December 2016 – A Year of Gains, Change, Losses and Optimism

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It’s that time of year again when it seems to be the ‘in’ thing to reflect on the departing year and look ahead to the future whatever it may hold (along with a few obligatory lists along the way). So, in the spirit of seasonal laziness, here is my take on the year just about to leave platform 2016 and to wait for the 20:17 train to who knows where.

A Retrospective

In the music world, the grief that ended 2015 (e.g. Lemmy) continued into 2016. Let’s begin by remembering some of those great artists and guitarists who sadly departed and left us mere mortals behind during the year. I hope they play eternally at the ‘great gig in the sky’…

  • David Bowie on 10th January, aged 69
  • Glenn Frey on 18th January, aged 67
  • Merle Haggard on 6th April, aged 79
  • Prince on 21st April, aged 57
  • Lonnie Mack on 21st April, aged 74
  • Scotty Moore on 28th June, aged 84
  • Leonard Cohen on 7th November, aged 82
  • Greg Lake on 7th December, aged 69
  • Rick Parfitt on 24th December, aged 68
  • George Michael on 25th December, aged 53

Farewell and Rest In Peace cool dudes, you will be forever remembered for your tremendous legacy… and will be greatly missed for potential works not completed. Kudos. I am not looking forward to 2017 and the inevitable demise of more stalwarts of the music industry. Who will be next? We can only conjecture at this stage.

It has certainly been a year of change. I won’t delve into the controversial world of global politics, even though it affects our lives fundamentally every day. As English guitarist Eric Clapton said, “One of the most beneficial things I’ve ever learned is how to keep my mouth shut”. At a personal level, it has been a complete change of employment, if not lifestyle (yet). I am still working for ‘the man’ but in a different way. After 30 years as a paid employee, I was made redundant and am now self-employed. The massive drop in disposable income has affected CRAVE Guitars by forcing a, hopefully temporary, hiatus in its mission to accumulate more vintage guitars. In fact, only 3 guitars were purchased all year, but what terrific guitars they were in their different ways…

  • 1962 Gretsch 6120 Double Cutaway Chet Atkins Hollowbody (March)
  • 1964 Silvertone 1449 ‘Amp-in-Case’ (October)
  • 1981 Gibson RD Artist (January)

Bizarrely, there was not a Fender amongst them. Note to self… must try harder!

Out of curiosity, I had a look back at my ‘most wanted list’ of guitars from this time last year and I’ve only been able to knock one off the ‘plan’ during the last 12 months (and probably not the one you’d think!). Oh well.

The change, however, was an opening to refocus a bit, without straying too far from the chosen path. Rather than just stop altogether, it enabled me to look at things in a fresh way. As it turned out, a more affordable and modest vintage guitar-related ‘hobby’ filled the sizeable gap. The result was that I was able to build up a modest collection of classic vintage guitar effect pedals, starting with a ‘small box’ Pro Co Rat and ending 5 months and 16 pedals later with a Made in Japan’ Boss PH-1 Phaser. I also resurrected a number of my classic owned-from-new pedals from the ‘70s. These classic pedals can still hold their own in terms of tone and, while not necessarily ergonomic, are well worth the effort.

This cool diversion had its pitfalls, including transit damage, missing bits and difficulty finding vintage parts to refurbish a couple of cool but ‘adapted’ player-grade effects. What I learned is that, while I’m OK at buying guitars, my knowledge of vintage stomp boxes just wasn’t as strong. At least my focus was on the lower end of the vintage market, rather than the overpriced collector end (original Ibanez TS-808s anyone? Gasp!). It will take a while to build up reliable experience and make better‑informed purchases. In total, there were 17 vintage effect pedals purchased during 2016, including (by brand)…

  • Boss (x5) – CS-1, DS-1, OC-2, OD-1, PH-1
  • Electro Harmonix (x2) – Little Big Muff pi, Doctor Q
  • Ibanez (x5) – AD9, CS9, FL301-DX, FL9, TS9
  • Jen (x1) – Cry Baby Super
  • MXR (x3) – Blue Box, Distortion +, Phase 90
  • Pro Co (x1) – RAT

While looking into effect pedals, I also started looking at vintage valve guitar amps again, although I only bought one very cool little loud box during 2016 (not including the Silvertone’s ’amp in case’ above)…

  • 1978 Fender Vibro Champ

What has CRAVE sold during 2016? B*gger all of any significance! I just don’t have the ‘killer instinct to sell effectively, which is why I’m not a dealer. So, the ‘collection’ continues to grow, which isn’t good news, either financially or space-wise.

Turning to recorded music, picking something special out from the ubiquitous, formulaic dross was a bit of a challenge. Here are some of the varied albums (whatever happened to singles?!) released and added to CRAVE Guitars’ playlists in 2016:

  • Jeff Beck – Loud Hailer
  • Blossoms – Blossoms
  • David Bowie – Blackstar
  • The Coral – Distance Inbetween
  • Nick Cave And The Bad Seeds – Skeleton Tree
  • Leonard Cohen – You Want It Darker
  • Daughter – Not To Disappear
  • Dinosaur Jr – Give A Glimpse Of What Yer Not
  • Garbage – Strange Little Birds
  • The Heavy – Hurt & The Merciless
  • Iggy Pop – Post Pop Depression
  • The Kills – Ash & Ice
  • Megadeth – Dystopia
  • Metallica – Hardwired… To Self-Destruct
  • Radiohead – A Moon Shaped Pool
  • Rolling Stones – Blue & Lonesome
  • Savages – Adore Life
  • Seasick Steve – Keepin’ The Horse Between Me And The Ground
  • Warpaint – Heads Up

One good point towards the end of 2016 was that I was able to see one of my all-time favourite bands and one that has kept me just about sane over many years. I saw The Cure at Wembley Arena, London on 1st December. It is 8 years since I last saw them live in London and New York. They were, as I’d hoped, awesome and still able to perform at the top of their game. They were supported by Scottish indie band, The Twilight Sad, who I’d also been looking forward to seeing for some time; impressive. As I was unable to make the pilgrimage to Glastonbury Festival this year, this one major gig made up for it. Long may Robert Smith and The Cure continue to inspire – thanks Bob. I can only hope that this tour may herald a new album in the near future (hint, hint!).

While on the topic of live bands, it occurred to me that it is a very ephemeral experience. On quiet reflection, if there is one band that I would have liked to have seen but didn’t and now it’s too late… The Clash. The one band that I haven’t seen yet that I would like to see before it’s too late… Rage Against the Machine. Of course there are many, many mainstream artists that could go on those particular lists. These were just ones that came to mind when I asked the rhetorical question.

A Prospective

Trivia fact: In English etymology, ‘prospective’ is a valid antonym for ‘retrospective’. So, I took the indulgence of looking forward through the looking glass and speculating a little on what may lie ahead.

Firstly, CRAVE Guitars will hopefully be relocating soon. I was hoping it was going to be before Christmas but it will now be in early 2017. Major problems and escalating costs with the new place, including somewhere to store the guitars dry, warm, safe and secure, means that even pedal purchasing has now been put on hold until further notice while some massively expensive but essential rebuilding takes place and (sadly) uses all my remaining (guitar) capital.

Furthermore, my self-employed work ends at Christmas, so unemployment (tactically, I prefer to call it early retirement) looms on the immediate horizon. Ironically, after years of having no time and a little cash has been turned around such that I may soon have a little time and no cash. Hey-ho, story of my life; one can’t have it all, eh?

If there is a way that CRAVE Guitars could be put on a different basis and become a full‑time occupation, I’d like to do it. I need to learn how to sell though (see above). It would be terrific if I could realise my long-held ambition and put all my hard work over the last few years to good use. Harsh life experiences over many years suggest that this won’t happen so, perhaps, it is about time for a meagre sprinkling of ‘good luck’ to come my way for once.

Unfortunately, the prevailing economic climate is not conducive to starting up a professional niche business with next to zero capital, no access to finance, sparse experience, and little reliable entrepreneurial advice, all within the context of political, economic and social turmoil. In the UK, we’ve had a General Election, political meltdown, crippling national debt and the insanity of ‘Brexit’ (what a stupid ‘word’ that is!). In the US we’ve had Clinton being well and truly Trumped (amid much conspiracy theory), which is a scary proposition for the whole world. Mad! Since the EU Referendum, the $USD to £GBP exchange rate has fallen through the floor, so one of CRAVE’s strengths – importing vintage guitars from homeland U.S.A. – is now next to impossible as the costs have simply become prohibitive (at least on the modest funds at my disposal). As 2017 looks to provide more surprises and yet more change, there is little point in further speculation about exactly what might transpire. I wonder what CRAVE’s December 2017 article will have to say (all other things being equal).

Ever the eternal optimist, or more probably just tragically deluded, 2017 HAS to be better than 2016. I suspect I may be bitterly disappointed… again. As you might imagine, I have no evidence to support this hypothesis, just a desperate but probably forlorn hope that things, both macro and micro, improve in the months to come. I also have to trust that the irrevocable life-changing events of 2016 lead to constructive and positive outcomes in 2017. Carl Gustav Jung (1875-1961), the Swiss psychiatrist and psychotherapist that founded analytical psychology summed it up, “Until you make the unconscious conscious, it will direct your life and you will call it fate.” Perhaps the old dude knew a thing or two about people’s ability to influence their own destiny.

I know that one shouldn’t gauge any sort of success by social media activity but CRAVE Guitars is gradually building a solid presence on the hinterweb. A huge “THANK YOU” to everyone who showed some interest in goings on at CRAVE Guitars over the last 12 months. At the time of writing, CRAVE’s Twitter followers (my favoured platform – @CRAVE_Guitars) were standing at over 1,330, which is amazing to me – a massive increase in a year. The majority of CRAVE’s Twitter followers are in the U.S.A., so much appreciation goes out to my transatlantic brethren. Equally, my gratitude extends to everyone inside and outside the UK, across the continents of our increasingly shrinking ‘global village’ for your time and consideration.

CRAVE Website

If CRAVE could buy any vintage guitar in 2017, what would it be? Actually, although unlikely to achieve either, I’m picking one from each of Fender and Gibson to keep things neutral. A 1970s Fender Starcaster has appealed for a long time but they are few and far between and prices are scarily high. As for the ‘big G’, a 1950s non‑cutaway Gibson ES‑150 has also been a longstanding aim, also rapidly increasing in price. So if Santa is listening, I have tried SO hard to be a good boy.

As frequently mentioned in my articles, guitars have only one purpose, as a tool to make music. Music can bring us together and help to heal the often seemingly irreconcilable schisms that inhibit mutual co‑operation and benefit. This brings me neatly onto…

A Hope

For what it is worth, a short Christmas message of redemption for 2017…

I feel that there are even greater seismic shifts ahead in every facet of our small planet. All I can hope is that for every backward step, there are many more steps in the right direction towards the panacea of world peace, ecological sustainability and, let’s face it, survival. We need to magnify the things that we all share and value, and we must strive to diminish the things that cause irreconcilable division and conflict. Ultimately, there is no choice but to work together for the sake of our enduring common humanity. We all have an obligation and a moral duty, individually and collectively, to build a better, fairer world for everyone now and for succeeding generations. As equal citizens, we must demand more from our governments if we are to achieve a viable future for life on Earth. We must respect our diversity, reject greed, protect our environment, have compassion for all living things, and rise above prejudice and hatred, if we are to stand any chance of achieving great things as a species. Strive for utopia and we may just get far enough down the road to justify the effort. It is just common sense after all and the struggle must prevail if it’s worth struggling for. We shall see. Buddha put it far more succinctly, “Better than a thousand hollow words, is one word that brings peace”. Quite right!

I fear that the rise of ignorant extremism under the guise of ‘populist anti‑institutionalism’ will trigger further anarchic, nihilistic and blindly destructive tendencies when, what the world really needs right now is more ‘peace and love’. Beneath the superficiality of the naïve desperation of the ‘60s hippy movement, the counter‑culture ‘uprising’ of the time had it right all along and we should seek to realise the latent potential of their philosophical idealism and belief for good and fairness. As John Lennon sang, “Imagine all the people living life in peace.” One can hope beyond hope, however unrealistic it may seem. Concerted action, though, is needed.

May you play guitars, or at least listen to the magical music that all guitarists – great and meek alike – create on our beloved instruments. People need the therapeutic qualities of music now, more than ever before. It is a cathartic way to deal with the harsh vagaries of our capricious, chaotic, dysfunctional world. As the German philosopher and scholar, Friedrich Nietzsche (1844-1900) wisely said, “And those who were seen dancing, were thought to be insane, by those who could not hear the music.” On that final contemplative note, it is goodbye to a weird 2016 and I hope to be back in 2017. In the meantime, I’m off to ‘plink my plank(s)’. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “If I had a pound for every perfect guitar solo I’ve ever played, I’d still be stone broke.”

© 2016 CRAVE Guitars – Love Vintage Guitars.

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August 2016 – Guitars Are Everywhere

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The CRAVE Guitars web site is intentionally a serious place. Its mission is clear – to bring you “the coolest American vintage electric guitars from the biggest guitar companies on the planet”. What constitutes ‘cool’ is obviously for each of us as individuals to judge – one person’s love affair is another’s anathema and so on. A pervious article covered ‘A Matter Of Personal Taste’ (April 2016), so I won’t revisit that debate other than to say that the instantaneous gratification of ‘love at first sight’ can often obscure the deeper and sometimes (?!) more rewarding, meaningful relationship that can develop with ‘ugly duckling’ guitars over time. The same goes for people, apparently! However, as usual, I digress; let’s reset the starting point…

CRAVE Guitars Website

The CRAVE Guitars web site is intentionally a serious place. Its mission… you get the idea. There is a point coming, honestly, please bear with me. The main web site is a window into CRAVE’s ‘collection’ of guitars, amps and effects, and it is presented with a respectable reverence for the subject matter. If some guitars aren’t significant now, they may be one day and I’m just looking after some of them on their long journey that will probably outlast me.

As a full time slave to ‘the man’, I only have time when I’m not working to write one article a month at the moment and these are generally verbose monologues like this one (sorry about that), which attempt to look beyond the feeble façade of visual adoration and the abhorrent avarice of economic exclusivity.

In addition to the dedicated web site, CRAVE Guitars also has some social media channels that look at other aspects of ‘the guitar life’, for instance Tumblr looks at guitar brands and I hope to extend this sometime. Instagram shows ‘rose tinted’ imagery of CRAVE’s guitars, Pinterest and Flickr are essentially the gallery of CRAVE’s guitars. YouTube is an area where I want to expand considerably if I ever get the time. Most of these pages change their content infrequently. LinkedIn gets a new ‘quote of the day’ every day, either from musicians or people who think deeply about the human condition.

That leaves Twitter, Facebook and Google+. These 3 are my childish ‘playground’ for everything guitar-related. The thing is, in order to stay sane in our increasingly mean and nasty world, humour and positivity are vital ingredients, as is a strong vein of irreverence (and occasional mischievous iconoclasm) for the topical. On Twitter, which drives CRAVE’s daily commentary, there are no ‘sacred cows’ where guitars are concerned. The discipline of Twitter’s brevity and rapid throughput is, I find, actually a great liberator. If anyone looks at CRAVE Guitars’ Twitter feed, you’ll know that I try and do something different every day, which in itself can be a challenge. To me, there’s nothing duller on social media than rampant repetition. The way I try to ‘keep it real’ is to create ephemeral ‘themes of the day’, which look at guitars and other stuff from all sorts of angles, ranging from the serious to stuff that is completely off the planet. It really doesn’t matter on Twitter et al. One follower generously tweeted recently, “You guys put out some amazing stuff! :-)”, so I guess I’m doing something right.

CRAVE Guitars – Twitter

Once the strategy was set, the question of how to keep material varied and ‘fresh’ came up. Actually, it has proved quite easy, although time-consuming doing the research required. It has been fun creating new themes, finding relevant images and writing the supporting narrative in just 116 characters (140 less image/link). What it demonstrated to me – ah-ha! Finally, the point!!! (Ed) – is that ‘Guitars Are Everywhere’. I didn’t comprehend just how pervasive they are; pretty much wherever you look and whatever you listen to. The inspiration conjured up by this one simple instrument, either directly or indirectly, permeates the very fabric of our society in a way that surprised me and in a way that very few other manmade objects seem to do. Whichever way you turn, a quick look under the surface reveals that there is a fundamental human connection with this humble little music-making device.

I can’t and won’t try to explain why this penetration into our psyche may have come about or why it should be so strong. There are probably some learned academic papers somewhere that explore this enduring phenomenon. I’m certain that there is a fascinating psychological study in there somewhere, perhaps around attachment theory. My naïve perspective is that successive cultures in some way relate to the guitar’s particular characteristics and guitars, in turn, adapt to the prevailing zeitgeist in a way that no other instrument seems able to emulate. My subjective amateur observations, not reinforced by empirical evidence I hasten to add, appear to support this crude hypothesis.

As a result, the guitar has enabled me to post thousands of Tweets so far and there is no sign of this letting up. I have many guitar-related themes in reserve, all ready to use when it feels right to do so. Currently, the ones that have been used can only be uncovered by wading through the backlog of Tweets, which isn’t very user-friendly. Maybe, I’ll start expanding these themes into the other, currently under-utilised, social media channels when I can get around to it. For me, it means that I have plenty of diverse material already researched for months of daily Tweets and I still think of new themes regularly, ranging from the sublime to ridiculous. Planned themes don’t include topical events that come up as part of going about our daily lives. Still variety is supposedly the spice of life. It’s certainly keeping me on my creative toes. Hopefully, amongst it all, there is some idle amusement for spectators, including some loyal followers (who’d have thunk!). HUGE thanks to anyone who takes even the slightest interest in CRAVE’s frankly flippant social media output.

Now, it may be that by revealing this little ‘secret’ to the world that others will commandeer my ideas for their own purposes. Well, in the spirit of sharing, I’m not precious about what I do and the more that the online community participates the better. For instance, I’m only tapping into the vast Internet resources that are already out there and applying some structure to it for my own purposes, so there is no way that I could legitimately claim this as my territory. Having said that, CRAVE Guitars is growing a modest online reputation, so perhaps there is a latent mine of interest to be tapped.

Hopefully, sharing these tiny titbits of transient titillation entertain a few similarly minded souls out there on the global hinterwebthingummy. Sometimes, my Tweets are intended as an essential distraction from the evil ghastliness that seems to saturate our so‑called ‘civilised’ modern world. Using puerile humour when things look bleak and desperate may be seen as trivial. However, the intention is worthy and there is an undercurrent of hope for a better world (it’s the ‘hippy’ in me, I guess). Manipulative? Possibly. ”Peace begins with a smile”, as Mother Theresa once wisely pronounced; something we can all surely promulgate at no cost and very little effort. Go on, try it – we can make a difference. Or perhaps I’m just another guitar-obsessed weirdo, deluded at the thought that we should all try and co-exist in harmony! Buddha rightly observed, “Better than a thousand hollow words, is one word that brings peace”.

All these things in combination may go some way to justifying why the guitar has become the world’s favourite musical instrument and, getting back to the title of this article, why ‘Guitars Are Everywhere’. Like the influence it has bestowed, it doesn’t seem that guitars are going anywhere anytime soon. Let’s face it, guitars, or rather their distant progenitors, have been around in one form or another for thousands of years, albeit in varied and unrefined forms. Despite appearances of being quite conservative, guitars continuously adjust to trend; for example, see my article, ‘What Does the (Digital) Future Hold?’ (June 2016 ) for a glimpse of the (conceivable) future.

It is possibly worth remembering at this particular juncture that guitars are not just objects to be disseminated for purely fashionable purposes; they have a very real and crucially important purpose, which is to enable people to make music. Music is undoubtedly a powerful remedy for our emotional and spiritual well-being and its healing properties are often underestimated. Whether the music/noise we guitarists generate pleases others who (are forced to) listen to it is another matter. Playing and listening to music can definitely be therapeutic and cathartic in an increasingly mad, mad world. At any rate, it has to be better than brandishing lethal weapons on each other.

Anyway, I’ve got to go, I’ve just thought of a new guitar-related Twitter theme that needs exploring – you know where to look – or follow the links at the bottom of any CRAVE Guitars web page. Alternatively just search the popular Social Media sites for CRAVE Guitars and see what pops up.

CRAVE Guitars – Social Media links

Remember, ‘Guitars Are Everywhere’! Resistance is futile. Until next time…

CRAVE Guitars ‘Music Quote of the Month’: “Music affects us in a very basic way that we don’t fully understand. Thankfully!”

© 2016 CRAVE Guitars – Love Vintage Guitars.

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