as I got older, I my tastes would ‘mature’ to appreciate other forms, such as jazz or classical music. Didn’t happen!

The nature versus nurture argument probably has some legitimacy. There is something innately primitive about music in the way that it gets under our skin emotionally and spiritually, for instance in the way it gives you goose bumps or makes the hairs on the back of your neck tingle. For some, it can cause eyeballs to leak and become inexplicably soggy – go figure. However, no two individuals are alike and, as individuals, we will all be affected by the same stimulus in different ways. The superficial nature of that stimulus and our physiological, psychological and behavioural response to it may be the similar but the musical genre that caused it may be poles apart.

As with most things in our universe, there is science behind the theory of music and academics can spend entire lives researching the subject. However, science cannot easily explain the impact that the simplest of melodies can evoke in the spirit. In the same way that I’m not acquainted with the complex nature of the human psyche, I am not attuned to the disciplined mechanics that make those few little notes work together the way they do, in almost infinite permutations. Einstein understood but couldn’t necessarily explain it. While the laws of music transcend theology, those with faith use it to rouse the religious fervour of their ecclesiastical leanings… gospel and soul anyone? Mining the depth and breadth of psychology, science and religion, are all aspects of the human condition that set us apart and yet ‘personal taste’ still prevails and our ability to understand it appears to be finitely constrained. Other life forms, it has been proven, are affected by music but there is no evidence to suggest that they depend on it in the same way that human beings do. We need music as an intrinsic part of the pattern of our daily lives.

Why does person A like country and person B like death metal, while person C likes indie music and person D likes blues? Classical versus contemporary, jazz versus rock; the differences are as stark as the motivations that perpetuate them. It isn’t just hereditary, as generational differences appear to be as diverse as interpersonal ones. It isn’t just environmental, as close genetic relations may have completely divergent interests. I am not a psychologist but I am fascinated by the differences in ‘personal taste’, especially in the way that music (and the instruments that produce it) induce an almost primordial response. Something has driven musical development in parallel with (and as a reflection of) social and economic development over several millennia, although it is not clear why. This is zeitgeist. It is the same with our beloved 6-string (and 1, 3, 4, 5, 7, 8, 10, 12, etc. strings) that have evolved with us.

Just in case you hadn’t twigged (!), I adore ‘Cool & Rare American Vintage Electric Guitars’. New mass-produced ones just leave me cold, as do acoustics – apologies. Give me a vintage Martin D28 and my response will be “meh”, while an equivalent Gibson ES-150 would pique my interest. Why? What happened to cause that inconsistent reaction? I really don’t have a clue! In other articles, I’ve explored why one guitar might be ‘better’ than another but that depends on the irrational criteria one uses to judge ‘betterness’. When it comes down to ‘personal taste’, there really is no right or wrong, just preferences and individual opinion.

So, guitar desirability at its most fundamental is subjective, wildly unreliable and almost impossible to measure empirically. I don’t believe in the vintage guitar business that ‘perceived wisdom’ is worth anything other than £/$/Є/¥ to avaricious collectors who are more interested in the sound of their return-on-investment than they are to the sound of the valuable instruments they horde. This prevailing dogma needs to be challenged.

As diehard conservatives, guitarists frequently bow to tradition and act like lemmings to what is, let’s face it, to all intents and purposes, an expensive bit of old dead wood. I test my prejudices on this matter regularly and still haven’t found any evidence to back up my individual frames of reference. The ‘magic’ ignites when the combination of person, instrument and listener ‘click’ for whatever reason, and thank heaven for that. Perhaps it is the indefinable that fascinates us and makes us intensely curious. Quite why music resonates with us in the way that it does is a mystery and one that deserves conscious exploration. Just don’t expect concrete answers any time soon.

If anyone has any insights to this conundrum, I would be happy to debate the substance. However, and this is a warning to philistines who may try to resolve my ridiculous confusion, I am not interested in a cure for my apparent addiction or the production of a ‘truth’ behind what constitutes ‘personal taste’. Enjoy the ride and, whatever you do, stick to your principles. It is time to stop fruitless analysis and get back to craving for and playing Cool & Rare American Vintage Electric Guitars. Until next time…

P.S. I was thinking about this. Attraction to guitars is similar to the emotional response to a woman – you instantly know whether it’s a wow! or a meh! Just a thought.

CRAVE Guitars ‘Music Quote of the Month’: “Music may be a very human concept, although the science of sound might suggest that we simply tapped into something far more fundamental to the universe.”

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27 Mar 2016

March 2016 – A Temporary Change Of Direction

by craveguitars | posted in: News, Opinion | 0

A couple of months (and posts) ago, I mused on the other key elements of a guitarist’s arsenal, amplifiers and effects. While often regarded as 2nd class citizens of the vintage signal chain, they are, however, both essential items as well as intensely personal in terms of shaping musicians’ individual sound signatures. Being fortunate enough to have a number of Cool & Rare Vintage Electric Guitars, it made some sense to explore these other gems that contributed to modern music as we know it.

The first step was to ditch modern transistor amps and acquire a solid, reliable (but small) vintage amp. The early ’70s Music Man 210 ‘sixty five’ (click here to see the amp feature…) designed by Leo Fender was the first of these, and what a great addition this was.

Then, because of a recent change in personal circumstances, I took a strategic decision to stop looking at the pricier (for me) end of the market and start re-exploring the landscape of vintage effect pedals. I have a number of original ’70s Electro-Harmonix (EHX) American stomp boxes, although these are (sadly) in storage at the moment. I also have a range of modern BOSS and Line 6 pedals which, when I started thinking about it, just didn’t get me excited. Don’t get me wrong, they are great pieces of electronics. However, they didn’t inspire my playing in the way I thought they should. So… unless there isn’t a vintage equivalent, I think that they are now going to have to go the same way as modern amps. My first dalliance with vintage effects has resulted in a number of interesting little effect pedals. I have to say that this may be dangerous territory and I might be opening another Pandora’s Box of addiction for me.

The first area to explore was the sonic continuum from compression to add clean sustain at one end to absurdly dirty fuzz at the other extreme. As far as effect pedals are concerned, the top Japanese brands like BOSS and Ibanez deserve as much respect as their American counterparts like EHX and MXR. I therefore make little distinction, as long as they are both vintage and classic (and good!). Recent additions include (in order from serenely subtle, through sensuously sublime, to seriously psychotic):

1980 MXR Dyna Comp Compressor
1980 BOSS CS-1 Compression Sustainer
1980 BOSS OD-1 Over Drive
1988 Pro Co Rat Distortion
1978 Electro-Harmonix Little Big Muff π (fuzz)

I won’t repeat myself here, other than to say these diminutive boxes provide an infinite range of tonal possibilities (Click here to see features on all these classic pedals…). This is just the start. Over the next few months, I will try to add to the above and also, hopefully, retrieve my original EHX pedals. I have also started looking at the other families of effects, the time delay-based warbles of phasers, choruses, flangers and echoes, as well as other oddball sound manglers such as envelope followers, ring modulators and pitch shifters. When I started looking, I couldn’t believe the prices of some vintage pedals, original Ibanez TS808 Tube Screamers for instance or Roland Space Echoes (OK, the latter is strictly not a pedal but you know what I mean). Even battered and beaten examples can go for eye-watering sums. I am just (re-)learning all about this stuff, so it will take a time to get re-acquainted with the nuances.

By the way, I haven’t completely resisted the temptation of vintage guitars. I have been ‘naughty’ and continued to dabble in my 6-string obsession with some diverse acquisitions. I hope to be reprising these in another ‘What’s New at CRAVE Gutiars’ post soon. Generally speaking though, guitars will have to take a back seat for a while, so I may go on about ‘Amplifiers and Effects’ for a while yet. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Music doesn’t provide answers to life’s complications but it does provide solace for the soul when the questions are asked.”

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28 Feb 2016

February 2016 – Why Do You Play Guitar?

by craveguitars | posted in: Observations | 0

I am assuming that if you are reading this, you are quite likely to play guitar as well as look at them. You may know from previous posts that guitars are meant to be used for their intended purpose, making music. However good or bad you are at it isn’t important, the fact that you do it at all is what matters.

Anyway, let’s get to the point – why do you – or I – play the guitar? A straightforward question I thought at first. However, when I tried to break it down into a few sensible key points, it’s actually quite a difficult question to answer with any sort of clarity and objectivity. I have been playing (badly) for about 40 years. So exactly what is it that has kept me picking up a guitar throughout 4 decades and trying to make vaguely musical sounds from it? It doesn’t make me any money (quite the contrary) and it takes up valuable discretionary ‘me’ time that I can never reclaim. Why, why, why?

When I first started, it was something new and different for me. Progress led to a sense of personal achievement in a way that I didn’t have in other aspects of my life. No‑one told me to do it; it was entirely my choice and therefore something over which I had control. There were no external incentives and little encouragement from parents or peers. I hadn’t really discovered girls at the time, so there was little distraction from the long hours of practice needed to climb that initial learning curve.

Then, I wanted to emulate the image portrayed by many great guitarists of the time – I don’t have heroes or role models but there was something about the grandiose strutting of many artists from the ‘golden age’ of guitar playing that appealed to my ego. However, I never felt the motivation to seek fame for its own sake. I didn’t knowingly copy other guitarists’ styles or their songs, and have always strived to be ‘creative’ in my own way. I also didn’t have to own a guitar used by famous artists, so I wasn’t wedded to any particular brand or model. I wasn’t obsessed with a particular ‘sound’ or genre, so the world was my proverbial oyster.

Yes, guitars are lovely to look at and they undoubtedly carry a heavyweight aesthetic appeal. All I knew was that guitars were so cool, with a presence that transcends physicality, perhaps almost a sensual experience. So… if it wasn’t the artists, the songs, the image or the sounds, what was it? Pinning down that enduring enthusiasm to a single cause remains elusive.

Musical success often comes from the combination of technical ability and innate talent. To be truly proficient at the former requires dedication, commitment and a great deal of determination. Having technical ability without talent, however, guitar playing can become a clinical, academic activity that doesn’t genuinely engage anyone. It is the extension of emotion and soul into the outside world that guitars can provide, a release if you will. Talent, on the other hand, is indefinable and cannot be learnt or purchased; it is an amalgam of many subjective elements. It comes from within and, yes, just for once, I am envious. Those that have ‘it’, tend to have it in bucket loads, and those that don’t, like me, can only stare in bewilderment and a little awe. Many of us might be able to get away with hard work but it isn’t an easy ride. Like many guitarists, my ego and arrogance deludes me into believing that I excel in both ability and talent, however, tangible evidence suggests otherwise.

The guitar (and bass) is, I believe, unique in its ability to be infinitely expressive and dynamic to the touch and mood – when ‘in the zone’, the instrument feels like it almost comes alive in your hands in a unique way. Only the guitar can sound so different in so many diverse genres. Overdrive a valve amp and feel what happens, then apply any number of effects and you have extraordinary flexibility that few other instruments can achieve. The guitar is at the same time relatively accessible and easy to learn while truly impossible to master (like chess), although a very few come close.

Playing in a band was exhilarating and communicating with fellow musicians at an instinctive, almost telepathic level was fascinating. The fact that a few people actually wanted to listen to the sounds we were making was intriguing. The culmination of these elements leads to an almost existential outcome that is definitely more than the sum of its parts, I hate the word ‘synergy’ but it seems to apply in this context. Dealing with creative personalities is, of course, a source of potential tension as well as a driver of productivity. Ultimately, it went nowhere but I am still so glad I gave it a go. Since then, it has become a solo pastime. If I had the time, energy and inclination, I would like to play in a band again, the rewards of cumulative and collective learning makes it worthwhile and enjoyable.

Perhaps it’s the instrument itself? Not only are they beautiful artefacts, they actually ‘do’ something. The type of guitar is, I suspect, irrelevant. Brilliant guitarists are brilliant, whatever instrument they play. Bad guitarists would be bad, even on a ’59 Gibson Les Paul Standard. I am fortunate to own a number of vintage guitars, this doesn’t make me a better player but it does enhance my playing experience and, usually, puts a smile on my face. It may even add a little bit of inspiration now and then. I will probably never own a ’59 Gibson Les Paul Standard, sadly. However, even if I did, it wouldn’t instantly turn me into a Jimmy Page, Peter Green or Paul Kossoff, also sadly. However, I would enjoy every minute. One can aspire!

Now, after having said all that, I play purely for fun and for cathartic stress relief. Coming home from the day job and playing can be very therapeutic (and sometimes very frustrating when it ‘just ain’t happening’). On casual reflection, I suspect that these are the common themes that have run through the many years of my enduring love affair with the electric guitar. I suspect that the overwhelming sense of ‘fun’ (defined as a mood for finding enjoyment and amusement) and ‘joy’ (a feeling of great happiness) has always been a quintessential part of the equation. That addictive ‘fix’ of elation and exhilaration when something comes together is a powerful drug that one wants to recapture again and again, and hopefully improve upon. The anticipation of squeezing something new out of those 6 strings over nearly 4 octaves today, tomorrow and the day after remains beguiling. In the end, perhaps it is as simple as, because I want to.

In conclusion, trying to articulate why I play the guitar is as difficult as why I like ‘Cool & Rare American Vintage Electric’ Guitars. I suggest that the word ‘crave’ (to yearn for or to want greatly) applies equally to playing as well as owning guitars. Perhaps not being able to make sense of it is part of the mystique and enduring attraction. Why do you play guitar? Think about it. I hope you find the answer. Most of all have FUN. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Musicians are by nature narcissistic, egomaniacal and completely delusional. Successful musicians are just better at it than the rest of us.”

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23 Jan 2016

January 2016 – The Guitarist’s Friends: Amplifiers and Effects

by craveguitars | posted in: Opinion | 0

Most of my previous articles have focused on the venerable (electric) guitar – the source of the electrical signal that becomes music. This month, while there is probably a bit of ‘preaching to the converted’, it is perhaps worth reflecting for a moment and going back to basics.

As may be blindingly obvious, the instrument itself is only one part of the equation when making amplified music. On its own, unplugged, an electric guitar would be no good in front of a big audience. As we all know, electric guitars are dependent on some sort of amplification to convert the low-level signal from the guitar’s pickups to the speakers. Losing your amp mid-gig can be embarrassing and not great for your reputation. Even an acoustic guitar needs to be amplified in order to engage a modest sized audience and there is a whole industry now built around dedicated acoustic guitar amplifiers. This isn’t really my thang, so I won’t pontificate on what I don’t understand.

The oft-forgotten component in this signal chain after the instrument is the venerable lead. I express no opinion on this essential piece of kit other than to say that good quality interconnects are vital. If you use RF transceivers, the same principle applies. These items are integral to your overall sound and it is generally worth every penny to preserve your and your guitar’s inherent musical characteristics. They may not be shiny or ‘sexy’ but scrimp on them at your peril.

Then we get onto one’s amplifier of choice. These can be anything from a diminutive, battery powered box to an impressive backline of Marshall stacks turned up to 11. It’s amazing to think that the venerable Marshall stack was 50 years old in 2015. The advent of home recording has led to an explosion in digital modelling and even the use of the iPhone/iPad can bestow tone-enhancing functions beyond the dreams of many recording pioneers. The Line 6 Pod brought about a revolution in digital amp modelling, embraced by many musicians who could see the potential opportunities of technology. Interestingly, rather than create something unique and innovative all of its own, the digital world has gone to enormous lengths to simulate the soundscape of our favourite vintage valve amps and cabinets, perhaps suggesting that those pioneers got something right in the first place.

So… what’s your favourite sounding amp? And, before you start, yes they do have a sound of their own, irrespective of what’s played through them. Fundamentally, it’s down to individual taste. Personally, I tend to favour the ‘American sound’, such as the classic Fender amps, rather than the stalwarts from this side of the Atlantic, typified by Marshall, Vox and Orange. Gibson, surprisingly, has never been as commercially successful at making guitar amplifiers, leaving opportunities for other US makers such as Mesa/Boogie and Peavey. How about some other classic names from the past, such as WEM, H/H, Roland, Laney, Sound City and Hiwatt, amongst others – some still going while others are history. The differences between the various brands are, unsurprisingly, manifold. Nowadays there is a plethora of amps ranging from the far eastern mass-produced to the US and UK boutique builders. Ultimately, it is down to individual taste and, perhaps, what guitar you play. For info, I currently use a vintage Music Man (click here to see the amp feature…) and a modern Cornford Carrera combining the best of US and UK heritage. It is with much sadness that neither are still in production. I recently purchased the wonderful mid-70s vintage Music Man 210 ‘sixty-five’ amp to use as my main amp of choice. This means that some tranny practice and studio gear may have to become ex-loved CRAVE items soon.

Over time, there have evolved recognised and well-accepted guitar/amp pairings, such as the humbucker equipped Gibson Les Paul through a Marshall amp, or the single coil loaded Fender Stratocaster through a Fender amp. However, there are now so many different permutations that provide limitless possibilities for creating one’s own personal signature sound. Why so many guitarists strive to recreate the sound (and style) of others rather than seek a unique, individual signature of their own is probably best left for another debate. For practicality, modern valve amps are safe, reliable and sound great, while digital alternatives give a very good impression of many classics that, let’s face it, most of us will never get to play (let alone own) for real, so let’s not get too snooty. Whether you go for a traditional approach or you adopt a mix-and-match attitude to differentiate your sound, you can experiment to your heart’s content. There is no right or wrong, just what inspires your creativity. That’s the joy of our beloved hobby.

Then, in addition to amplification, there is an abundance of effects units (a.k.a. FX, stompboxes, pedals, etc.) from the mass-manufactured giants to the tiny custom-built independents. The choice is plentiful. The history of stompboxes really started in the 1960s with the fuzz and wah-wah, and has flourished ever since. Now, you can create almost any live or studio sound that you want, from subtle enhancement to unrecognisable noise sculpting. Take your pick between analogue, digital or hybrid, whatever takes your fancy. Personally, I have a soft spot for 1970’s lush vintage analogue Electro-Harmonix effects pedals, such as the Big Muff Pi, Memory Man and Electric Mistress. For modern effects, I generally use Boss and Line 6 units. So much choice, so many opportunities, so little time to experiment. One could spend a lifetime exploring the creative tonal capabilities of effects alone without ever really listening to what the guitar itself can do. Again, it is worth investing in quality leads and power supplies to avoid degrading the magic of your performance.

One characteristic I’ve noticed is the traditionalism that extends from guitars to amps and effects. Many of today’s designs are either copies of, or are heavily influenced by, the past, for example emulating the classic Ibanez Tube Screamer, Dunlop Fuzz Face/Cry Baby or MXR Phase 90. Occasionally, there is genuine innovation; the Digitech Whammy pedal or Roland Loop Station spring to mind? I wait in anticipation for the ‘next big thing’ to challenge our usually conservative prejudices. In the meantime, there is a growing interest in acquiring vintage amps and effects to add to instruments and therefore (re)create the original setups heard on iconic stages and in countless studios for what seems a lifetime of great music, effectively reconstructing the soundtrack of our lives for new audiences. A subject for a future article.

CRAVE guitars are frequently played unamplified to get a feel for the way they resonate and respond to touch without any electronics. Other times, when the mood takes, it is fun just to pile on ridiculous amounts of modification and enjoy the sonic chaos created by rampant knob‑twiddling. Isn’t the electric guitar a wonderful thing, especially when allied to your favourite sound enhancing electronics? Where would we be without them all? Enjoy. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Learn from other musicians; don’t copy them or the best you’ll ever be is an average plagiarist”

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19 Dec 2015

December 2015 – What’s New at CRAVE Guitars (yet again)

by craveguitars | posted in: News | 0

A busy end to 2015! As mentioned in my November 2015 article, “… another great imported ‘Cool & Rare American Vintage Electric’ guitar [was] wending its way from its birthplace in New York via Texas…”. Well, it arrived safe and sound and I can reveal that it is a rather tasty and very cool 1965 Gretsch Corvette. No, on reflection, let’s use hyperbole, this guitar is AWSOME! Take a look at the feature for more information (click here to see guitar feature…)

While most pundits understandably veer toward the classic hollow body models, particularly the iconic 6120 Chet Atkins, I took a conscious decision to find something from this great company that is unusual and distinctive. The Corvette, I believe, fits the bill nicely. In the shadow of it bigger and bolder brothers (and, let’s face it, more ubiquitous, more expensive and, well… more orange), the Corvette (designated 6135) was considered to be at the ‘budget’ end of the Gretsch range. It didn’t succeed in competing with Fender and Gibson’s ‘student’ line-ups. However, that doesn’t mean that it should be overlooked or disregarded, quite the opposite in my view. Just look at it! I almost feel honour-bound to promote the Corvette’s unique charms for a discerning audience that appreciates ‘Cool & Rare American Vintage Electric’ Guitars.

So, what are we actually talking about here… well, firstly, it is a solid body guitar, so it won’t feedback as much in higher gain environments. AND, it doesn’t have the body binding of the hollow body guitars, so many of which are now sadly irrevocably disintegrating. The Corvette sports 2 original HiLoTron single coil pickups (rather than the upmarket FilterTrons). Despite what some critics say (weak, thin‑sounding), it depends how you use them. The neck pickup, in particular, has a lovely ‘60s jazzy vibe that modern pickups struggle to replicate, while the bridge pickup has a steely, crystalline clean sound. Perhaps HiLoTrons just suit the solid body guitars better. It also has an unusual, factory original Burns vibrato in gleaming chrome, which is great and not hugely familiar to players used to the more commonplace Bigsby, Fender or Gibson units. Interesting factoid – around 2 decades before Music Man famously went with asymmetric 4+2 tuner layouts on its guitars, Gretsch did it on the mid-60s Corvette – here’s the evidence (NB. So did Japanese manufacturer, Teisco!). Aesthetically, I am drawn to this idiosyncratic approach rather than the more familiar (read ‘predictably boring’) Gibson-esque 3+3 used on so many guitars. The fingerboard is quite wide and flat compared to, say Fenders of the era, so easy to play.

This exquisite guitar plays as well as it looks, with a sparkling, jangly resonant sound that, while it isn’t perhaps as evocative as its more illustrious Gretsch sibling, it is distinctive in a way that differentiates it from ‘mainstream’ guitars by Fender and Gibson. Anyone familiar with the CRAVE Guitars’ ethos will understand where I’m coming from. Gretsch has wisely reissued the Corvette for the new millennium as an off-shore produced budget model, suggesting that there is growing interest in the ‘alternative’ side of Gretsch instruments. GOOD!

This beautiful little vintage guitar was made by the family-owned Gretsch company in Brooklyn, New York, USA before the firm was sold to the Baldwin Piano Company in 1967, a move that ultimately led to the brand’s decline and subsequent demise. Pre‑Baldwin Gretsch guitars are now becoming much more sought after, and prices will increase accordingly. Why not find out more about Gretsch’s long history as a guitar brand (since 1883) by taking a look at the CRAVE Guitars feature on Gretsch (click here to see brand feature…). Thankfully, Gretsch’s fortunes have recovered strongly since the 1990s and the brand is successfully resurgent under Fender’s paternalistic wing. Hopefully, the classic ‘T-roof’ Gretsch logo will grace fabulous guitars for many years to come.

Thanks for your interest in cool vintage guitars in 2015. CRAVE Guitars is now looking forward to 2016 and wondering where we will be a year from now. In the meantime, I’m off to ‘plink my planks’. Peace and Love to the world before it’s too late. Until next time… P.S. Keep an eye on the CRAVE Guitars ‘For Sale’ web page with links to any active eBay items (click here to see CRAVE’s ‘for sale’ items).

CRAVE Guitars ‘Music Quote of the Month’: “If music be the food of love, plug in, turn up the volume and head bang the hell out of it like there’s no tomorrow!”

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28 Nov 2015

November 2015 – What’s New at CRAVE Guitars (again)

by craveguitars | posted in: News | 0

There’s been quite a flurry of guitar activity at CRAVE Guitars this autumn, way more than enough for a single article. For November, I’ll focus on some recent 4 and 6‑string additions. Unfortunately, cool guitars from Fender and Gibson that fit the CRAVE ethos have been few and far between recently, especially in the UK, so I’ve taken a bit of an expedition off-the-beaten-track over recent months, with Music Man, Epiphone and now…

The first newbies aren’t actually ‘new’ in that they’ve been part of CRAVE for a few years but sitting, somewhat overlooked in the background. It is time to bring them into the fold. I hinted at them in my last article and they get a bit more exposure this month. See the new features on the web site for pristine examples of:

Danelectro Dano ’63
Danelectro Dano ’63 Long Scale Bass

2008 Danelectro Dano '63 — 2008 Danelectro Dano ’63

2008 Danelectro Dano '63 Long Scale Bass — 2008 Danelectro Dano ’63 Long Scale Bass

This pair of Danos are neither vintage nor American – they were made in China in 2008 so, you might ask, why are they here? Well… firstly Danelectro is an American company that has a very long history of innovative guitar manufacture dating back to 1947, so they certainly deserve attention and respect. Danelectro’s fascinating heritage has been covered in a recent CRAVE feature on the brand. (click here to see brand feature…)

OK, so they aren’t ‘made in USA’. However, if they were, they probably wouldn’t exist at all because of the economic imperative driven by cutthroat competition in global capitalist markets. While the ‘reissues’ aren’t accurate recreations of American originals, they are heavily influenced by the 1449 guitar and 1447 bass made by Danelectro for the American Sears‑Roebuck department chain in 1963. They also have ergonomic features for modern players while also keeping manufacturing costs down. And, let’s be honest, once one overcomes any snobbery, they are SO cute, especially in cool satin aqua blue. They are straight from the manufacturer, and have never been played, which is unusual. So that’s my justification for including them here. Go take a look. They may, however, have to go ‘for sale’ soon.

Next up is a new arrival and a more ‘authentic’ CRAVE Guitar, also the subject of a feature on the web site. At long last, I have my hands on a sumptuous Mapleglo Rickenbacker 480, this one was born to the world in California in early 1974. The 480 is nowhere near as celebrated as its 300 series counterparts but in my opinion a fantastic instrument and very much a ‘sleeper’ for the discerning guitar fan. Its closest relative is actually the iconic 4000 bass guitars. One day, hopefully, the 480 will receive the recognition it thoroughly deserves and RIC will consider a reissue. In the meantime, challenge your preconceptions and revel in the Rickenbacker 480’s beauty. It is also a great guitar to play and quite different from other guitars of the time. Go take a look at this immaculate little near-42‑year old stunner (click here to see guitar feature…). As with Danelectro, Rickenbacker’s significant contribution to modern guitar history is covered in a recent CRAVE feature on the brand (click here to see brand feature…).

This Rickenbacker 480 was sought out and imported from America, something I’ve touched on before. The UK vintage guitar market is dysfunctional at the moment, which is why 3 out of the last 4 guitar acquisitions have come from the other side of the Atlantic – a pain to do but, when the results are as cool as other recent CRAVE purchases, it’s worth the effort. Watch this space for another great imported ‘Cool & Rare American Vintage Electric’ Guitar, wending its way from its birthplace in New York via Texas as I write.

Plug time… CRAVE is and will be selling some surplus guitar bits and pieces initially. There are also a few non-vintage instruments that I hope will find caring new homes in order to fund future vintage purchases. Must… feed… the… habit! Keep an eye on the CRAVE Guitars ‘For Sale’ web page with links to any active eBay items (click here to see CRAVE’s ‘for sale’ items).

For a number of reasons, CRAVE is going to be taking a slightly different direction over coming months and these articles will, I hope, illuminate the 6‑string journey that I’m currently on. I intend to explore new and different (for me) guitar-related adventures and, hopefully, get excited about. It just has to be done. Why not come with. Watch this space. Until next time…

CRAVE Guitars’ ‘Music Quote of the Month’: “Music cannot be silenced… or life would be very quiet indeed.”

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18 Oct 2015

October 2015 – What’s New at CRAVE Guitars

by craveguitars | posted in: News | 0

Quite a lot has been happening at CRAVE Guitars over the past few weeks. Firstly, the web site has had quite a major overhaul. While it doesn’t look very different at first glance (intentionally) it has been comprehensively updated with nearly all pages having had some work done on them to one degree or another. There are now quite a few new pages added to the original ones, so now there are even more reasons to (and fewer excuses not to) revisit CRAVE Guitars.

For example, the footers on each page now show the last 2 tweets from CRAVE’s quite prolific Twitter output. Twitter is where the general, topical and fun stuff about guitars appears, usually with multiple tweets daily. Don’t take it seriously, it is just light entertainment. The Twitter feed is basically replicated on Facebook and Google+. You can now also subscribe by e-mail to these opinionated ramblings, so you don’t need to visit the site to see if there’s something new that I’m waffling on about. I only post ‘blogs’ about once a month with longer, more in-depth articles like this, so it isn’t a daily deluge of irrelevant irreverence! For a more business-like approach, CRAVE is now also on LinkedIn and I’m trying to work out what to do with it that’s different and a bit more, well… professional and fundamentally meaningful than the lighter side of the guitar universe on Twitter. Why not take a look?

CRAVE Website Footer Screenshot — CRAVE Website Footer

There are new Galleries on ‘amplifiers and effects’, Instagram, ‘impressions’ and YouTube. These are the beginnings of more visual content to come in the future. The Features section now includes short articles on brand histories of the major US guitar manufacturers whose past output provided us with the instruments we now cherish as vintage guitars. All vintage guitars were shiny and new once. I am also writing some new features to add to the site in the future. There will also be new features on vintage amplifiers and effects; the first of which has just appeared (see more below). I have lots of vintage Electro Harmonix effects to dig out for instance. All the guitar features have been improved with some brand new and some updated material. There are a couple of new(ish) matching Danelectro instrument features (1 guitar and 1 bass) which aren’t quite part of the core CRAVE ethos but which are modern takes on cool American guitars of the past (1963 to be precise). Fantastic colour too (aqua).

The Resources section of the site has been completely revamped and extensively expanded from a single web page to 7 pages with, hopefully, a cornucopia or even a smorgasbord (i.e. lots) of interesting and useful information about guitars, guitarists, guitar music and guitar references. There is too much to go into here. Take a look and hopefully there is something to fire your imagination and make a visit worthwhile. I welcome input, ideas and even corrections (this isn’t a bible and it can be improved with your help), so drop me a line if there’s something you think will make it better.

There is a new ‘For Sale’ section although it’s a bit, erm… thin at the moment. I have some newer equipment and some guitar bits and pieces that I need to sell in order to feed the vintage guitar habit. This won’t be an online shop from the start but it will (I hope) promote some upcoming sales on eBay. If this proves popular, I might venture into direct e-commerce. Watch this space. I also want to use this section to highlight some relevant items on Amazon for guitarists and vintage enthusiasts to peruse (I’m testing it on the ‘guitar books’ section under Resources at the moment). It might even earn some pennies to help fund CRAVE’s non-profit enterprise.

Anyway… enough about the CRAVE Guitars website for now. While I should be selling stuff, I’m actually buying again at the moment. My ‘buy of the month’ is an exquisite mid-‘70s Music Man 210 ‘sixty-five’ guitar amp, which was not only a bargain but also a superb example of what Leo Fender designed after he left Fender. The ‘sixty-five’ was the first MM product to see the light of day in 1974 and the early ones are particularly great. These fantastic amps are so ‘under the radar’, it’s unbelievable. Ssshhh… don’t tell anyone! There is a feature on this remarkable little amp on the website (click here to see amp feature…), so I won’t repeat that here. Suffice to say, I’m excited by it. There is a personal connection here too – I used to work for Strings & Things, who imported Music Man into the UK in the late 1970s. I have finally got around to having a credible vintage amp that does justice to CRAVE’s vintage guitars. I have a funny feeling that this may be the start of a distracting side venture for CRAVE.

It’s not only amps on the shopping list; CRAVE is also back on the guitar buying trail again. I am tracking down another ‘Cool & Rare American Vintage Electric’ Guitar model which, if I’m successful in acquiring one, is likely to make an appearance on the CRAVE website before too long. This particular model isn’t either a Fender or a Gibson and it’s not a brand I’ve owned before – diversity can be a good thing and it should certainly complement other CRAVE guitars nicely. The guitar in question was a niche model and not hugely popular at the time. However, it is one that I believe the company involved should seriously consider ressurecting. Intrigued? Keep an on the website and for a future ‘blog’ post where I hope to explain ‘what’ and ‘why’.

Even though CRAVE Guitars is a demented enthusiast’s pastime and I have to work for a meagre subsistence; I may have to increase the frequency of posts to fit everything in! Until next time…

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