October 2015 – What’s New at CRAVE Guitars

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Quite a lot has been happening at CRAVE Guitars over the past few weeks. Firstly, the web site has had quite a major overhaul. While it doesn’t look very different at first glance (intentionally) it has been comprehensively updated with nearly all pages having had some work done on them to one degree or another. There are now quite a few new pages added to the original ones, so now there are even more reasons to (and fewer excuses not to) revisit CRAVE Guitars.

For example, the footers on each page now show the last 2 tweets from CRAVE’s quite prolific Twitter output. Twitter is where the general, topical and fun stuff about guitars appears, usually with multiple tweets daily. Don’t take it seriously, it is just light entertainment. The Twitter feed is basically replicated on Facebook and Google+. You can now also subscribe by e-mail to these opinionated ramblings, so you don’t need to visit the site to see if there’s something new that I’m waffling on about. I only post ‘blogs’ about once a month with longer, more in-depth articles like this, so it isn’t a daily deluge of irrelevant irreverence! For a more business-like approach, CRAVE is now also on LinkedIn and I’m trying to work out what to do with it that’s different and a bit more, well… professional and fundamentally meaningful than the lighter side of the guitar universe on Twitter. Why not take a look?

CRAVE Website Footer Screenshot
CRAVE Website Footer

There are new Galleries on ‘amplifiers and effects’, Instagram, ‘impressions’ and YouTube. These are the beginnings of more visual content to come in the future. The Features section now includes short articles on brand histories of the major US guitar manufacturers whose past output provided us with the instruments we now cherish as vintage guitars. All vintage guitars were shiny and new once. I am also writing some new features to add to the site in the future. There will also be new features on vintage amplifiers and effects; the first of which has just appeared (see more below). I have lots of vintage Electro Harmonix effects to dig out for instance. All the guitar features have been improved with some brand new and some updated material. There are a couple of new(ish) matching Danelectro instrument features (1 guitar and 1 bass) which aren’t quite part of the core CRAVE ethos but which are modern takes on cool American guitars of the past (1963 to be precise). Fantastic colour too (aqua).

1964 Silvertone 1449 Amp in Case

The Resources section of the site has been completely revamped and extensively expanded from a single web page to 7 pages with, hopefully, a cornucopia or even a smorgasbord (i.e. lots) of interesting and useful information about guitars, guitarists, guitar music and guitar references. There is too much to go into here. Take a look and hopefully there is something to fire your imagination and make a visit worthwhile. I welcome input, ideas and even corrections (this isn’t a bible and it can be improved with your help), so drop me a line if there’s something you think will make it better.

There is a new ‘For Sale’ section although it’s a bit, erm… thin at the moment. I have some newer equipment and some guitar bits and pieces that I need to sell in order to feed the vintage guitar habit. This won’t be an online shop from the start but it will (I hope) promote some upcoming sales on eBay. If this proves popular, I might venture into direct e-commerce. Watch this space. I also want to use this section to highlight some relevant items on Amazon for guitarists and vintage enthusiasts to peruse (I’m testing it on the ‘guitar books’ section under Resources at the moment). It might even earn some pennies to help fund CRAVE’s non-profit enterprise.

Anyway… enough about the CRAVE Guitars website for now. While I should be selling stuff, I’m actually buying again at the moment. My ‘buy of the month’ is an exquisite mid-‘70s Music Man 210 ‘sixty-five’ guitar amp, which was not only a bargain but also a superb example of what Leo Fender designed after he left Fender. The ‘sixty-five’ was the first MM product to see the light of day in 1974 and the early ones are particularly great. These fantastic amps are so ‘under the radar’, it’s unbelievable. Ssshhh… don’t tell anyone! There is a feature on this remarkable little amp on the website (click here to see amp feature…), so I won’t repeat that here. Suffice to say, I’m excited by it. There is a personal connection here too – I used to work for Strings & Things, who imported Music Man into the UK in the late 1970s. I have finally got around to having a credible vintage amp that does justice to CRAVE’s vintage guitars. I have a funny feeling that this may be the start of a distracting side venture for CRAVE.

1970s Music Man 210-Sixty Five

It’s not only amps on the shopping list; CRAVE is also back on the guitar buying trail again. I am tracking down another ‘Cool & Rare American Vintage Electric’ Guitar model which, if I’m successful in acquiring one, is likely to make an appearance on the CRAVE website before too long. This particular model isn’t either a Fender or a Gibson and it’s not a brand I’ve owned before – diversity can be a good thing and it should certainly complement other CRAVE guitars nicely. The guitar in question was a niche model and not hugely popular at the time. However, it is one that I believe the company involved should seriously consider ressurecting. Intrigued? Keep an on the website and for a future ‘blog’ post where I hope to explain ‘what’ and ‘why’.

Even though CRAVE Guitars is a demented enthusiast’s pastime and I have to work for a meagre subsistence; I may have to increase the frequency of posts to fit everything in! Until next time…

© 2015 CRAVE Guitars – Love Vintage Guitars.

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August 2015 – Vintage Guitar Supply and Demand

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If you’ve followed my recent posts, you’ll know that I have been looking around for cool and rare American vintage electric guitars (and basses) again recently. Nothing new in the way of CRAVE Guitars stock to report this month, so it is an opportunity to reflect and pontificate, as well as to share my biased opinion on our shared hobby again.

As part of my on-going research, I regularly check a well-known auction site beginning with ‘e’. One thing that I have noticed is that many prices are now escalating at least back to where they were pre-recession and often higher. The rate of increase also seems to be accelerating but inconsistently so, which makes the market uncertain. While the general upward trend might be good news for investors at the genuinely rare instrument end of the market, it is also putting some great, and even some ordinary, vintage guitars beyond the means of your average amateur collector or re‑seller. It seems predictable that fickle speculators will soon jump on the bandwagon (again) and what would otherwise have been considered run-of-the-mill instruments will hit stratospheric levels (again). The dreaded ‘boom and bust’ cycle looms ugly (again), which isn’t good for anyone. The upper extremes are more to do with damnable greed and detestable avarice – commonly called rampant capitalism – the economic law of supply and demand in a free market. At more modest levels the pressures are seemingly more complex.

Another thing that I’ve noticed is that, while the ‘common’ models are still relatively numerous, some of the more esoteric, niche guitars are often nowhere to be seen these days. This may suggest that people are hanging onto their valued old guitars, rather than putting them out to the unpredictable market, especially risky in an online auction environment. The result of this anomaly is that prices are increasing due to an artificial rarity factor – the supply dries up while the demand increases, making some less popular instruments disproportionately and unsustainably pricey. To test out this hypothesis, I have been looking for some slightly more unusual instruments and they can be really hard to find, resulting in some diverse and frankly crazy price differentials, especially compared to new guitar prices. However, you can still get a nice late vintage guitar (which will go up in price in the medium to long-term) for less than a new one (which is likely to depreciate for the next 20 or so years). That, at least is still good news for many of us preferring used instruments.

So… my next step was to look further afield. When comparing the UK with the US and Canada, there is, understandably, more choice in that much larger continent (and birthplace of our beloved classics). At first glance they can seem to be offered at an attractive price. However, when taking exchange rates (currently not good for importing from the US into the UK), international delivery, import duties, national taxes, handling fees and insurance (if you can afford it!), importing isn’t the bargain it first seems, especially as HMRC has tightened up the process significantly compared to a few years ago. Other markets, like mainland Europe, Australia, Japan, etc. are relatively inconsequential to the US/UK trade. Asian and Russian trade is certain to increase. In summary, importing is still worth a look though, as long as you do your research first. The Epiphone Olympic below was my last costly import from Canada.

1966 Epiphone Olympic
1966 Epiphone Olympic

Coming back to that well known auction site for a moment, the word ‘auction’ seems to be largely a misnomer these days. Actual auctions where you can bag yourself a bargain vintage guitar are now a frustrating rarity. ‘Buy It Now’ (BiN) seems to be the default option for most high value sellers. This means that many a cheap purchase can turn out to be risky and ‘Best Offers’ are rarely a source of great joy. Also, that heart thumping, sweat inducing, adrenalin pumping rush of the last few minutes…and seconds of a bidding frenzy for a desirable vintage guitar that you really, really, really want seems to be becoming a thing of the past. That’s a shame if you ask me, as a lot of the fun has gone by the wayside. BiN prices often seem to be set high initially and guitars sit there until the ‘real’ market value catches up, so there are quite a few that hang around until people see them as affordable. My inference is that, while it may be fine and convenient for one-off purchases, it is no longer a great source for a fledgling business enterprise on a tight budget, as precious net profits can rapidly be eroded. This applies to both buying and selling. This is probably similar to other ‘collector sectors’ such as classic cars, so I guess we adapt and move on.

Fender and Gibson still dominate with Gretsch and Rickenbacker hot on their tails, as well as early PRSs. Don’t forget other classic brands like Danelectro, National, Vox, Guild or Burns. Japanese originals from Yamaha and Ibanez are increasingly collectable too. There are plenty of whacky vintage guitars from minor brands, often long since demised, Supro, Silvertone, Teisco, Harmony, Kay, etc. that can prove real bargains if you’re careful. If you are into acoustics, Martin is still probably the most reliable bet.

So, where does this leave us in the post-recession world? Not as much choice when buying and what there is, is of variable value. The desirable instruments that we might aspire to are becoming increasingly exclusive again, except for the affluent in the vintage guitar community. Looking to the future, prices look set to rise inevitably and keep rising inexorably thereafter, until the next bubble bursts. The high end (i.e. occupied by the super-rich) will carry on regardless of global economics but that’s hardly the rarefied atmosphere us ordinary mortals will ever find ourselves in. There are bargains out there but, as ever, you have to seek them out and auction sites are as good as any other source. If you’re after a return on investment on a newer guitar, you may have to wait a while, so why not enjoy playing them in the meantime? In conclusion, if you want to get your hands on a lovely vintage guitar at a reasonable price and if you can find a good one, go for it while you can. Good luck. Thanks for reading this article.

© 2015 CRAVE Guitars – Love Vintage Guitars

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